As 2024 draws to a close, it’s the perfect time to reflect on the shifts we’ve seen in natural oil ingredients and sustainability in beauty and personal care.

While the viral hype around Sea Buckthorn and Prickly Pear Oils captivated #BeautyTok, the main narrative was around transparency and planet-positive practices…

2024 Industry Highlights

Transparency and traceability

Consumers placed greater emphasis on traceable supply chains, with a Shopify survey finding that 82% of businesses recognise sustainability as linked to improved company performance. Consumers are aligning their purchasing decisions with climate-conscious values, and that’s why at O&3, we share supplier origin stories and provide downloadable technical documents for every, single product on our website. By clearly displaying our certifications, we also aim help create significant growth in consumer trust and revenue.

Sustainability amid inflation

Despite ongoing inflationary pressures, consumers continued to prioritise sustainable and ethically sourced products, with a steady demand for items with attributes such as cruelty-free and low-carbon production. In personal care, cruelty-free products experienced a notable growth trajectory, reflecting consumer advocacy for animal rights.

Local and ethical sourcing

Locally produced and family-farmed ingredients saw increased consumer support. This trend ties into the broader movement for community-focused and environmentally sustainable supply chains, aligning with values like regenerative agriculture. Some examples of this, would be our Castor Oil suppliers in India, as well as our South African suppliers of products including Kalahari Melon Oil and Baobab Oil.

Performance of ESG-related Products

Products with environmental and social governance (ESG) claims outperformed their peers, reflecting the willingness of consumers to invest in brands that demonstrate tangible responsibility and impact.

The rise of natural collagen alternatives

Featured as one of our Top Natural Beauty and Personal Care Trends for 2024 in January, the growing demand for natural collagen alternatives has gained momentum, which is still relevant today, as consumers continue to search for these natural alternatives.

Renowned for their ability to enhance skin, joints, and muscle tone, collagen supplements are available in diverse formats, including capsules, powders, and liquids. It gained such popularity in skincare and supplements for its benefits to skin, hair, nails, and joints. Its appeal has soared over the past year, with people searching for natural ways to support their beauty and wellness routines.

Some great, natural and vegan-friendly alternatives to collagen include Jojoba Oil, Shea Butter, and Avocado Oil, as mentioned in our Natural Vegan and Vegetarian Alternatives to Marine Collagen where we explored how switching from collagen to vegan alternatives doesn’t mean compromising on the benefits.

Batana oil, the rising star in hair care

The global hair oil market was valued at $4.31 billion in 2021 and is expected to reach $6.04 billion by 2030, according to Emergen Research. This growth can be seen in the surging popularity of natural hair oils, such as rosemary oil and castor oil, on platforms like TikTok. This year, Batana Oil is a rising star in the industry. Mentioned in our June trend report, and starring as our product of the month in September, the demand for Batana Oil only seems to be increasing.

Batana Oil, also known as Ojon oil, is gaining popularity for its potential hair growth benefits. This natural oil, pressed from the nuts of the Ojon tree native to the Amazon rainforest has captured the attention of the beauty industry due to its potential benefits including its richness in fatty acids and vitamins known to promote healthy hair growth and shine.

It is being increasingly incorporated into various hair care products, such as shampoos, conditioners, and hair masks. However, its potential benefits may extend beyond hair growth, offering additional properties such as frizz control, increased shine, and improved manageability. And the natural and sustainable nature of Batana Oil also aligns with the growing consumer preference for clean and eco-conscious beauty products.

Wrapping up 2024

Throughout the year, it is clear that natural ingredients have remained at the forefront of beauty trends, with a heightened popularity in versatile, multifunctional oils.

2024 has shown that sustainability is no longer a niche concern but a defining factor for success in the beauty and personal care market. Brands that commit to transparency, ethical practices, and meaningful sustainability are not only winning consumer loyalty but also setting the benchmark for future growth.

So, as we wrap up an extraordinary year, we are not only looking back; we are striding into the new year, ready to embrace an even brighter 2025, confidently bringing you quality natural ingredients and the trend predictions for the year ahead.

Everyday life exposes us to a huge array of toxins.

From air pollution, plastics, and pesticides to synthetic chemicals in household, cosmetics, and personal care products, these toxins often include endocrine disruptors (compounds that can interfere with the hormonal system). And according to Science Alert, there were approximately 350,000 synthetic chemicals in use in 2022, a number that has only been growing since, as new chemicals are developed and introduced into the market. However, many have not been thoroughly tested for long-term safety.

For brands, understanding this connection isn’t just good practice, but is essential for meeting the demand for safer, more sustainable products.

So, join us today, as we explore the importance of hormone health in overall well-being, as well as the best natural alternatives to common endocrine disruptors, for creating products that fall in line with the growing demand for natural, toxin-free ingredients.

What is the hormonal system/endocrine system?

The endocrine system is made up of glands and organs that produce and regulate hormones, the body’s chemical messengers. It includes key glands such as the hypothalamus, pituitary, thyroid, adrenal glands, pancreas, and ovaries or testes. These glands work together to maintain balance and regulate critical bodily functions.

Hormones are responsible for controlling growth, metabolism, reproductive health, mood regulation, energy levels, and stress responses, among many other functions. They play a vital role in maintaining homeostasis, the body’s internal balance, ensuring that various systems function correctly. When the endocrine system is disrupted, it can affect everything from sleep patterns to fertility, immune function, and overall health.

Some substances applied to the skin can be absorbed, but not everything penetrates deeply or enters the bloodstream. The skin acts as a protective barrier, although certain chemicals in skincare products may still be absorbed in small amounts. While many of these chemicals are safe at regulated levels, some may raise concerns, especially if they contain endocrine-disrupting chemicals (EDCs).

EDCs are substances that can interfere with the normal functioning of the endocrine system by mimicking or blocking hormones and can even alter hormone levels. They are found in some skincare products, as well as in food, water, and the environment. Over time and with significant exposure, these chemicals may contribute to hormonal imbalances or health issues.

Why should cosmetic and indie brands be taking notice?

Hormonal imbalances don’t just affect internal health, they also manifest externally. Skin health, energy levels, and even confidence can suffer when the endocrine system is disrupted. This creates an opportunity, and arguably, a responsibility for brands to stand out by offering products that align with the growing consumer preference for toxin-free options.

Challenges such as raising awareness of endocrine disruptors and the rise in hormone-related health conditions emphasise the need for brands to provide innovative, clean, and trustworthy formulations.

So, by being mindful of the ingredients in skincare and personal care products, together we can reduce consumers’ potential exposure to EDCs and support their overall hormonal health, as well as our planet.

Why choose natural ingredients over synthetic ingredients for hormone health?

As consumers become more aware of their hormone health and EDCs, the choice between natural and synthetic ingredients is more important than ever. Opting for natural ingredients makes a significant difference to not only consumers, but our planet as well:

Reduced risk of endocrine disruption

As we have already touched on, natural ingredients, such as plant-based oils and extracts, are free from the artificial compounds found in synthetic ingredients, offering safer alternatives for people looking to protect their hormonal systems.

Biocompatibility with the body

Natural ingredients are often more easily recognised and processed by the body. For example, plant-derived oils, rich in nutrients and bioactive compounds, can support the skin’s natural barrier without the risk of introducing synthetic toxins. This compatibility reduces the likelihood of irritation and negative long-term effects on the endocrine system.

Sustainability and consumer trust

Natural ingredients are often sustainably sourced, especially at O&3, aligning with the values of eco-conscious consumers. Brands that prioritise natural formulations gain a competitive edge by building trust with consumers who are increasingly aware of the connection between synthetic chemicals and hormone health.

Efficacy without compromise

Many natural ingredients, such as essential oils and cold-pressed carrier oils, are not only safe but also highly effective. They provide the benefits consumers seek, including hydration, nourishment, anti-ageing effects (to name a few!), while supporting overall wellness.

A natural approach to health and wellness                                      

Choosing natural over synthetic goes beyond skincare. It’s a step towards natural well-being, empowering individuals to take control of their exposure to toxins. By minimising synthetic chemicals in personal care, consumers can reduce the toxin loads that may interfere with their hormonal systems over time.

Which synthetic ingredients to avoid and the best natural alternatives for hormone balance?

By replacing synthetic ingredients with natural alternatives, brands can create safer, effective formulations that protect and promote hormonal balance while meeting consumer demand for cleaner, toxin-free products. Here are some of the most common endocrine disruptors and potential natural alternative options:

Parabens – Parabens are commonly used as preservatives but mimic oestrogen, potentially disrupting hormonal balance.

Try these natural alternatives instead:

• Vitamin E (tocopherol) – A natural antioxidant that extends shelf life while nourishing the skin.

• Neem oil – Best suited for oil-based formulations, neem oil has natural antimicrobial properties that protect products from spoilage. Best suited for oil-based formulations.
• Tea tree oil – Effective against bacteria and fungi, though it’s most useful in smaller concentrations due to its strong scent.

Phthalates – Used to stabilise synthetic fragrances, phthalates can interfere with testosterone production and overall hormone function.

Try these natural alternatives instead:

• Essential oils – Provide a rich, natural aroma without harmful chemicals.
• Vanilla CO2 extract – Offer strong and lasting scents for formulations.
• Hydrosols and hydrolats – Lightly scented floral waters suitable for delicate or sensitive products.

Synthetic fragrances – These often contain a mix of unidentified chemicals, some linked to endocrine disruption.

Try these natural alternatives instead:

• Essential Oil Blends – Customisable and safe, these can provide diverse scents, including citrus, clove bud and sweet orange, and sandalwood and amyris, to name a few.
• Absolutes – Intensely aromatic, they add luxury to formulations.
• Natural Distillates – Refreshing options for clean, uplifting aromas, such as peppermint and lime.

BHA and BHT (Butylated Hydroxyanisole and Butylated Hydroxytoluene) – Synthetic antioxidants used to prevent oxidation in products, they mimic oestrogen and may disrupt reproductive health.

Try these natural alternatives instead:

• Sea buckthorn oil – Rich in carotenoids, tocopherols, and flavonoids, this oil protects oils and emulsions from oxidation while providing skin-nourishing benefits.
• Avocado oil – High in monounsaturated fats and Vitamin E, this oil stabilises emulsions while adding skin benefits.
• Black cumin seed oil – Contains thymoquinone, a natural preservative and antioxidant that protects against free radical damage in oil-based formulations.

Silicones (e.g. Dimethicone, Cyclopentasiloxane) – While not directly endocrine disruptors, silicones can occlude skin and trap toxins, increasing potential exposure.

Try these natural alternatives instead:

• Aloe vera gel – Provides a lightweight, hydrating base that smooths skin without clogging pores.
• Plant waxes – Waxes such as candelilla and carnauba act as natural stabilisers and emollients for silky textures.
• Mango butter and kokum butter – Lightweight yet nourishing alternatives for smoother, non-greasy finishes.

O&3 Thoughts…

For brands, transitioning to natural formulations isn’t just a trend, it is a meaningful response to the growing demand for products that prioritise safety and transparency. Embracing natural ingredients not only supports hormone health but also positions your brand as a leader in the natural, toxin-free beauty revolution.

As the demand for natural and organic ingredients skyrockets across various industries, including the fragrance world, consumers are increasingly seeking products that are free from synthetic additives and chemicals. This shift has reignited interest in a time-honoured tradition – formulating attars.

Attars (sometimes known as ittars) have a rich and fascinating history that dates back centuries. They were highly prized in ancient civilisations, from the Middle East to the Indian subcontinent, where they were used for religious ceremonies, medicinal purposes, and personal use.

And in the modern world, as mentioned in our previous trend report, on TikTok, fragrance-related content has boomed, with users actively engaging in perfume reviews, scent layering techniques, and affordable alternatives to high-end brands.

So, join us today, as we explore what exactly attars are, how they differ from perfumes and how to formulate them…

What are attars?

Attars are highly concentrated, natural perfume oils obtained through traditional extraction methods. Unlike modern synthetic fragrances, which are typically a blend of aromatic compounds, attars capture the complete olfactory profile of the source material, resulting in a rich, multi-faceted, and long-lasting fragrance.

The process of creating attars is an age-old art form, passed down through generations of skilled artisans. It involves the careful selection of botanical materials, typically sourced from their native regions, where the plants can thrive and reach their full aromatic potential. The extraction methods, such as hydro-distillation or solvent extraction, are tailored to the specific plant material, ensuring that the delicate aromatic compounds are preserved in their purest form.

How are attars different to perfumes?

Attars and perfumes are distinctly different in their composition and production methods. Attars are highly concentrated, undiluted essences extracted from natural botanical ingredients like flowers, woods, and resins using traditional techniques such as hydro distillation and solvent extraction. This labour-intensive process captures the complete olfactory profile of the source material, resulting in a rich, complex, and long-lasting fragrance with cultural significance. In contrast, modern perfumes often contain synthetic aromatic compounds blended with natural ingredients and are produced through contemporary methods aimed at achieving a consistent, linear scent profile. While perfumes are commercial products, attars represent an artisanal, sustainable tradition rooted in ancient practices.

What natural ingredients can be incorporated into attar formulations?

The world of attars is a treasure trove of natural ingredients, each with its own unique scent profile and cultural significance. Here are some of our favourite natural ingredients that can be used in attar formulations:

Rose

The rose is perhaps the most iconic and revered ingredient in the attar tradition. Rose attars, like the highly prized Rose Otto and Rose Absolute, are renowned for their exquisite floral fragrance and have been cherished for centuries in perfumery.

Sandalwood

Sandalwood is a highly sought-after ingredient in attars, prized for its warm, woody, and slightly sweet aroma. Sandalwood attars have been used in religious ceremonies and traditional medicine for their grounding and calming properties.

Jasmine

Jasmine attars, such as Jasmine Absolute and Jasmine Grandiflorum, are celebrated for their intensely floral and intoxicating aroma. These attars have been used in various cultures for their aphrodisiac and mood-enhancing qualities.

O&3 Thoughts…

As the demand for natural and sustainable products continues to grow, the art of crafting attars is experiencing a renaissance. These precious oils not only offer a captivating olfactory experience but also serve as a connection to rich cultural heritage and a celebration of nature. By combining traditional techniques, high-quality ingredients, and a strong brand narrative, you can create attars that resonate with consumers seeking authentic, luxurious, and sustainable fragrances.

The expected CAGR of Prickly Pear Oil is projected at 7.5% between 2023 and 2030, to reach a global market size of $16.76 million (Grand View Research).

The term “tuna” for the prickly pear cactus fruit comes from the indigenous languages of Mexico.

It has its roots in the Nahuatl word “nochtli,” which was used by the Aztecs to refer to various species of cacti, including the prickly pear. Over time, this term evolved into “tuna” in Spanish.

The name “tuna” was then likely adopted by Spanish-speaking settlers and explorers who encountered the fruit in the Americas. As they interacted with indigenous communities, they incorporated native terms into their own language, and today the term continues to be used in Spanish-speaking regions to refer to the fruit of the prickly pear cactus.

Join us today, as we explore why prickly pear cactus oil, or tuna oil, which has been a significant part of indigenous cultures in the Americas for centuries, is gaining popularity in the modern world.

O&3 Prickly Pear Oil – Cold Pressed vs Refined

At O&3, our Prickly Pear Oil comes in three forms; refined, cold pressed and cold pressed, organic. Refined Prickly Pear Seed Oil undergoes a precision-focused purification process, resulting in a lighter appearance, neutral fragrance, and a non-greasy, easily absorbed texture. On the other hand, cold-pressed Prickly Pear Seed Oil preserves the oil’s natural integrity, capturing its full spectrum of benefits. Cold-pressing extracts the oil without the use of heat or chemicals, maintaining its original scent, colour, and nutrient profile.

While refined oil suits those looking for a neutral fragrance and standardised appearance, cold-pressed oil contains the authentic, nature-derived essence and natural skin-nourishing properties. The choice between refined and cold-pressed Prickly Pear Seed Oil ultimately depends on individual preference and the formulation it is incorporated into.

What are Prickly Pear’s natural functionalities?

Prickly Pear Seed Oil is packed with essential fatty acids, vitamins, and antioxidants, including vitamin E, a powerful antioxidant that helps protect the skin from free radical damage. It also contains linoleic acid, an omega-6 fatty acid that helps to strengthen the skin barrier and promote collagen production, some of its natural functionalities include:

Anti-Ageing

Packed with antioxidants, it helps fight free radicals and reduce the signs of ageing. It promotes the production of collagen, improving skin elasticity and firmness, and diminishing the appearance of fine lines and wrinkles.

Anti-Inflammatory

Powerful anti-inflammatory properties help soothe and calm irritated skin, reducing redness and inflammation, whilst providing relief from discomfort and promoting a balanced complexion for healthier-looking skin.

Antioxidant

Rich in antioxidants, it shields the skin from environmental stressors, neutralising free radicals and promoting a youthful appearance. As well as enhancing skin resilience, reducing oxidative damage, and fostering a radiant, revitalised complexion.

Easily-Absorbed

Quickly absorbs into the skin without leaving a greasy residue. Lightweight and ensures fast penetration, delivering essential nutrients and hydration for a smooth and nourished complexion.

Healing & Soothing

With its anti-inflammatory properties, it soothes irritated and inflamed skin. It aids in the healing process, making it beneficial for conditions such as acne, eczema, and rosacea.

Moisturising & Hydrating

Deeply moisturising, helping to hydrate and nourish the skin and hair. It forms a protective barrier, preventing moisture loss and leaving the skin and hair feeling soft and supple.

Regenerative

Promotes the regeneration of skin cells, aiding in the healing of wounds, scars, and skin damage. It helps accelerate the skin’s natural renewal process, leading to a smoother and more youthful appearance.

Skin Brightening

Contains natural skin-brightening properties. It helps even out skin tone, reduce the appearance of dark spots and hyperpigmentation, and promote a more radiant complexion.

O&3 thoughts…

In delving into Prickly Pear Seed Oil, O&3 is captivated by the myriad of natural benefits this botanical treasure brings to the skincare realm. Prickly Pear Seed Oil stands as a testament to our commitment to sourcing premium ingredients that reflect the authenticity and purity found in nature. As advocates of ethical and sustainable beauty practices, we are delighted to present this distinctive oil to our clients that perfectly blends the essence of tradition with modernity.

Why O&3?

Choosing O&3 goes beyond sourcing ingredients; it’s a commitment to ethical and sustainable beauty practices. As leaders in zero-waste products, we offer quick lead times and a wide array of premium, natural ingredients. Our dedication to quality, sustainability, and ethical sourcing ensures that your formulations align seamlessly with the demands of environmentally conscious consumers.

At O&3, we provide a one-stop solution for those seeking natural excellence without compromising on ethical standards.

Connect with our team of oil experts at hello@oand3.com or call us at 01765 522 120 to embark on a journey of crafting formulations that not only elevate your products but also contribute to a sustainable and responsible beauty industry.

Natural biotin for healthy hair and skin

Biotin, often referred to as vitamin B7, is rapidly increasing in demand with the market projected to reach $8.33 billion by 2033, a CAGR of 8.5% from $3,696.0 million in 2023 (Future Market Insights).

It is increasingly being introduced into beauty formulations due to its role in supporting keratin production, a key protein for hair, skin, and nails. This vitamin is vital for maintaining the structure of hair, promoting shine and thickness, and ensuring skin remains firm and well-hydrated.

While biotin supplements are commonly used, biotin-rich natural oils such as almond, coconut, and argan oil offer an appealing source, as they are packed with nutrients, including biotin, and are easily absorbed into the skin and scalp, nourishing from the outside. These oils help stimulate hair follicles and encourage healthy skin, thanks to their blend of fatty acids and vitamins, which enhance both texture and shine. Including these oils in hair care routines not only provides hydration but also supports stronger, healthier growth.

Overall, biotin’s inclusion in natural oils has made it a rising trend, appealing to those seeking natural beauty solutions. As people turn to more natural products, the combination of biotin with plant-based oils is gaining traction, offering a way to boost hair and skin vitality without the need for heavy chemical treatments​.

“Glass hair” trend with natural oils

The global hair care market is expected to grow significantly, with a projected value of $107.2 billion by 2028, a CAGR of 4% since 2023 (Research and Markets). Shine-enhancing products are playing a key role in this growth as consumers prioritise aesthetics and seek out treatments for glossy, healthy-looking hair​.

The “glass hair” trend has surged in popularity due to its sleek, ultra-shiny finish that reflects light, like glass. Inspired by the smooth, luminous look of “glass skin,” glass hair offers a polished, elegant aesthetic that suits various hair types.

One major driver behind the longevity of the glass hair trend is the increasing consumer demand for products that prioritise shine and hair health. According to research from beauty market analysts, shine has become one of the most sought-after qualities in hair care, pushing brands to innovate.

Achieving this look typically involves using a flat iron to straighten small sections of hair, combined with shine-enhancing products such as serums or oils to smooth the cuticle and add gloss.

Natural oils play a key role in this trend by helping to moisturise and protect the hair while boosting shine. Oils such as argan, camellia, and jojoba are commonly used to seal the hair’s cuticle, lock in moisture, and enhance reflectivity, as well as helping to reduce frizz, smooth the hair shaft, and give it the glass-like effect. Products such as heat protectants are also essential to minimise damage from styling tools, ensuring that the hair remains healthy and smooth for an optimal glassy look​.

Incorporating natural oils into formulations targeting the “glass hair” trend will not only help achieve the glass-like finish but also keep the hair nourished by promoting overall scalp health, strengthening the strands, and preventing breakage, making the style sustainable beyond just the surface-level shine​.

West African natural ingredients fuel global skincare trends

West African body care has gained significant attention in recent years, with natural ingredients such as shea butter, baobab, and moringa seed oil leading the trend. These ingredients, deeply rooted in African traditions, are known for their nourishing properties and have been integral to skincare regimes for centuries.

Shea butter, sourced from the nuts of the shea tree in West Africa, is renowned for its deeply moisturising and anti-inflammatory benefits. Baobab oil, extracted from the seeds of the “tree of life”, is rich in antioxidants and essential fatty acids, helping with skin elasticity and hydration. Similarly, moringa seed oil, native to sub-Saharan Africa, offers vitamins A, C, and E, helping to rejuvenate and brighten the skin. (Learn more about our baobab and moringa supplier’s story here). These ingredients, known for their purity and effectiveness, have sparked global interest, driving West African body care into the mainstream.

This increase in popularity is reflected in market growth. The global shea butter market alone was valued at approximately $655.2 million in 2020 and is projected to reach $2,408.7 million by 2030, with a CAGR of 14.1% from 2022 to 2031 (Allied Market Research). The demand for natural and organic products has led consumers to seek alternatives to synthetic chemicals, with Google Trends showing a consistent rise in search volumes for ingredients, including “shea butter” and “moringa oil” over the past five years.

In addition, social media platforms, particularly Instagram and TikTok, have also fuelled the popularity of West African body care, with influencers and brands highlighting the benefits of these ingredients. This trend has not only raised awareness about the effectiveness of natural ingredients but also empowered local African producers, driving sustainable economic growth in the region.

The viral rise of coconut fragrances in beauty

Coconut-scented products have surged in popularity, especially Gen Z and Millennials. This rise is closely tied to the broader trend of tropical, nostalgic, and wellness-driven fragrances, evoking a sense of relaxation and escapism. Coconut fragrances, associated with beach holidays and comfort, align well with this mood, driving their demand in both personal care and home products.

On TikTok, fragrance-related content has boomed, with users actively engaging in perfume reviews, scent layering techniques, and affordable alternatives to high-end brands. The hashtag #coconutperfume has gained traction, reflecting growing consumer interest in coconut-scented beauty products. The social media platform has become a crucial avenue for beauty marketing, contributing to a massive $31.7 billion in beauty sales in 2023 (Cosmetics Design), fuelled by viral trends and influencer endorsements​.

Coconut-scented products are particularly favoured in body mists, where brands such as Sol de Janeiro have achieved “TikTok stardom.” For example, their Coco Cabana body mist, featuring a coconut aroma, has gained popularity due to its beachy and summery scent. Moreover, coconut-scented products are often highlighted for their ability to create a relaxing, tropical ambiance—an aspect of wellness that is highly appealing in today’s stress-filled world.

The fragrance market overall has seen impressive growth, with coconut scents as a key driver of demand, especially for body mists and home fragrances. The coconut fragrance trend shows no signs of slowing down, due to its nostalgic and calming associations, and the social media buzz surrounding it.

In recent years, the K-beauty skincare market has witnessed a surge, capturing the attention of beauty consumers and brands around the world.

In 2023, the market was valued at approximately $12.54 billion and is expected to reach $25.98 billion by 2032, growing at a compound annual growth rate (CAGR) of 8.43%.

This growth is driven by the rising consumer interest in natural, multi-step skincare routines, along with the influence of social media and celebrity endorsements, which have made K-beauty a worldwide phenomenon ​(Straits Research).

What is K-beauty?

K-Beauty, short for Korean Beauty, is a skincare philosophy that originated in South Korea and is now globally recognised for its innovative approach and emphasis on achieving healthy, glowing skin. Known for its focus on natural ingredients, K-Beauty aims to balance the skin’s moisture levels and achieve a smooth, radiant complexion through gentle, effective products and typically involves multiple steps designed to hydrate, protect, and nourish the skin.

One of the core principles of K-Beauty is prevention and hydration, focussing long-term skin health rather than short-term results. Instead of harsh treatments, K-Beauty routines incorporate products with ingredients that work with the skin’s natural processes, making it suitable for all skin types, especially sensitive skin.

What is oil Cleansing and Double Cleansing?

Oil cleansing is a method of cleaning the skin using oil-based products and is the first step in the double cleansing routine, which is a hallmark of K-Beauty. Double cleansing involves using two types of cleansers:

• Oil Cleanser

Removes oil-based impurities (makeup, sunscreen, excess sebum).

• Water-Based Cleanser

Washes away water-based impurities like sweat and dirt.

This two-step process ensures that all impurities are removed from the skin, leaving it perfectly clean without stripping away its natural oils. It is especially helpful for those with acne-prone, oily, or combination skin types, as it effectively clears out clogged pores while maintaining hydration.

Why Choose Oil Cleansing?

Oil cleansing has gained popularity due to its effectiveness and gentle approach. Unlike traditional foaming cleansers, oil cleansers work on the principle that “like dissolves like.” The oil in the cleanser binds with makeup and sebum, allowing them to be easily wiped away without stripping the skin of its natural oils. This method is particularly beneficial for those with dry or sensitive skin, as it cleanses without causing irritation or dryness. Moreover, oil cleansing can help balance the skin’s oil production, preventing the overproduction of sebum that can lead to breakouts.

What Natural Ingredients are Good for Oil/Double Cleansing?

Natural ingredients are an important part of K-beauty, especially in oil cleansing, some of the most popular ones include:

• Jojoba Oil

Mimics the skin’s natural oils, making it excellent for all skin types, including oily and acne-prone skin.

• Camellia Oil

Rich in antioxidants and vitamins, it helps to hydrate and soothe the skin.

• Grapeseed Oil

Lightweight and high in linoleic acid, it helps to balance oil production and is suitable for acne-prone skin.

• Coconut Oil

Known for its antibacterial properties, though it should be used cautiously as it may clog pores for some people.

• Olive Oil

Packed with vitamins A and E, it provides deep nourishment and hydration.

Natural K-Beauty Brands Doing It Well

Several K-beauty brands are leading the way in using natural ingredients for effective oil cleansing, such as:

• Hada Labo

Known for its hydrating oil cleansers that feature ingredients like squalane and jojoba oil, ensuring a gentle yet thorough cleanse.

• Banila Co

Their “Clean It Zero” balm is a favourite, blending natural oils and botanical extracts for an effective and soothing cleanse.

• The Face Shop

Offers a range of oil cleansers enriched with natural oils like macadamia and argan oil, catering to various skin types and concerns.

O&3 Thoughts…

The rise of K-beauty skincare, particularly the practice of oil cleansing, is more than just a trend—it’s a testament to the effectiveness and innovation of Korean beauty rituals. By embracing natural ingredients and this approach to skincare, K-beauty is setting new standards in achieving a clear, radiant complexion. As the global market continues to expand, it’s clear that oil cleansing will remain a staple in the pursuit of healthy, beautiful skin.

Welcome to #TrendingNaturally, a roundup of the hottest natural trends in the industry.

As the leaves change, a new season of beauty trends emerges.

This autumn, a growing emphasis on natural and sustainable ingredients is taking centre stage in the cosmetic and personal care industry as consumers increasingly seek products that align with healthier, more environmentally conscious choices.

The incorporation of natural ingredients into cosmetic and personal care formulations is not just a trend but a reflection of evolving consumer preferences and a growing awareness of the impact of beauty products on the environment…

Natural ingredients for ‘Botox in a bottle’ trend

The “Botox in a bottle” trend has gained popularity on platforms like TikTok, referring to a range of skincare products that claim to offer similar wrinkle-reducing benefits to traditional Botox injections.

While these products don’t contain actual botulinum toxin, they often incorporate ingredients such as peptides, retinol, and hyaluronic acid, which can help to improve skin elasticity and reduce the appearance of fine lines.

The trend has been driven by a growing desire among consumers for non-invasive and more affordable alternatives to cosmetic procedures. As off the back of the ‘prejuvenation’ trend, mentioned in May’s trend report, many people, including those looking to embrace ageing naturally, are seeking ways to maintain youthful-looking skin without undergoing invasive treatments.

The “Botox in a bottle” trend has the potential to positively impact the natural cosmetic market in several ways. As consumers become more interested in using natural skincare products, there may be increased demand for natural oils that have anti-ageing properties. Ingredients such as argan oil, rosehip oil, and jojoba oil are known for their ability to moisturise and nourish the skin, making them some attractive options for inclusion in “Botox in a bottle” formulations. This could lead to a wider range of options for consumers and contribute to the growth of the natural oil ingredients market.

Marula oil for mature skin

Marula oil, extracted from the kernels of the marula fruit has been gaining significant traction in the beauty industry, as its blend of fatty acids and antioxidants has made it a coveted ingredient for skincare formulations, particularly for mature skin.

The high concentration of oleic acid helps to strengthen the skin’s barrier, preventing moisture loss and helping to promote a plump, youthful appearance. Additionally, the oil’s antioxidant properties help to combat free radicals, which can otherwise contribute to premature ageing and wrinkles.

Another reason for the popularity of marula oil is its lightweight texture. Unlike some other oils, marula oil absorbs quickly into the skin without leaving a greasy residue, making it ideal for those with oily or combination skin, who may be hesitant to use heavier moisturisers. It is also non-comedogenic, meaning it is less likely to clog pores and cause breakouts.

As consumers become more aware of the benefits of natural skincare ingredients, marula oil has emerged as a promising option for those seeking effective and gentle products. Its ability to hydrate, nourish, and protect the skin has made it a popular ingredient in a variety of formulations, including face oils, serums, and moisturisers.

Natural Niacinamide

Niacinamide, or vitamin B3, has seen a significant rise in demand, especially within the cosmetic industry. And by 2032, the global niacinamide market is expected to reach $2.05 billion, growing at a compound annual growth rate (CAGR) of 5.2% from its estimated value of $1.23 billion in 2022​ (Future Market Insights).

This increase is driven by its skin-benefiting properties, such as improving the skin barrier, reducing hyperpigmentation, and offering anti-inflammatory effects, which make it a key ingredient in anti-ageing and acne treatments.

With the increasing demand for multi-functional, scientifically backed ingredients, or ‘biohacking’ ingredients, niacinamide’s presence in beauty products continues to grow.

However, as more consumers turn to natural ingredients, brands are exploring other ways to deliver the same skin benefits. For example, Sea Buckthorn Oil, Olive Squalane, Tamanu Oil, Chamomile Oil, and Evening Primrose Oil each offer benefits similar to niacinamide:

Sea Buckthorn Oil supports barrier repair and reduces inflammation with its omega fatty acids and antioxidants.

Squalane moisturises deeply and soothes the skin, strengthening the barrier without clogging pores.

Tamanu Oil promotes healing and reduces redness through its anti-inflammatory properties. Chamomile Oil, rich in bisabolol and chamazulene, calms sensitive or irritated skin.

Evening Primrose Oil, with its gamma-linolenic acid, hydrates and balances inflammation while repairing the moisture barrier.

These natural oils align with the ‘biohacking’ movement, which is increasingly important to eco-conscious consumers and many people are seeking out formulations that rely on sustainably sourced, minimally processed ingredients, which not only benefit their skin but also have a lower environmental footprint. Additionally, natural oils often come with fewer synthetic additives, appealing to consumers who prefer simple, transparent ingredient lists.

By incorporating these oils, your brand can tap into the growing market for natural, ethical skincare while maintaining the efficacy of their products and keeping up with industry trends.

Peppermint oil for hair growth

Due to the increasing use of peppermint oil in the pharmaceutical and personal care industries, according to Future Market Insights, the peppermint oil market is calculated to be valued at $232.4 million in 2024 and is projected to reach $458.4 million by 2034, growing at a CAGR of 7.00% during this period.

Well known for its refreshing aroma and therapeutic properties, peppermint oil has emerged as a popular ingredient in haircare products, with its potential to stimulate hair growth and promote scalp health fuelling this trend in the beauty industry. It also has antibacterial and antifungal properties, making it a natural choice for addressing scalp issues such as dandruff and itchiness.

Consumers are increasingly turning to natural ingredients like peppermint oil as they seek alternatives to synthetic products. The popularity of DIY haircare routines across social media platforms such as TikTok and the rise of natural beauty brands have also contributed to the growing demand for peppermint oil-based haircare products.

As consumers continue to prioritise natural and effective haircare solutions, the demand for peppermint oil-infused products is set to remain strong.

Marine collagen has gained popularity in skincare and supplements for its benefits to skin, hair, nails, and joints. In recent years, its appeal has soared as people search for natural ways to support their beauty and wellness routines. Extracted from fish, marine collagen is known for its high bioavailability and effectiveness, making it a go-to for people looking to improve skin elasticity and joint health. And according to Fortune Business Insights,  the marine collagen market was valued at $1.08 billion in 2023 and is expected to grow to $2.32 billion by 2032, with a compound annual growth rate (CAGR) of 8.94%.

This surge in interest can be traced back to a broader movement towards ingredient-focussed wellness that relies on transparency and efficacy. However, with the rising demand for plant-based and cruelty-free products, the vegan collagen market is projected to grow at a huge CAGR of 36.4% between 2024 and 2030 (Grand View Research). This shift has led to a surge in people asking questions such as “Is marine collagen vegan?”.

The short answer is no – marine collagen is derived from fish, making it unsuitable for vegans and vegetarians. However, there are many effective vegan alternatives that offer similar benefits.

Join us today, as we explore how to incorporate the power of natural, plant-based ingredients into your formulations and routines, to deliver comparable results without compromising on your and your consumers’ ethical values.

What is marine collagen?

Before diving into vegan alternatives, it is helpful to understand what marine collagen is.

Marine collagen is a type of protein found in the connective tissues of fish, such as skin, bones, and cartilage and is often used in skincare products to improve skin elasticity, reduce wrinkles, and promote hydration.

Collagen is a crucial component of the skin’s structure, providing elasticity, firmness, and hydration and marine-derived collagen. It is composed of amino acids, which are the building blocks of proteins and when applied topically or ingested, these amino acids can help stimulate the body’s natural collagen production process.

Marine collagen offers several benefits for overall health and appearance; it can improve skin health by reducing the appearance of fine lines and wrinkles, enhancing skin elasticity, and promoting a more youthful complexion, as well as supporting healthier, thicker hair and stronger nails by boosting collagen production. It has also been shown to benefit joint health, as some studies suggest that marine collagen can help alleviate joint discomfort and improve mobility, particularly for individuals with conditions such as osteoarthritis.

Marine collagen vs vegan collagen: Is vegan collagen as good as marine collagen?

While marine collagen is directly sourced from fish, vegan collagen isn’t technically collagen but is formulated to mimic its effects. Vegan collagen is made using plant-based ingredients such as certain amino acids, vitamins, and minerals that support the body’s natural collagen production. When comparing marine collagen vs vegan collagen, both can enhance skin and joint health, but they do so in slightly different ways:

Marine collagen

• Directly provides essential amino acids for collagen synthesis.
• Can offer a more immediate effect due to its high bioavailability.
• May be more suitable for individuals without fish allergies or dietary restrictions.

Vegan collagen

• Supports the body’s natural collagen production by providing essential nutrients.
• May have a more gradual effect as it relies on the body’s processes.
• Is a great option for vegans, vegetarians, and people with fish allergies.

Ultimately, the best choice between marine and vegan collagen depends on needs, preferences, and dietary restrictions and while marine collagen has been a popular choice, let’s explore some excellent vegan and vegetarian options to consider…

What are the top vegan alternatives to marine collagen?

Aloe Vera

Known for its soothing and hydrating properties, aloe vera is a fantastic, natural ingredient often included in vegan collagen formulations, as it contains polysaccharides that can help boost collagen production.

Hyaluronic Acid

Sourced from plant-based origins, hyaluronic acid helps retain skin moisture, contributing to a plumper and more youthful appearance, making it an effective component in many vegan skincare products.

Silica

Found in bamboo and horsetail, silica is a mineral that supports collagen synthesis and strengthens hair, skin, and nails. Incorporating silica-rich foods or supplements has been shown to provide some of the benefits attributed to marine collagen.

Amino Acids

Amino acids are the building blocks of protein, including collagen. Vegan collagen supplements often contain amino acids derived from fermented yeast or other plant-based sources to support the body’s natural collagen production process.

Plant based ingredients to support collagen production

While marine collagen is often marketed as directly stimulating collagen production, however although plant-based oils and butters don’t have the same direct effect, they can indirectly support skin health, which is essential for collagen synthesis. Here are some of our favourites:

Coconut Oil

Known for its antimicrobial properties, coconut oil can help soothe and hydrate the skin. It can also help reduce inflammation, which can contribute to healthy collagen production.

Jojoba Oil

Similar to the skin’s natural sebum, jojoba oil can help regulate oil production and prevent dryness. This can help maintain a healthy skin barrier, which is important for collagen synthesis.

Shea Butter

Rich in fatty acids and vitamins, shea butter can deeply moisturise and nourish the skin. It can also help protect the skin from environmental damage, which can contribute to collagen breakdown.

Avocado Oil

Rich in antioxidants and fatty acids, avocado oil can help moisturise and nourish the skin. While it doesn’t directly boost collagen, it can help maintain skin elasticity and prevent premature ageing.

Vegan alternatives to Elemis Pro-Collagen Marine Cream

There have been an increasing amount of internet searches for vegan alternatives to Elemis Pro-Collagen Marine Cream after the product took the internet by storm and was named a beauty hero in Vogue. Fortunately, several vegan alternatives replicate its effects using plant-based ingredients:

Bakuchiol

Known as a natural alternative to retinol, bakuchiol helps reduce fine lines and improve skin texture without irritation. It’s commonly found in vegan anti-ageing creams.

Squalane

Derived from olives, squalane mimics the skin’s natural oils, promoting moisture retention and elasticity.

Peptide-Rich Creams

Peptides are short chains of amino acids that help stimulate collagen production, making them a fantastic addition to vegan skincare routines.

O&3 Thoughts…

With plant-based options, you can create formulations that replicate the skin, hair, and joint health support as marine collagen, without animal-derived ingredients. Whether you’re seeking a vegan alternative formula to Elemis Pro-Collagen Marine Cream or exploring options for people allergic to fish, these natural ingredients provide effective, ethical choices to maintain the health and beauty regimen of increasingly conscious consumers.

Sweet orange essential oil has a rich history that spans continents and centuries.

The sweet orange is believed to have originated in Southeast Asia, specifically in the regions of China and India, where it was cultivated as far back as 2500 BCE. In ancient China, oranges were prized not only for their nutritional value but also for their medicinal properties, with orange peels commonly used to treat digestive and respiratory issues.

Cultivation then spread from Southeast Asia to the Mediterranean region through trade routes established by Arab traders around the 10th century and these traders introduced oranges to North Africa and southern Europe, where the fruit quickly gained popularity. By the time of the Crusades in the 11th and 12th centuries, sweet oranges were being cultivated in the gardens of European nobility and were considered a luxury item due to their exotic flavour and health benefits.

Sweet oranges were introduced to the Americas by Spanish and Portuguese explorers in the late 15th and early 16th centuries. Christopher Columbus is credited with bringing orange seeds to the Caribbean on his second voyage in 1493, and the cultivation of oranges soon spread to Florida, which would become a major orange-producing region. The expansion of European empires facilitated the global spread of sweet oranges, making them an important economic commodity in the colonial era.

During the Renaissance, sweet oranges became a symbol of wealth and luxury in Europe, with elaborate greenhouses, now known as orangeries, being built to protect the trees from cold climates. The California Gold Rush in the mid-19th century further boosted orange cultivation in the United States, establishing California as another key region for citrus production.

Today, sweet oranges are grown in subtropical and tropical regions worldwide, with major producers including Brazil, the United States, India, China, and Spain. The cultivation and trade of sweet oranges have had a profound economic impact, contributing to advancements in agricultural science and becoming one of the most popular and widely consumed fruits globally. So, join us today, as we delve into the versatility of sweet orange essential oil, exploring its impact on beauty and personal care formulations, as well as its wide-ranging applications across various industries…

Sweet orange essential oil benefits

Sweet orange essential oil’s history and versatile properties have made it a staple in natural health and beauty care, including in:

Haircare

Sweet orange essential oil has antimicrobial properties that help maintain a clean and healthy scalp, reducing issues like dandruff and itchiness. As a natural moisturiser, it can also help tame frizzy hair, leaving it smoother and more manageable.

Skincare

In skincare, sweet orange essential oil’s anti-inflammatory properties can soothe irritated skin and reduce redness, and its high content of antioxidants, particularly vitamin C, helps combat free radicals that contribute to premature ageing, helping to give a more youthful appearance. It is also known for its brightening effects, helping to fade dark spots and even out skin tone over time.

Facial Skincare

When used in facial care products, sweet orange essential oil acts as a gentle cleanser with astringent properties that help tighten pores and regulate oil production. This makes it particularly beneficial for those with oily or acne-prone skin and its antioxidant properties can contribute to overall skin health by protecting against environmental stressors, for a clearer complexion.

Petcare

Beyond human use, sweet orange oil is also beneficial for pets. Its natural insect repellent properties could make it a safe and effective alternative to synthetic flea and tick treatments, depending on the animal and it’s needs and sensitivities. Its calming aroma can also help reduce anxiety and stress in pets (and humans!), helping to create a sense of relaxation and well-being.

What are the most popular cosmetic products to formulate with sweet orange essential oil?

Sweet orange essential oil is a popular ingredient in various products, spanning a range of industries, due to its refreshing scent and beneficial properties:

Diffusers

• Aromatherapy Diffusers – used to create a calming and uplifting environment.
• Reed Diffusers – for continuous fragrance release in living spaces.

Skincare Products

• Face Serums – to brighten and revitalise the skin.
• Moisturisers and Creams – for added hydration and antioxidant protection.
• Cleansers – to effectively cleanse the skin while providing a refreshing scent.

Cleaning Products

• Surface Cleaners – its antimicrobial properties make it effective in natural cleaning solutions.
• Air Fresheners – to deodorise and refresh indoor spaces.

Hair Care

• Shampoos and Conditioners – for scalp health and hair shine.
• Hair Masks – to deeply nourish and moisturise the hair.

Sweet orange essential oil vs…

Blood orange essential oil

With a richer, more complex citrus aroma and higher antioxidant content, blood orange oil enhances mood and reduces stress similarly to sweet orange oil but offers a more intense fragrance for aromatherapy and perfumery.

Bitter orange essential oil

Featuring a fresh, spicy citrus scent with invigorating properties, bitter orange oil is more stimulating and antiseptic compared to sweet orange oil, making it ideal for energizing blends and therapeutic applications.

Orange seed essential oil

Possessing a light, fruity aroma, orange seed oil is primarily used in skincare for its moisturising and antioxidant benefits, contrasting with sweet orange oil’s predominant use in aromatherapy for its uplifting scent.

Orange sweet 5-fold essential oil

Known for its strong, concentrated citrus fragrance, orange sweet 5-fold oil offers a more intense and lasting aroma than sweet orange oil, making it perfect for enhancing perfumes, candles, and soaps.

O&3 Thoughts…

Consumer demand for sweet orange essential oil continues to rise, driven by its range of benefits and refreshing scent. From skincare and haircare to natural cleaning solutions and aromatherapy products, its popularity is a result of its efficacy and versatility.

FAQs

Is sweet orange essential oil photosensitive?

Yes, sweet orange essential oil is photosensitive, meaning that it can make the skin more sensitive to sunlight.

Is sweet orange essential oil phototoxic?

No, sweet orange essential oil is not considered phototoxic, however due to its photosensitivity, care should still be taken when using it in formulations intended for sun-exposed skin.

Notorious for its unpredictable flare-ups, which can be debilitating and isolating, psoriasis is not just a physical disease, but an emotional burden.

For those living with psoriasis, the journey is often overwhelming. The visible nature of the condition can ruin self-esteem, leading to deep psychological distress and social withdrawal. While some people only endure mild discomfort, others experience excruciating symptoms, such as intense itching, persistent pain, and even joint complications, known as psoriatic arthritis.

According to the World Health Organisation, psoriasis affects around 125 million people worldwide (2-3% of the global population) and despite extensive research, is not definitively categorised as an autoimmune disease, with the exact cause remaining unclear.

The lack of a known cause or cure can feel disheartening to those suffering from the disease. Join us today, as we explore natural approaches to managing psoriasis’ impact on the body and mind, including the use of natural oils in skincare and haircare.

What is psoriasis?

Psoriasis is a chronic condition characterised by the rapid buildup of skin cells leading to scaling on the skin’s surface. These extra skin cells form scales and red patches that are often itchy and sometimes painful. Plaque psoriasis is the most common form, affecting about 80-90% of those with psoriasis, and typically appears as raised, red patches covered with a silvery-white buildup of dead skin cells or scale. While the exact cause of psoriasis is not fully understood, it is believed to be related to a combination of genetic, environmental, and immune system factors.

Psoriasis vs eczema

Psoriasis and eczema are both chronic skin conditions that cause inflammation and itching, but they have distinct characteristics and treatments.

Appearance

Psoriasis typically presents as thick, red patches with silvery scales, while eczema (atopic dermatitis) often appears as red, inflamed, and sometimes oozing patches.

Location

Psoriasis commonly affects the elbows, knees, and scalp, whereas eczema usually appears on the inside of the elbows, behind the knees, and on the neck.

Age of Onset

Eczema often begins in childhood, while psoriasis can develop at any age but is most commonly diagnosed in adulthood.

Triggers

Psoriasis triggers include stress, infections, and certain medications. Eczema can be triggered by allergens, irritants, and dry skin.

Identifying whether you have psoriasis or eczema is crucial for appropriate treatment. A dermatologist can provide an accurate diagnosis and suggest a tailored treatment plan.

Why use natural psoriasis treatment?

Natural oils offer a gentle yet effective approach to managing psoriasis symptoms. They are rich in essential fatty acids, vitamins, and antioxidants that help nourish and soothe the skin. Unlike some conventional treatments, natural oils are less likely to cause adverse side effects and can be used as complementary therapies alongside prescribed medications.

What are the benefits of natural oils for psoriasis?

Moisturisation

Keeping the skin hydrated is crucial for managing psoriasis. Natural oils form a protective barrier, preventing moisture loss and reducing dryness and scaling.

Anti-inflammatory Properties

Many natural oils have anti-inflammatory compounds that help reduce redness, swelling, and itching.

Skin Barrier Repair

Natural oils can help restore the skin’s natural barrier, protecting it from environmental irritants and preventing further damage.

What natural oil ingredients are best for psoriasis skincare?

Several natural oils have been shown to soothe psoriasis symptoms and improve skin health, some of the best ingredients to incorporate into your skincare formulations include:

Coconut Oil

Known for its deep moisturising properties, coconut oil helps keep the skin hydrated and reduces dryness and scaling.

Jojoba Oil

Similar in composition to the skin’s natural sebum, jojoba oil is easily absorbed and helps repair the skin barrier.

Argan Oil

Rich in vitamin E and essential fatty acids, argan oil provides anti-inflammatory benefits and enhances skin hydration.

Tea Tree Oil

With its antimicrobial and anti-inflammatory properties, tea tree oil can help reduce redness and prevent infections.

Aloe Vera Oil

Aloe vera is well-known for its soothing and healing properties, making it ideal for calming inflamed and irritated skin.

Evening Primrose Oil

This oil contains gamma-linolenic acid (GLA), which can help reduce inflammation and improve skin hydration.

O&3’s Thoughts…

Psoriasis Awareness Month is an opportunity to learn more about this challenging condition and explore natural ways to manage its symptoms. While there is no cure for psoriasis, incorporating natural oils into your skincare formulations can provide relief to those suffering and improve their quality of life. By staying informed and exploring natural approaches, people with psoriasis can find comfort and support on their journey to better skin health.

Welcome to #TrendingNaturally, a roundup of the hottest natural trends in the industry.

As Psoriasis Awareness Month unfolds, it’s an opportune moment to highlight emerging trends and innovations within the skincare industry that address various skin conditions and concerns. Join us today, as we explore the hottest trends that reflect a broader shift towards natural, multifunctional, and inclusive skincare solutions, highlighting the industry’s responsiveness to diverse consumer needs and preferences…

Wonderbalm – A solution for managing psoriasis?

Every August is Psoriasis Awareness Month, a time dedicated to raising awareness about the skin condition. It is a month aimed to educate the public, support those affected, and promote research for better treatments and potential cures.

According to the World Health Organisation, psoriasis affects around 125 million people worldwide (2-3% of the global population) and despite extensive research, is not definitively categorised as an autoimmune disease, with the exact cause remaining unclear.

For those living with psoriasis, the journey is often overwhelming. The visible nature of the condition can ruin self-esteem, leading to deep psychological distress and social withdrawal. While some people only endure mild discomfort, others experience excruciating symptoms, such as intense itching, persistent pain, and even joint complications, known as psoriatic arthritis.

The lack of a known cause or cure can feel disheartening to those suffering from the disease, however, a natural solution has emerged that has been formulated to help manage the skin symptoms of psoriasis’.

Inspired by Korean Beauty, Wonderbalm, an all-natural formula containing olive oil, shea butter, candelilla wax, orange peel oil and vitamin E, is a multipurpose beauty balm developed to aid a range of skin needs, including psoriasis, as well as eczema, irritation, sun burn, dermatitis, and more. The vegan and cruelty-free balm can be used as a moisturiser, lip balm, hair mask, makeup primer, and even for tattoo aftercare.

As we come to the middle of Psoriasis Awareness Month, join us at O&3, as we spread knowledge, reduce stigma, and increase the understanding of psoriasis, whilst encouraging those with the condition to seek treatment and support.

Growing Popularity of Anti-Pollution Skincare

The growing popularity of anti-pollution skincare products is becoming a key driver in the global beauty and personal care market. And according to Technavio, the market is expected to expand by $50.9 billion between 2024 and 2028, at a compound annual growth rate (CAGR) of 4.73%, with the demand for skincare solutions that protect against environmental aggressors is on the rise.

The surge in demand for anti-pollution skincare is an opportunity for beauty and personal care formulators. The trend emphasises the importance of developing products that effectively protect against the harmful effects of pollution, such as oxidative stress, premature ageing, and skin sensitivity. To achieve this, there is an increasing focus on incorporating natural ingredients known for their antioxidant properties. Vitamins C and E are staples, but there is a growing interest in other botanical extracts, such as green tea and pomegranate, which are known for their ability to neutralise free radicals and support the skin’s natural defence mechanisms.

Natural moisturisers such as aloe vera, shea butter, and oils like jojoba and argan are being used to strengthen the skin’s barrier, prevent pollutant penetration, and maintain hydration. These ingredients not only appeal to consumers looking for effective protection but also align with the natural beauty movement, which prioritises transparency and the avoidance of synthetic chemicals.

To jump on this trend, formulators can create multifunctional products that combine protection with nourishment, using natural ingredients that resonate with environmentally conscious consumers.

Skincare-Inspired Intimate Cosmetics

The skincare industry has expanded beyond traditional facial and body care to inspire a new category of products: intimate cosmetics. This trend emphasises the importance of natural self-care, recognising that every part of the body, including intimate areas, deserve attention and nourishment.

A key player in this space is the PHD Feminine Health Nourishing Vulva Balm, the fusion of skincare principles with intimate health. This product is designed not only to provide moisture and comfort but also to support the delicate skin of the vulva with ingredients often found in high-end skincare products. Made in the USA, the balm features antioxidant-rich sea buckthorn for skin regeneration, along with shea butter, moringa oil, squalane, and olive oil to nourish, hydrate, and improve elasticity.

The use of natural, gentle, and pH-balanced ingredients, that are hormone-free and unscented, reflects a movement towards health-conscious and dermatologically approved formulations, ensuring safety and effectiveness for daily use.

This trend taps into the increasing consumer demand for products that offer multi-functional benefits. Just as face serums and body lotions are formulated to hydrate, protect, and rejuvenate, these intimate care products are designed to enhance skin health, prevent irritation, and improve overall comfort. The rise of intimate skincare also aligns with the growing focus on body positivity and self-love, encouraging consumers to treat all parts of their body with care and respect.

On top of this, the marketing of these products often focusses on transparency and education, addressing a gap in the market where intimate care was once a taboo topic. Brands are now openly discussing intimate health, promoting conversations around it, and empowering consumers to make informed choices about their bodies.

Boomers Most Engaged Demographic for Skincare

For years, the beauty industry has been focussed on millennials and Gen Z. These demographics are digitally native, trend-savvy, and possess significant spending power. However, a surprising trend is emerging: the growing importance of mature consumers in the skincare market.

Women over 55, are showing a heightened interest in and engagement with skincare products. While usage among younger demographics is plateauing or even declining, older women are increasingly incorporating a wider variety of beauty products into their routines and this newfound dedication to skincare reflects a growing awareness of self-care and a desire to maintain a youthful appearance.

This shift in consumer behaviour is an opportunity for beauty brands to target boomers, for a loyal and affluent customer base with a strong disposable income. They are also generally less swayed by fleeting trends and prioritise quality and efficacy in their skincare choices.

However, many brands continue to overlook this demographic in their marketing and product development strategies, with marketing campaigns often featuring younger models and influencers, and product lines may not cater to the specific needs of mature skin.

By embracing the ’silver surfer’ demographic and understanding their needs and preferences, brands have the opportunity to develop targeted products and marketing campaigns that will resonate with this increasingly important customer base.

O&3 Thoughts…

The beauty and personal care industry is evolving with increasing sophistication and inclusivity. From innovative products such as Wonderbalm that offer hope for managing psoriasis, to the growing anti-pollution skincare market and the rise of intimate cosmetics, these trends highlight a shift towards natural, multifunctional, and considerate beauty and personal care products, whilst the growing engagement of mature consumers reveals an untapped market eager for high-quality, effective skincare solutions.

At O&3, we are constantly seeking and innovating to discover the perfect ingredients for maintaining and enhancing skin health, bringing you the best natural ingredients for your formulations.

The skin serves as the body’s first line of defence against external factors, such as pollutants, UV radiation, and pathogens and the outer layer, known as the stratum corneum, plays a pivotal role in maintaining this barrier function. However, various factors such as harsh weather, over exfoliation, and excessive cleansing can compromise its integrity, leading to dryness, sensitivity, premature ageing, and inflammation.

But this isn’t just a fad, it is a data-driven movement, with the global skin barrier repair market growing at a CAGR of 3.8% and expected to reach $540.9 million by 2034 from $373.4 million in 2024, according to Fact.MR. Consumers, armed with information and fuelled by the rise of beauty influencers, are demanding more than just quick fixes.

Sterols are gaining significant attention and popularity, due to their remarkable ability to repair and fortify the skin barrier. So, join us today as we explore the science behind sterols, their benefits for skin, the various types, and the natural oils rich in them.

What are plant sterols and are they safe?

Plant sterols, or phytosterols, are naturally occurring compounds found in plant cell membranes that resemble cholesterol in structure. These compounds have been extensively studied for their health benefits, particularly in lowering cholesterol levels and supporting heart health.

In skincare, plant sterols work by integrating into the skin barrier, mimicking and enhancing the function of natural lipids which helps to reinforce the barrier, retain moisture, and protect against environmental aggressors. The safety of plant sterols is also well-documented, with numerous studies supporting their non-toxic, non-irritating nature when used in topical applications. Their anti-inflammatory and skin-soothing properties make them suitable for all skin types, including sensitive and reactive skin.

Benefits of incorporating sterols into skincare formulations

Enhanced Hydration

Sterols are exceptional at retaining moisture within the skin and products containing sterols can significantly improve hydration levels, making them ideal for incorporating into dry and dehydrated skincare formulations.

Barrier Reinforcement

By mimicking and replenishing natural lipids, sterols fortify the skin barrier, leading to better protection against environmental stressors and a reduction in skin sensitivity.

Anti-Ageing Properties

The ability of sterols to maintain moisture and improve skin elasticity translates to anti-ageing benefits and regular use can result in smoother, more youthful-looking skin.

Anti-Inflammatory Effects

Sterols can help calm inflamed or irritated skin, making them beneficial for conditions such as eczema, psoriasis, and rosacea.

Types of sterols and their functionalities

Cholesterol

A well-known sterol, cholesterol, is integral to maintaining skin barrier integrity and works closely with ceramides and fatty acids to ensure optimal barrier function.

Phytosterols

Effective in reducing inflammation and improving skin hydration and derived from plants, phytosterols such as beta-sitosterol, campesterol, and stigmasterol are known for their skin-soothing and barrier-repairing properties.

Ergosterol

Found in fungi, ergosterol is another sterol with potent skin barrier benefits and helps maintain moisture balance and enhance the skin’s resilience.

Oils high in sterols

Incorporating oils rich in sterols into skincare formulations can provide a myriad of benefits and some of the most sterol-rich oils include:

Avocado Oil

Packed with beta-sitosterol, avocado oil is known for its moisturising and anti-inflammatory properties and can help to soothe and nourish the skin, making it an excellent choice for dry and sensitive skin types.

Soybean Oil

Rich in phytosterols such as beta-sitosterol and campesterol, soybean oil can help to improve skin hydration and barrier function. It’s also a great source of vitamin E, an antioxidant that protects the skin from free radical damage.

Sunflower Seed Oil

Containing significant amounts of beta-sitosterol and campesterol, sunflower seed oil is lightweight and easily absorbed, so is great for moisturising without leaving a greasy residue, making it suitable for all skin types.

Rice Bran Oil

High in both phytosterols and ferulic acid, rice bran oil is beneficial for its anti-ageing and skin-brightening properties, helping to reinforce the skin barrier and retain moisture.

O&3 thoughts…

The ability of sterols to repair and strengthen the skin barrier, along with their hydrating, anti-inflammatory, and anti-ageing properties, makes them an excellent addition to skincare formulations. By understanding the science behind sterols and incorporating sterol-rich oils into your skincare formulations, you can create products that maintain a radiant, healthy complexion.

In recent years, there has been a significant shift towards natural and organic ingredients in skincare products.

This trend is driven by a growing awareness of the potential harmful effects of synthetic chemicals and a desire for more sustainable and eco-friendly options. For athletes, who are often more conscious of their health and wellness, natural skincare products are an attractive choice, with natural oils becoming popular for their versatility and efficacy.

These oils not only provide numerous skin benefits but also offer solutions tailored to the specific needs of athletes. So, join us today as we explore how natural oils can be integrated into various sports skincare products and the benefits they offer…

Addressing specific fitness needs with natural oils

Athletes can leverage the unique properties of certain oils to address specific needs that arise during training and competition. The demand for natural oils, that can be targeted to tackle common athletic concerns, is on the rise, and some of the main searches include:

Natural oils for muscle pain

Athletes often deal with muscle pain and soreness. Natural oils such as arnica oil, peppermint oil, and ginger oil can be incorporated into balms and creams designed to soothe muscle pain and promote recovery.

Natural anti-chafing cream

Chafing is a common issue for athletes, especially during long workouts. Natural oils such as coconut oil and shea butter can be used to formulate anti-chafing creams. These oils create a protective barrier on the skin, helping to reduce friction and preventing chafing.

Reducing inflammation naturally

Inflammation is a common concern for athletes, both internally and externally. Natural oils such as turmeric oil and frankincense oil have anti-inflammatory properties that can help reduce skin inflammation. Additionally, incorporating omega-3-rich

oils such food-grade ahiflower oil or flaxseed oil into the diet can help reduce internal inflammation.

Creating natural sports skincare products

As the demand for natural and sustainable options for athletes grows, brands, such as Art of Sport, founded in 2018 by athletes and entrepreneurs, including the legendary basketball player, Kobe Bryant, are becoming increasingly popular. They avoid harsh chemicals and focus on natural ingredients, whilst offering products designed to meet the needs of athletes by using innovative ingredients and prioritising sweat and odour control.

For brands looking to jump on this growing trend, here are some formulations to consider including in product lines:

Natural Antiperspirant and Deodorant

Athletes need effective antiperspirants and deodorants to manage sweat and odour during intense workouts. Natural oils such as tea tree oil, lavender oil, and eucalyptus oil are excellent choices for these products, as they possess antibacterial properties that help combat odour-causing bacteria while providing a refreshing scent. Additionally, coconut oil could make a great base, due to its moisturising properties.

Find out more about how the natural deodorant market is expected to continue its upward trajectory as consumer demand for clean and sustainable personal care products grows, offering brands the opportunity to innovate with advanced natural formulations, sustainable practices, and customisation options to meet the evolving needs of health-conscious and eco-friendly consumers.

Natural Shampoo and Body Wash

For athletes, shampoos and body washes infused with natural oils offer a gentle yet effective cleansing solution. Peppermint oil and eucalyptus oil can invigorate the scalp and body, promoting a refreshing and energising shower experience. These oils also have antifungal and antibacterial properties, which can help keep the skin and scalp healthy.

Natural Face Wash and Face Lotion

Athletes often face unique skincare challenges such as clogged pores from sweating and environmental exposure. Face washes containing tea tree oil or chamomile oil can help cleanse the skin without stripping its natural oils. For moisturisation, face lotions with jojoba oil or rosehip oil provide hydration and promote skin repair, making them ideal for post-workout skincare routines.

Natural Protein Powder

While not a traditional skincare product, protein powders can benefit from the addition of natural oils. For instance, incorporating food-grade hemp oil or flaxseed oil into protein powders can provide essential fatty acids that support overall skin health.

Natural Sunscreen

Sun protection is crucial for everyone, especially athletes who spend a lot of time outdoors.

Sun exposure can lead to skin damage, premature aging, and even skin cancer but according to the Skin Cancer Foundation, using sunscreen with an SPF of 15 or higher can reduce the risk of developing squamous cell carcinoma, a type of skin cancer by 40%, and reduce the risk of developing melanoma by 50%.

However, many chemical filters used in traditional sunscreens, namely avobenzone, octinoxate, and oxybenzone are known to cause irritation and dryness to the skin as well as hormonal changes in some people, making it increasingly important for brands to research into natural alternatives that can be incorporated into formulations, to preserve our health and the planet.

O&3 Thoughts…

The incorporation of natural oils in sports skincare products is not just a trend but a beneficial approach to addressing the unique needs of athletes. From antiperspirants to sunscreens, natural oils offer versatile solutions that enhance performance, promote recovery, and protect the skin. As the demand for natural and sustainable products continues to grow, athletes can look forward to a range of skincare options that align with their health-conscious lifestyles.

Welcome to #TrendingNaturally, a roundup of the hottest natural trends in the industry.

As consumers ditch the heavy makeup and look to embrace a fresh, natural look this summer, this season is all about prioritising healthy, glowing skin and lips. We’ll also be diving deep into the world of trending ingredients, from the age-old wisdom of turmeric to the rising star yuzu oil, all the way to the science-backed benefits of probiotics in skincare routines.

Keep reading to discover how you can incorporate these trends into your beauty and personal care formulations…

Lip care becomes a top priority in beauty and personal care

The spotlight on Hailey Bieber’s phone case with a built-in lip gloss holder is just one example of how keeping our lips healthy and kissable has become a top priority. The shift from heavy makeup to the “no-makeup makeup” look has brought a renewed focus on dewy skin and natural-looking lips, emphasising treating lips with the same care as the rest of our skin, recognising their unique needs.

Lips are more delicate than other facial skin, lacking oil glands and having fewer layers, which makes them prone to dryness and damage. A proper lip care routine is crucial for maintaining healthy lips and avoiding harsh chemicals and synthetic ingredients that can dry out the lips is essential. Instead, brands should formulate with natural ingredients that offer nourishment without irritation.

This offers an opportunity for brands to create lip masks for deep hydration and gentle lip scrubs to exfoliate dead skin cells. The trend of “skinification” in makeup means there are now more options than ever and is an opportunity for the creation of lip tints, glosses, and pigmented oils that combine lip care with a touch of colour.

To learn more about how to formulate amazing, natural lip products that resonate with consumers, read our full blog now.

Turmeric market set to grow at a 9.4% CAGR to reach $165.7 million by 2032

There is a growing trend in searches for turmeric and turmeric soap, and according to Transparency Market Research, the global turmeric oleoresin market valued at over $68.1 million in 2022 and expected to grow at a 9.4% CAGR, reaching a value of over $165.7 million by 2032. This indicates a rising interest in natural beauty products with potential skin benefits.

Turmeric used for centuries in traditional Indian medicine, Ayurveda, is known for its medicinal properties and possesses anti-inflammatory and antioxidant characteristics, which can promote skin health.

The growing interest in turmeric and turmeric soap opens up opportunities for beauty and personal care brands to create and market new products featuring turmeric. These products can appeal to consumers seeking natural beauty solutions or addressing specific skin issues such as acne or hyperpigmentation.

Demand for yuzu oil rapidly on the rise

According to Fact.MR, Zion Market Research, the global citrus oil market is projected to grow at a CAGR of around 4.5% to 5.1% between 2023 and 2033, reaching a valuation of $14.42 billion by 2033. This not only indicates a growing consumer preference for natural ingredients in various applications, including skincare, but allows new ingredients, such as yuzu oil, to emerge.

The demand for yuzu oil is on the rise, particularly in North America and Europe. This surge is fuelled by the growing interest in natural skincare and the effectiveness of Vitamin C for achieving a healthy glow. Beauty brands can recognise this trend and incorporate yuzu oil into various skincare products, from cleansers and serums to moisturisers and masks.

Yuzu oil goes beyond just Vitamin C. It contains citric acid, which gently exfoliates, promoting cell turnover and brightening the complexion, and additionally possesses potential anti-inflammatory properties, along with a refreshing citrusy aroma.

With its impressive list of benefits and unique properties, yuzu oil is poised to become a mainstay in the skincare industry. As consumers continue to seek natural and effective solutions for achieving radiant skin, yuzu oil is likely to gain even wider recognition and use.

Probiotic cosmetics market is booming

In 2017, the global market for probiotic cosmetic products was valued at $1.54 billion and is anticipated to grow by $560.72 million from 2022 to 2027, with an estimated CAGR of 5.32% over this period.

One key driver is the trend towards premiumisation, fuelled by continuous product innovation and brand efforts to expand product lines. This aligns with the growing wellness industry, which is witnessing a rise in demand for professional-grade probiotic cosmetic products and offers brands an opportunity by creating a larger consumer base, whilst increasing the popularity of organic and natural beauty products containing probiotics.

Another significant factor driving market growth is the escalating demand for natural and organic beauty products containing probiotics. This surge is fuelled by a global rise in health consciousness, with consumers actively seeking natural alternatives for their skincare routines. This trend is particularly strong among environmentally conscious individuals who prioritise overall health and wellness in their lifestyles. Additionally, the preference for natural ingredients come from concerns about the environmental impact of traditional cosmetic production processes and potential adverse effects of synthetic chemicals often found in these products.

O&3 Thoughts…

The focus on natural beauty is undeniable. From lip care routines to the exploration of powerful ingredients like turmeric and yuzu oil, the industry is responding to a consumer desire for products that are kind to their skin and the environment. The rise of probiotic cosmetics further emphasises this, offering solutions that promote overall well-being and cater to a health-conscious audience. As consumers continue to seek natural alternatives, the future of beauty and personal care looks promising for brands that are incorporating this into their product lines and formulations.

In recent years, the wellness and beauty industries have witnessed a surge in the popularity of body sculpting and lymphatic drainage techniques.

One of the prominent trends contributing to this growth is the increasing use of gua sha tools. Originating from traditional Chinese medicine, gua sha involves scraping the skin with a smooth-edged tool to stimulate circulation and promote healing. According to Cosmetics Business, Euromonitor International placed the body care market at $21.29 billion in 2023, up 6.8% on $19.93 billion in 2022. The global market for body sculpting tools has been on an upward curve, driven by a growing consumer interest in natural and non-invasive beauty treatments.

As consumers become more aware of the benefits of natural wellness practices, the trend of body sculpting has naturally dovetailed with the concept of lymphatic drainage. Join us today, as we explore the fundamentals of lymphatic drainage, how it works, the differences between lymphatic drainage and gua sha, and the best natural oils to enhance lymphatic drainage massage…

What is lymphatic drainage?

Lymphatic drainage is a technique designed to stimulate the lymphatic system, which is a crucial component of the body’s immune system. The lymphatic system consists of a network of vessels, nodes, and organs that help remove waste, toxins, and other unwanted materials from the body, and also plays a vital role in maintaining fluid balance and supporting the immune response.

Lymphatic drainage massages involve gentle, rhythmic strokes aimed at promoting the flow of lymph fluid through the lymphatic vessels. This technique helps reduce swelling, detoxify the body, and improve overall health. It is often used to address issues such as lymphedema (swelling due to lymphatic fluid accumulation), post-surgical recovery, and general detoxification.

How does lymphatic drainage work?

The lymphatic system relies on the movement of muscles and the gentle pressure exerted by the surrounding tissues to propel lymph fluid through its vessels, unlike the circulatory system, which has the heart as a pump, the lymphatic system lacks a central pumping mechanism. This is where lymphatic drainage massage comes into play.

During a lymphatic drainage massage, the therapist uses light, rhythmic strokes to mimic the natural contractions of the lymphatic system. These strokes are typically applied in a specific direction, following the natural pathways of the lymphatic vessels, with the primary goal to encourage the flow of lymph fluid towards the lymph nodes, where it can be filtered and detoxified.

The benefits of lymphatic drainage

Reduced Swelling

By promoting the movement of lymph fluid, lymphatic drainage can help reduce swelling and fluid retention, particularly in areas affected by lymphedema.

Detoxification

The technique aids in the removal of toxins and waste products from the body, supporting overall detoxification and improving skin health.

Enhanced Immune Function

Stimulating the lymphatic system can boost the body’s immune response, helping to fend off infections and illnesses.

Improved Circulation

Lymphatic drainage massage can enhance blood circulation, leading to better oxygen and nutrient delivery to the tissues.

Relaxation and Stress Relief

The gentle, soothing nature of the massage promotes relaxation and reduces stress levels, contributing to overall well-being.

What is the difference between lymphatic drainage and gua sha?

Lymphatic drainage and gua sha are both techniques aimed at promoting health and wellness, but they differ significantly in their methods and applications. Lymphatic drainage involves using light, rhythmic strokes that follow the direction of lymphatic flow. The gentle pressure used is intended to mimic the natural contractions of the lymphatic system, and the primary goal of lymphatic drainage is to stimulate the lymphatic system, reduce swelling, detoxify the body, and improve immune function. This technique typically does not require any special tools, though some practitioners may use their hands or soft brushes.

In contrast, gua sha involves scraping the skin with a smooth-edged tool, such as a jade or rose quartz stone. The pressure applied can vary from gentle to firm, depending on the desired effect. The main aim of gua sha is to promote blood circulation, relieve muscle tension, and stimulate the body’s natural healing processes, as well as be used for facial sculpting and reducing the appearance of fine lines and wrinkles. This technique requires the use of specific tools, typically made from materials like jade, rose quartz, or stainless steel.

While both techniques can complement each other, it is essential to understand their distinct purposes and applications. Lymphatic drainage focuses more on the lymphatic system and overall detoxification, whereas gua sha emphasises improving circulation and alleviating muscle tension.

The best natural oils for lymphatic drainage massage

Incorporating natural oils into a lymphatic drainage massage can enhance its effectiveness and provide additional therapeutic benefits, some of our favourite oils to consider, include:

Jojoba Oil

Jojoba oil is a popular choice for lymphatic drainage massage due to its lightweight texture and excellent absorption properties. It is rich in vitamins E and B, which nourish the skin and promote healing, plus its anti-inflammatory properties make it ideal for soothing irritated skin.

Sweet Almond Oil

Sweet almond oil is another excellent option for lymphatic drainage massage. It is packed with vitamins A, E, and D, as well as fatty acids that moisturise and nourish the skin. Its smooth texture allows for easy application and gliding during the massage, making it a favourite among massage therapists.

Grapeseed Oil

Grapeseed oil is a lightweight and non-greasy oil that is perfect for lymphatic drainage massage, as it contains antioxidants and essential fatty acids that help detoxify the skin and improve its overall health. Its astringent properties also make it beneficial for tightening and toning the skin.

Coconut Oil

Coconut oil is known for its numerous health benefits, and it can be a valuable addition to lymphatic drainage massage. It is rich in medium-chain fatty acids, which have antimicrobial properties and support skin health. It also provides deep hydration and leaves the skin feeling soft and smooth.

Rosehip Oil

Rosehip oil is a potent oil known for its regenerative properties and is rich in essential fatty acids, vitamins A and C, and antioxidants that promote skin healing and rejuvenation. It can help improve the appearance of scars, stretch marks, and uneven skin tone, making it a valuable addition to lymphatic drainage massage.

Essential oils

In addition to carrier oils, essential oils can be incorporated into lymphatic drainage massage for added benefits, when diluted appropriately. Some popular essential oils for lymphatic drainage include:

Lavender Oil

Known for its calming and anti-inflammatory properties, lavender oil can enhance relaxation and reduce stress during the massage.

Lemon Oil

Lemon oil has detoxifying and astringent properties that can support the lymphatic system and improve circulation.

Eucalyptus Oil

Eucalyptus oil is known for its anti-inflammatory and decongestant properties, making it beneficial for reducing swelling and promoting respiratory health.

Peppermint Oil

Peppermint oil has cooling and invigorating properties that can help relieve muscle tension and improve circulation.

O&3 thoughts…

Lymphatic drainage is a powerful technique that offers numerous benefits, from reducing swelling and detoxifying the body to enhancing immune function and promoting relaxation. As the trend of body sculpting and holistic wellness continues to grow, incorporating natural oils into lymphatic drainage massage can further enhance its effectiveness and provide additional therapeutic benefits.

Experimenting with different natural oils can help your brand to find the perfect combination that suits the needs and preferences of your formulations. By integrating these natural oils into your lymphatic drainage products, you can elevate your product lines to support the overall health and well-being of consumers.

In a previous blog post, Gen X Beauty Evolution 2024: Over 40s Embrace Healthy Ageing, we explored the growing trend of Gen X and older millennials prioritising healthy ageing over aggressive anti-ageing tactics, a shift that reflects a broader cultural movement towards self-acceptance and celebrating beauty at every stage of life.

However, the “prejuvenation” or preventative ageing movement has been gaining significant momentum, particularly among Gen Z consumers (those born between 1997 and 2012), with a study by NielsenIQ finding that 62% of Gen Z consumers actively seek out skincare products that promise anti-ageing benefits.

Join us today as we delve into both approaches, exploring their unique benefits of embracing ageing and prejuvenation, as well as how they can inform your product development strategy…

What is prejuvenation?

Prejuvenation is a proactive approach to skincare that prioritises preventing the visible signs of aging in the first place. Gen Z is leading the charge on this trend, and rather than waiting to address wrinkles and age spots reactively, are embracing a preventative approach to maintain a youthful appearance for as long as possible.

Gen Z is highly educated and conscious about skincare, thanks to the wealth of information available online. They understand the impact of environmental factors, such as pollution and UV exposure, on premature ageing and are taking proactive measures to counteract these effects.

The significant growth of this trend reflects a rising consumer interest in preventative skincare and a desire to maintain a healthy, youthful glow for longer.

Benefits of prejuvenation

Early Intervention

By addressing concerns such as fine lines, dehydration, and uneven skin tone early on, prejuvenation can potentially save consumers money and effort in the long run, if they want to reverse signs of ageing.

Lifestyle Optimisation

Prejuvenation often emphasises healthy lifestyle habits such as sun protection, proper diet, and adequate sleep, practices that not only benefit the skin but also contribute to overall health and well-being.

Product Innovation

The prejuvenation market is fuelling innovation in skincare ingredients, leading to the development of new and effective products that target specific concerns.

Embracing your age meaning

Embracing your age goes beyond simply accepting wrinkles and grey hair. Gen X and older millennials are dismantling the stigma associated with aging, menopause and their effects on the skin as we get older, and actively seek brands that are unafraid to tackle concerns such as dryness, acne, and hormonal fluctuations. This movement leans towards a “healthy ageing” approach, prioritising natural ingredients instead of the traditional “anti-ageing” products that are often laden with chemicals.

The rejection of the term “anti-ageing” is a conscious choice to celebrate the beauty of ageing, while the emphasis on a “healthy ageing” approach underscores the positive transformation and self-empowerment that can come with embracing the ageing process.

This transformation reflects a broader societal trend celebrating diversity, authenticity, and inclusivity. At the forefront of this movement are a new generation of influencers who are challenging ageist beauty norms and promoting a positive approach to getting older.

Benefits of embracing ageing

Realistic Expectations

By focusing on healthy ageing, consumers develop realistic expectations about what their skin can achieve. This can lead to greater self-acceptance and a more positive body image.

Focus on Inner Beauty

This approach encourages looking beyond the surface and cultivating inner beauty through self-care, mindfulness, and positive self-talk.

Sustainable Practices

Embracing ageing gracefully often leads to a more sustainable beauty routine. Consumers may focus on fewer, high-quality products that nourish the skin without harsh chemicals or excessive packaging.

How brands can achieve the power of balance between prejuvenation and embracing ageing

The beauty industry no longer needs to be a one-size-fits-all proposition. By understanding the benefits of both prejuvenation and embracing ageing, brands can develop product lines that cater to a wider audience:

Offer a Multi-Tiered Approach

Develop product lines that cater to different age groups and concerns. Include prejuvenation serums for younger demographics alongside nourishing creams and age-positive marketing for mature customers.

Focus on Multifunctional Ingredients

Look for ingredients that offer both preventative and restorative benefits. For example, antioxidants can protect against future damage while also promoting collagen production.

Promote Overall Wellness

Don’t just focus on the physical aspects of ageing. Highlight how your products can contribute to a natural approach to beauty that emphasises self-care and inner well-being.

Why use natural ingredients in prejuvenation and healthy ageing products?

A survey by A.T. Kearney, 80% of Gen Z respondents indicated that they are willing to pay more for products with natural and sustainable ingredients, while Gen X and older Millennials are also showing progress, with around half (51%) reporting a similar willingness to invest in sustainable options. This data suggests a growing movement towards environmentally responsible consumption across generations.

Natural ingredients often offer a more gentle and effective way to support both prejuvenation and healthy ageing. They harness the power of plants, minerals, and other natural sources to nourish the skin and contribute to the environment, unlike harsh chemicals.

For prejuvenation, natural ingredients like antioxidants can help protect against environmental damage that contributes to premature ageing. Humectants (such as hyaluronic acid and aloe vera) keep skin hydrated, plumping and preventing the appearance of fine lines. Natural oils such as jojoba and rosehip offer a rich source of vitamins and fatty acids that nourish and support skin health.

For healthy ageing, natural ingredients can address specific concerns. Soothing ingredients such as chamomile and calendula can calm and reduce inflammation. Sheanut butter can help strengthen the skin barrier, improving moisture retention and elasticity, while natural retinol alternatives such as bakuchiol offer similar anti-ageing benefits without the irritation often associated with traditional retinol.

By incorporating natural ingredients into your prejuvenation and healthy ageing routines, you can support consumers and their skin’s natural beauty throughout their life’s journey.

What does this mean for brands?

By embracing the prejuvenation and healthy ageing movements, brands can develop a more inclusive and relatable voice. This can be achieved through diverse marketing campaigns featuring models of all ages and ethnicities. Highlighting the importance of healthy lifestyle choices alongside product benefits showcases a natural approach to beauty. Ultimately, catering to a wider audience with a spectrum of beauty goals fosters brand loyalty and positions your company at the forefront of a progressive beauty industry.

O&3 Thoughts…

The choice between prejuvenation and embracing ageing is a personal one. The most important takeaway for brands is to develop product lines that empower each unique journey. Listen to consumer needs, prioritise natural ingredients, and experiment to find what ingredients work best to promote healthy self-image at every stage of life.

Today’s consumers are increasingly drawn to brands that prioritise natural ingredients and inclusivity.

The growing demand for clean beauty products reflects a broader shift towards health-conscious and environmentally friendly choices. Simultaneously, consumers are more likely to support brands that demonstrate genuine commitment to diversity and social justice.

Imagine a journey of self-discovery, a chance to finally live in the skin you’ve always known you belonged in. Gender transition is exactly that, a deeply personal transformation. Although incredible, this can also come with physical and emotional hurdles, a journey that often demands special attention to skin and hair care formulations.

So, join us today as we explore these challenges and how beauty and personal care brands can use natural ingredients to create products that empower people on their unique gender transition journey, to create a space where transformation feels not just possible, but beautiful…

The impact on physical and mental health during transition

Transitioning is a deeply personal and often challenging process that involves more than just a change in appearance. It can include hormone replacement therapy (HRT), surgeries, and other medical interventions that significantly impact the skin. HRT, for instance, can lead to increased skin sensitivity, acne, and changes in skin texture. Post-surgical care can also demand specific products that promote healing and minimise scarring.

On top of this, the mental health challenges during this period can be intense. Anxiety, stress, and dysphoria are common for people trying to align their physical appearance with their gender identity. These emotional struggles can also create or make skin issues worse, creating a cycle that requires the need for effective, gentle, and supportive skincare solutions.

Why should cosmetic formulators and brands take notice?

Inclusivity in beauty and personal care is more important than ever. As societal awareness and acceptance of the LGBTQ+ community continue to grow, consumers increasingly expect brands to reflect these values in their products and practices. Taking notice means more than just supporting a cause—it involves recognising and addressing the unique needs of a diverse customer base, leading to stronger brand loyalty and customer satisfaction.

To truly serve the LGBTQ+ community, beauty and personal care brands need to understand their specific skincare needs and preferences, which also involves:

The power of being seen

This isn’t just about feeling good, it’s about feeling seen. By understanding the specific needs and preferences of LGBTQ+ customers, brands can build genuine loyalty and empower people on their transformative journeys.

The LGBTQ+ community represents a significant and influential market segment. By creating inclusive products and campaigns, brands can not only create great positive brand perception but also tap into an expanding market that values authenticity and social responsibility. In an industry where innovation and responsiveness to consumer needs is essential, embracing inclusivity and diversity is not just an ethical choice but a strategic business decision.

Formulating with love: The power of natural oil ingredients in transitional skincare

Stepping into this beautiful time of change, natural ingredients can play an important role in supporting skin health and some of our favourite ingredients that can be particularly beneficial include:

Aloe Vera

Renowned for its soothing properties, aloe vera can help calm irritated skin, reduce redness, and provide hydration without clogging pores.

Jojoba Oil

Mimicking the skin’s natural oils, jojoba oil is excellent for balancing oil production and providing gentle moisturisation, making it suitable for all skin types.

Chamomile Extract

With its anti-inflammatory and calming effects, chamomile can alleviate skin discomfort and support healing.

Tea Tree Oil

Known for its antibacterial properties, tea tree oil can help manage acne and other skin impurities, which are common during hormone therapy.

Vitamin E

A powerful antioxidant, vitamin E can support skin healing, reduce scarring, and protect against environmental damage.

O&3 Thoughts…

There is an opportunity for beauty and personal care brands to reflect on their role in supporting the LGBTQ+ community. By understanding the physical and mental challenges of gender transition, leveraging the power of natural ingredients, and committing to inclusivity, brands can make a meaningful impact. Let’s create a world where everyone feels empowered to embrace their true selves, with confidence and pride. Take this opportunity to innovate, educate, and stand in solidarity with the LGBTQ+ community, not just in June for Pride month, but every day of the year.

Welcome to #TrendingNaurally, a roundup of the hottest natural trends in the industry.

The beauty industry is constantly evolving, adapting to meet the ever-changing desires and needs of consumers. Join us this month as we delve into four key trends that are shaping the natural beauty and personal care industry.

Tattoo Care goes Mainstream

The growing social acceptance and popularity of tattoos means that more people are getting tattooed, leading to a higher demand for aftercare products to ensure proper healing and vibrant tattoos.

Consumers are looking for specialised products designed to optimise the healing process and ensure long-lasting tattoos, presenting a lucrative opportunity for brands to develop targeted aftercare solutions.

According to Custom Market Insights, the global tattoo aftercare market is estimated to reach $189.98 million by 2032, from $124.97 million in 2023, reflecting a CAGR of approximately 8.25%.

As the tattoo care market expands, brands can create a wider variety of products, such as ointments, lotions, gels, and sprays, catering to different preferences and aftercare stages. This could include gentle cleansers formulated to remove excess plasma and scabbing without stripping away moisture, or moisturisers that offer deep hydration and promote healing, with soothing, natural ingredients, such as aloe vera or calendula to help alleviate discomfort and reduce redness. Sunscreen formulated for tattoos could also be a consideration, as sun exposure can significantly impact the vibrancy and longevity of tattoos.

As the rise of the tattoo aftercare market signifies a shift towards a more natural approach to body art, consumers are increasingly invested in maintaining the health and appearance of their tattoos, creating a demand for high-quality, specialised products. This poses as an opportunity for brands to formulate products that address specific concerns, such as fading or scar reduction and cater to a more niche market.

Christina Aguilera Destigmatising Sexual Wellness

Pop icon, Christina Aguilera is leading the way in destigmatising the topic of sexual health. Since co-founding sexual wellness brand, Playground in 2023, she has been encouraging open conversations and integrating self-care into the beauty world. Along with Playground’s launch of the Pillow Talk lubricant, they have introduced an intimacy hotline to break down sexual barriers.

The growing openness surrounding sexual wellness creates an opportunity for brands to leverage their existing audience and expertise in natural ingredients.

The sexual wellness market includes a wide range of products, from lubricants and intimacy gels to personal hygiene products formulated for sensitive areas, with a growing demand for products that address specific concerns, such as dryness and discomfort during intercourse, or menopausal symptoms. And as consumers become more comfortable discussing sexual health, we may see a rise in educational resources and personalised consultations offered by beauty brands.

This trend is a great opportunity for brands to move towards a more natural approach to well-being, where sexual health is recognised as an integral part of overall physical and emotional health. Beauty and personal care brands that embrace inclusivity and cater to diverse needs within the sexual wellness market are well-positioned to capitalise on this growing consumer interest.

Personalisation of Hyperpigmentation Treatments

Hyperpigmentation, the darkening of certain areas of skin, is a common concern for people of all skin tones. It can be caused by various factors, including sun exposure, hormonal changes, and skin conditions. The demand for effective solutions to address hyperpigmentation is on the rise – an opportunity for beauty and personal care brands to develop innovative products that cater to diverse skin types and tones.

Traditionally, many hyperpigmentation treatments have been formulated with a one-size-fits-all approach, often not addressing the specific needs of darker skin tones. This trend highlights the importance of inclusivity in product development. We can expect to see a rise in hyperpigmentation serums and creams that use a combination of ingredients such as vitamin C, kojic acid, and liquorice root extract to target melanin production and promote a more even skin tone. However, consumers are looking for gentler formulations to address the higher sensitivity often associated with darker skin tones.

The growing focus on hyperpigmentation solutions signifies a move towards personalised skincare and beauty brands that prioritise inclusivity and develop targeted treatments for diverse skin types and tones will appeal to a wider customer base.

Batana (Ojon) Oil for Hair Growth

The global hair oil market was valued at $4.31 billion in 2021 and is expected to reach $6.04 billion by 2030, according to Emergen Research. And following on the heels of the huge popularity of natural hair care ingredients, such as rosemary oil and castor oil on TikTok, is Batana Oil.

Batana Oil, also known as Ojon oil, is gaining popularity for its potential hair growth benefits. This natural oil, pressed from the nuts of the Ojon tree native to the Amazon rainforest, Batana Oil is rich in fatty acids and vitamins known to promote healthy hair growth and shine. While further research is needed to validate these claims, the potential of Batana Oil has captured the attention of the beauty industry.

It is already being increasingly incorporated into various hair care products, such as shampoos, conditioners, and hair masks. However, its potential benefits may extend beyond hair growth, offering additional properties such as frizz control, increased shine, and improved manageability. The natural and sustainable nature of Batana Oil also aligns with the growing consumer preference for clean and eco-conscious beauty products.

O&3 Thoughts…

The beauty industry is constantly innovating to meet the evolving needs of consumers. As we’ve seen in this trend report, the focus is shifting towards aftercare solutions for tattoos, a more open and inclusive approach to sexual wellness, personalised hyperpigmentation treatments, and the exploration of natural ingredients such as Batana oil for hair care. These trends offer exciting opportunities for brands to cater to a wider audience and create targeted products that address specific consumer concerns.

Fuelled by a growing focus on self-care and a broader definition of masculinity, the men’s grooming market is transforming.

According to market research, the global market is expected to reach a staggering $115 billion by 2028, a substantial increase from the nearly $80 billion recorded in 2022.

This highlights a crucial fact: men are catching up in the sustainability movement. While the gap persists, it signifies an expanding market waiting to be tapped into. This presents as a great opportunity for beauty and personal care brands, formulators, and chemists to challenge traditional stereotypes and embrace sustainability in men’s grooming.

So, join us today as we explore the growth of the natural men’s grooming market, and the specific benefits they’re looking for, whether it be healthier skin, a clean feel, or a more polished look…

More men want to be sustainable, but knowledge is a barrier

According to Cosmetics Business in their exclusive data, obtained from CACI, over a third of men consider sustainability when making cosmetics and skincare purchases, so it’s important to recognise that although men are increasingly interested in sustainability, many lack the knowledge on how to incorporate it into their grooming routines. This highlights the importance of clear messaging and education from brands. By providing straightforward information about the environmental benefits of natural products and sustainable practices, brands can empower men to make informed choices.

Closing the gender gap in sustainable beauty and personal care

There’s a documented gender gap when it comes to sustainability concerns, with women being more likely to consider it when purchasing beauty products. The men’s grooming industry has an opportunity to close this gap by creating a culture of sustainability within the male demographic. This can be achieved through targeted marketing campaigns that emphasise the environmental benefits of natural products, alongside the performance and aesthetic benefits men are already looking for.

Popular trends in male grooming

Men are seeking targeted solutions that address their specific concerns, including:

Eye care

There is a growing demand for eye creams targeting puffiness and dark circles. By using natural ingredients, such as cucumber extract, brands can offer effective solutions that are kind to the skin and the planet.

Whole body deodorants

Mentioned in last month’s trend report, and driven by increasing awareness of the potential health and environmental impacts of synthetic ingredients found in many conventional deodorants, there has been a growing consumer demand for natural and clean personal care products. Brands can use simple, plant-derived ingredients, such as Coconut Oil, Shea Butter, and Essential Oils, while avoiding synthetic fragrances, preservatives, and other controversial additives to provide effective odour control while prioritising sustainability.

Multi-functional products

A study by Mintel revealed that 63% of millennial men prioritise convenience and time-saving benefits in their grooming choices. This offers brands an opportunity to create multifunctional products, such as all-in-one washes or beard care products that minimise packaging and cater to a streamlined routine, combining natural, sustainable ingredients with convenience.

Natural ingredients to incorporate into male skincare formulations

After highlighting the growing market for sustainable men’s grooming products, here are some of our favourite natural ingredients to incorporate into products for a unique touch:

Prickly Pear Seed Oil
Rich in antioxidants and vitamin E, this lightweight oil hydrates and reduces signs of ageing.

Hemp Seed Oil
A non-comedogenic oil, meaning it won’t clog pores, with anti-inflammatory properties that soothe irritation from shaving.

Babassu Oil
A highly absorbent oil with a long shelf life, it conditions hair and skin without leaving a greasy residue – and our sustainably sourced Babassu oil supports Amazonian communities.

Sacha Inchi Oil
High in Omega-3 and Omega-6 fatty acids, Sacha Inchi can promote healthy hair growth and is great for scalp care.

A sustainable future for natural male grooming

By embracing natural ingredients, sustainable practices, and innovative formulations, brands can unlock a new wave of male grooming. This shift not only benefits the environment, but also creates loyal customers who appreciate high-performance products that align with their values. It’s time to redefine what it means to be a well-groomed man – and sustainability is a key ingredient in this modern recipe.

Making sustainability stylish for men

Sustainability shouldn’t be a compromise on aesthetics. Brands can create sleek packaging made from recycled materials or offer refill options to reduce waste. Modern, masculine marketing that celebrates a healthy planet alongside a well-groomed appearance can help to bridge the gap and make sustainability a desirable and accessible choice for men.

O&3 Thoughts…

By bridging the knowledge gap around sustainability and emphasising the environmental benefits, as well as performance and style, brands can close the gender gap and empower men to make conscious choices for themselves and the planet.

As men embrace a more natural approach to self-care, natural personal care products offer a winning combination of efficacy, sustainability, and a redefined sense of masculinity. Together, we can create a grooming experience that’s good for both men and the planet.

This year let’s shift the focus from external fixes to the real source of radiance – inner wellness.

According to Mordor Intelligence, nutricosmetics, a blend of nutrition and cosmetics, is predicted to reach $11.91 billion by 2028 up from $8.09 billion in 2023, fuelled by consumers who crave natural wellness and beauty solutions, and convenient ways to nourish their skin and hair from within.

Natural ingredients are the heart of this surge, offering effective beauty benefits and aligning with the rising demand for clean, sustainable alternatives. From green tea’s antioxidants to marine collagen’s skin support, natural products can provide powerful tools for inner and outer beauty.

What is driving the nutricosmetics trend?

The growing demand comes from consumers seeking natural approaches, moving beyond quick fixes to nourish their bodies from within for long-term beauty. And convenience is key, with nutricosmetics often coming in easy-to-consume formats such as gummies or shots, along with the ability to personalise formulations to individual needs.

Jennifer Carlsson, a beauty brand expert associated with Mintoiro has conducted significant research on the nutricosmetics market, and emphasises the trend of “skinimalism,” where consumers prefer a minimalistic approach to skincare, incorporating natural beauty products, such as nutricosmetics​.

The science behind nutricosmetics – what does it mean?

The way that these supplements translate to outward beauty comes down to what happens within the body. Nutricosmetic ingredients are absorbed into the bloodstream, delivering essential nutrients to the skin and hair follicles. For the skin, nutricosmetics can support collagen production, which provides skin structure and elasticity. They can also help fight free radicals, the unstable molecules that contribute to wrinkles and age spots, and some ingredients can improve hydration and barrier function, leading to a more plump and healthy appearance. For hair, nutricosmetics can deliver vital nutrients such as biotin and omega-3 fatty acids that nourish hair follicles, promoting healthy hair growth and reducing breakage.

The gut connection

Gut bacteria, surprisingly, impact skin and hair health. A healthy gut microbiome helps maintain skin balance and prevents issues like acne. It also strengthens the gut barrier, preventing toxins from affecting skin.

Similarly, gut health influences hair by aiding nutrient absorption for strong hair. Imbalances can lead to deficiencies in vitamins and minerals crucial for hair growth.

Probiotics and prebiotics are key players. Probiotics, beneficial gut bacteria, reduce inflammation and improve skin conditions. Prebiotics feed these good bacteria, enhancing anti-inflammatory properties that benefit skin health.

Collagen and hyaluronic acid, important for skin health, are also linked to gut health. A healthy gut ensures efficient nutrient absorption for collagen synthesis and hyaluronic acid production.

Vitamins and minerals, essential for skin and hair, are also significantly influenced by gut health.

Research supports these connections, with probiotics reducing acne and prebiotics improving eczema, and supplements aimed at gut health have been linked to improved hair growth.

Some examples of natural oils to incorporate into Nutricosmetic formulations…

Success demands more than just natural ingredients. Efficacy is paramount, driving brands to invest in clinical trials and collaborate with healthcare professionals. Personalisation and customisation are important, offering tailored solutions based on individual needs and formulations, but here are some of our favourite oils to incorporate into nutricosmetic products:

Sea Buckthorn Oil

Particularly good for the skin, and rich in omega 3, 6, 7, and 9 fatty acids, vitamins A, C, and E, and carotenoids, this oil promotes skin elasticity, reduces wrinkles, and improves hydration.

Blackcurrant Seed Oil

Blackcurrant Seed Oil is rich in gamma-linolenic acid (GLA), which nourishes hair follicles and promotes hair growth.

Ahiflower Oil

A sustainable alternative to fish oil, rich in omega-3 and omega-6 fatty acids for overall skin and hair health.

Baobab Oil

Baobab Oil is a deeply moisturising oil with anti-inflammatory properties, beneficial for all skin types.

Kalahari Melon Seed Oil

Rich in antioxidants and essential fatty acids, Kalahari Melon Seed Oil is known for its anti-ageing benefits.

Is the future of nutricosmetics sustainable?

In nutricosmetics, sustainability and transparency are crucial, requiring eco-friendly packaging, ethically sourced ingredients, and transparent supply chains. That’s why, at O&3, we offer transparency in every drop, empowering brands to create products that achieve lasting beauty through natural nourishment from within.

O&3 Thoughts…

Consumers are increasingly seeking natural approaches to beauty, recognising the powerful link between what we put in our bodies and how we look and feel.

The future of nutricosmetics offers an opportunity for brands, chemists, and formulators. With the growing trend, we are likely to see a surge in hyper-personalised experiences, with custom blends tailored to address specific consumer needs, from targeting collagen production for wrinkle reduction to leveraging targeted nutrients to promote hair growth.

The increasing science of the gut-skin connection presents a goldmine for research and development. By incorporating specific properties and benefits in formulations, brands can harness the power of the gut microbiome to cultivate a balanced internal environment for enhanced outer beauty. Sustainability is key. Prioritising eco-friendly packaging, ethical sourcing, and cultivating transparent supply chains to resonate with environmentally conscious consumers and solidify your brand as a responsible leader in the thriving nutricosmetics space.

Last summer, we wrote a blog called “A Natural Defence: Alternatives to Traditional Bug Repellent”, that explored using essential oils to keep insects away.

This trend towards natural insect repellents looks as if it will continue growing in popularity this summer. According to Fortune Business Insights, the global mosquito repellent market was worth $6.81 billion in 2023 and is expected to grow to $7.13 billion in 2024, a 2.3% increase in just one year.

A great way for brands to get in on this trend and expand their product range is to create mosquito repellent bands or bracelets, wearable devices that contain capsules filled with essential oils known to repel mosquitoes and other insects. Brands can make these their own by offering different styles, from sporty silicone bands to colourful fabric wristbands.

So, with demand on the rise, join us today as we explore the growing popularity of mosquito repellent bracelets, if they work, and the importance of creating natural alternatives…

How do mosquito bands work?

The essential oils within the bracelet capsules emit a scent that disrupts the mosquito’s olfactory receptors. These receptors play a crucial role in how mosquitoes locate potential blood meals. When masked by the repellent aroma, mosquitoes become less attracted and are more likely to steer clear.

Why is the demand for natural  mosquito repellent bracelets growing?

Several factors contribute to the rising popularity of mosquito repellent bracelets including:

Increased awareness of mosquito-borne diseases

Diseases such as Zika virus, dengue fever, malaria, and West Nile virus have raised public awareness about the health risks posed by mosquitoes. People are looking for effective ways to protect themselves, and mosquito repellent bracelets offer a convenient solution.

Natural ingredients

Consumers are increasingly opting for natural alternatives to harsh chemical-based repellents containing DEET.

Convenience

Unlike sprays or lotions, mosquito repellent bracelets are easy to wear and do not require frequent reapplication. This convenience appeals to consumers, especially for outdoor activities such as hiking, camping, and gardening.

Why is it important for brands to create natural alternatives?

The growing demand for natural repellents presents a significant opportunity for brands, including:

Meeting Consumer Needs

By offering natural alternatives, brands cater to the evolving needs of health-conscious consumers.

Safety

Natural options minimize potential health concerns associated with DEET exposure.

Environmental Impact

Natural ingredients pose less risk to the environment compared to some chemical repellents.

What are the best essential oils for repelling mosquitoes?

We mentioned a few popular essential oils in our previous blog that are effective against mosquitoes, but some less well-known ones include:

Neem Oil

Extracted from the seeds of the neem tree, neem oil is known for its strong repellent properties against a variety of insects, including mosquitoes, ticks, and fleas.

Clove Oil

Derived from clove buds, this oil contains eugenol, which is effective in repelling mosquitoes and other insects.

Basil Oil

Particularly effective against mosquitoes, basil oil contains compounds like estragole, which contribute to its insect-repellent properties.

Patchouli Oil

Known for its earthy aroma, patchouli oil is effective in repelling mosquitoes and other insects.

Geranium Oil

Often used to repel mosquitoes, geranium oil contains citronellol and geraniol, which are effective in deterring insects.

Fennel Oil

Fennel oil can be used to repel mosquitoes and other biting insects. It contains compounds like anethole that contribute to its repellent properties.

Rosemary Oil

Effective against a variety of insects, rosemary oil contains compounds such as cineole and camphor that help repel mosquitoes and other pests.

Bergamot Oil

Known for its citrusy scent, bergamot oil can help repel insects like mosquitoes. However, it should be used with caution as it can increase photosensitivity.

Cajeput Oil

Similar to tea tree oil, cajeput oil has strong insect-repellent properties, particularly against mosquitoes.

Juniper Berry Oil

This oil is effective in repelling mosquitoes and other insects, thanks to its active compounds like alpha-pinene and limonene.

How can brands make effective mosquito repellent bracelets?

Companies have developed a variety of stylish and fun designs for mosquito repellent bracelets, making them more appealing, especially to younger consumers and fashion-conscious individuals. Effective marketing campaigns have also contributed to their popularity. This market offers a chance for brands to diversify their mosquito repellent bracelets in many ways:

Fragrance & Colour

Cater to different preferences with a variety of essential oil blends and vibrant colours.

Style

Offer options ranging from sporty to fashionable to suit various activities.

Target Audience

Develop bracelets with specific insect repellent needs for different regions (e.g. ticks in addition to mosquitos) and consider child-friendly options with milder essential oils.

Skin Sensitivity

Cater to sensitive skin with hypoallergenic options.

O&3 Thoughts…

Mosquito repellent bracelets are a popular choice for consumers looking for a convenient and natural way to ward off mosquitoes. With a little creativity, mosquito repellent bracelets can be diversified to meet the needs of a range of different consumers this summer.

In the world of essential oils, lavender oil (Lavandula angustifolia) stands out as a popular staple, praised for its soothing aroma and versatile applications. It is a true lavender species that has been cultivated for centuries in the Mediterranean region, particularly in France and Spain and is known for its sweet, floral aroma and deep purple-blue colour.

However, another contender, lavandin oil, often finds its way into the conversation, leading to some confusion among users.

Lavender and lavandin offer different properties, ideal for a range of uses. Whether you are creating a cosmetic product that promotes relaxation, or formulating an insect repellent, the best oil for brands depends on individual needs, preferences, and product functionalities.

So, join us today as we delve deeper into the world of lavender and lavandin, exploring their unique characteristics, applications, and how to select the best oil for your formulations…

What is Lavandin and how is it different to Lavender?

Lavandin (Lavandula x intermedia) is a hybrid plant that is a cross between true lavender (Lavandula angustifolia) and spike lavender (Lavandula latifolia). It was first discovered in the 1920s in the south of France, likely as a natural cross-pollination between the two parent species. Lavandin shares some similarities with lavender, but it has a more robust growth habit, larger flower spikes, and a stronger, more camphoraceous scent.

The origin of lavandin is a result of the centuries-old tradition of lavender cultivation in Provence, France. As lavender growers tried to improve the yield and hardiness of their crops, they inadvertently created the conditions for the hybridisation between true lavender and spike lavender, which led to the development of lavandin. Lavandin plants are larger, more vigorous, and higher yielding than the smaller and more delicate lavender plants.

Difference in fragrance between Lavender and Lavandin

Lavender essential oil has a sweet, floral aroma that is often described as calming and relaxing, whereas lavandin essential oil has a stronger aroma, with a sharper, more medicinal scent.

The difference in fragrance between lavender and lavandin essential oils is due to their different chemical compositions, with lavender oil containing a high percentage of linalool and linalyl acetate, compounds that give it its floral scent. Lavandin oil on the other hand, contains a higher percentage of camphor and cineole, which give it its more medicinal scent.

Is Lavender Oil or Lavandin Oil better for your formulations?

It is imperative to consider the desired purpose and scent preference when choosing which oil is best for your specific formulations. In general, for a calming or relaxing effect, lavender is the best option, and for a stronger, more stimulating scent, lavandin. Here are some examples of products and which oil may work best for each:

Lavender:

Skincare

Lavender is often considered a gentler option known for its ability to soothe irritated skin, unclog pores, and reduce inflammation.

Food Products

Food-grade lavender oil has a sweeter, floral taste that some find complements honey, tea, or even baked goods.

Sleep Pillow Spray and Diffusers

Its soothing scent can be used in products to help promote restful sleep and relaxation.

Lavandin:

Insect Repellent

Lavandin, with its high camphor content and stronger aroma, is sometimes used as an insect repellent.

Cleaning Products

For cleaning products, lavandin is sometimes chosen for its stronger scent and presence of cineole, which means it can have great cleaning properties.

Muscle Rub

In muscle rubs and massage oils, lavandin’s stimulating properties with camphor are sometimes used to provide mild pain relief and invigoration.

O&3 Thoughts

While lavender oil and lavandin oil share similarities, they cater to different needs due to their unique compositions and properties. By understanding these differences, you can select the right essential oil to enhance your formulations. Whether you’re seeking relaxation or a natural cleaning solution, both lavender and lavandin oils offer valuable benefits, making them worthy additions to any essential oil collection.

The world of cocktails is constantly evolving and with summer approaching, bartenders are pushing boundaries to find new ways to create unforgettable experiences.

Our sense of smell, often underestimated, plays a crucial role in shaping taste perception, as studies suggest that smell contributes up to 80% of the flavour experience.

One exciting trend emerging, appealing to taste and smell, is the rise of liquid garnishes, using the power of essential oils to deliver a concentrated burst of flavour and aroma directly onto the drink. Taking the industry by storm, liquid garnishes go beyond simple aesthetics, adding to a multi-sensory cocktail experience that tantalises the nose and elevates the taste buds.

What are liquid garnishes?

Liquid garnishes are precisely measured doses of concentrated flavour extracts, often derived from essential oils. These liquids are misted or expressed directly onto the surface of the cocktail, releasing a burst of aroma that interacts with the spirit and other ingredients. Compared to traditional garnishes, liquid versions offer several advantages:

Intensity and Consistency

A single drop of a high-quality essential oil delivers a powerful and consistent level of flavour, eliminating the variability found in fresh garnishes.

Multi-Sensory Experience

The aroma released by the essential oil plays a key role in the overall cocktail experience, stimulating the olfactory senses and enhancing the perception of flavour.

Versatility and Control

Liquid garnishes allow for precise control over the flavour profile. Bartenders can experiment with different oils and combinations to create unique flavour profiles.

Reduced Waste

Essential oils are highly concentrated, minimising waste compared to using fresh fruits and herbs.

However, while liquid garnishes offer a quick and potent flavour boost, classic garnishes can be used alongside them to add a finishing touch that adds to the lasting appearance of the cocktail.

The most popular liquid garnishes for gin

Gin, with its botanical profile, is a natural fit for exploration with liquid garnishes. Some of the most popular options include:

Citrus

Classic citrus oils like lemon, lime, and grapefruit offer a refreshing twist on traditional garnishes.

Spice

Warmer notes like cardamom, clove, and ginger can add complexity and depth to gin cocktails.

Floral

Delicate floral oils like lavender and rose can introduce a touch of elegance and unexpected flavour.

Herbal

Rosemary, thyme, and basil oils can complement the botanical elements of gin and create a more earthy experience.

Sea Mist Liquid Garnish

This specific type of liquid garnish, exemplified by products like Salcombe Gin’s Sea Mist Gift Set, uses a blend of essential oils to evoke the essence of the seaside. These often incorporate citrus notes alongside marine elements like rosemary and seaweed, perfectly complementing coastal gins.

Cocktail garnish ideas beyond gin

While gin is a prime candidate for liquid garnishes, their versatility extends to the entire cocktail spectrum. Here are some additional examples:

Tequila

Smoky mezcal can benefit from a touch of citrus or a hint of chili pepper oil.

Whiskey

A touch of orange oil can enhance the caramel notes in a classic Old Fashioned, while a sprig of mint expressed with a touch of peppermint oil can elevate a Mint Julep.

Vodka

Neutral vodkas offer a blank canvas for experimentation. Consider cucumber oil for a refreshing twist or a touch of rose oil for a more floral experience.

How liquid garnishes can appeal to brands

For food and beverage companies, essential oils offer a unique opportunity to elevate the cocktail experience, in several ways, including:

Innovation

The endless possibilities of essential oil aromas and flavours mean that signature liquid garnish blends can be developed for specific spirits or cocktails.

Premiumisation

Essential oils can add a touch of luxury and sophistication to cocktail offerings.

Branding

Custom-designed essential oil blends can reinforce brand identity and create a memorable experience for consumers.

By embracing liquid garnishes and the power of essential oils, and offering high-quality, food-grade essential oils, you can empower food and beverage brands to create an unforgettable and multi-sensory cocktail experience.

This information is for informational purposes only and is not intended to be a substitute for professional advice. We recommend using only food-grade essential oils specifically designated for culinary applications and it is important to ensure proper dilution and safe dispersion of essential oils. Always consult a safety data sheet and relevant experts before using them in food or beverages.  We take no responsibility for the misuse of essential oils or any adverse effects resulting from their use in cocktails.

Today is World Bee Day so join us as we celebrate their remarkable contribution to planet earth, but also the myriad of amazing products we can create with their amazing produce.

Honeybees are essential to our food supply, and according to the Food and Agriculture Organisation, pollinate a third of the world’s crops. They are also remarkable producers of valuable byproducts, including beeswax, honey, and propolis.

Studies show that honeybees produce more than they need of these substances for colony survival, so we can harvest them sustainably to create natural products. This sustainable practice ensures the health of the beehive while allowing us to benefit from the remarkable properties of these bee-derived ingredients, and by using what the bees produce in excess, we can create effective products without harming the bees.

Is beeswax an oil?

Unlike conventional waxes, beeswax is not oil-based; it is a natural wax produced by honeybees as they construct their honeycombs and is a combination of various long-chain alkanes, esters, and fatty acids secreted by the worker bees. In comparison to vegetable oils, which are liquid at room temperature, beeswax is a solid material, making it a perfect ingredient for a variety of uses.

One of the most popular uses of beeswax is in the creation of candles. Beeswax candles offer a variety of benefits compared to paraffin candles, burning cleaner, lasting up to twice as long as paraffin candles of similar size, and avoiding the artificial fragrances often found in paraffin candles.

Why use beeswax in candle making?

Beeswax is incredible for candle making for a multitude of reasons. Unlike paraffin wax, which is derived from petroleum, beeswax is a natural and renewable resource. This means it is an eco-friendly choice that supports beekeepers. But the benefits go beyond sustainability. Beeswax burns cleaner, emitting a soft, natural light and a hint of honeyed sweetness. Plus, it produces negative ions that help purify the air, reducing allergens and pollutants. Paraffin wax, on the other hand, can emit harmful toxins, such as benzene, a carcinogen and toluene, linked to respiratory problems and nervous system issues. Beeswax candles also boast a longer burn time thanks to their higher melting point. In short, beeswax offers a luxurious, natural experience that’s both kind to the environment and peoples’ lungs.

Can you add fragrance oil to beeswax candles?

For an elevated sensory experience, fragrance oils can be added to beeswax candles. This allows brands to either complement or mask the natural honey-like aroma, while expanding their product range with customised scent profiles. Beeswax readily accepts fragrance oils, allowing for a wide range of customisation options – from floral and fruity to earthy and spicy blends.

However, it is important to be aware of the flash point (temperature at which the oil can ignite) of the essential oils being used. Most essential oils have a flash point between 100-200°F (37-93°C), but ensure the wax is not too hot when adding the essential oils. And ventilation is another important factor to consider. Work in a well-ventilated area, as the concentrated vapours of essential oils can be potent.

How much essential oil to add to beeswax candles?

General guidance suggests using 1-2 ounces of scent for every pound of beeswax and to consider using a thermometer to ensure the wax temperature is suitable for adding the essential oils. However, determining the amount of essential oil depends on the outcome you desire. For a light fragrance, use around 6% essential oil, or for a stronger fragrance, use up to 10% essential oil.

What are the best essential oils to add to beeswax candles?

Lavender

Known for its calming and relaxing properties, lavender oil is a popular choice for creating a soothing atmosphere.

Citrus Oils (Lemon, Orange, Grapefruit)

These oils provide a fresh, clean scent that can uplift and energise, so are great for adding a bright, invigorating aroma.

Peppermint

This oil offers a refreshing, minty fragrance that can help with focus.

Eucalyptus

Eucalyptus is known for its refreshing and invigorating scent.

Cedarwood

This oil has a warm, woody scent that is grounding and calming, making it ideal for relaxation.

Vanilla

Vanilla oil provides a comforting, sweet aroma that can create a cosy environment.

Chamomile

Known for its gentle, floral scent, chamomile oil is perfect for relaxation and stress relief.

Patchouli

This oil has a rich, musky aroma that is grounding and balancing.

Frankincense

With its deep, resinous scent, frankincense oil is often used for meditation and creating a peaceful atmosphere.

Our favourite beeswax candle brands

Bee Cosmetics

Bee Cosmetics primarily offer natural, UK-made skincare products with honey and beeswax, made from their hives of bees. However, they also have a new range of beeswax and soy blend candles made with their own beeswax, and using wooden wicks for a clean burn, fast scent release, and crackling sound.

Gold Canyon Candles

Gold Canyon use beeswax sourced directly from beekeepers throughout the United States and their candles are known for their long burn times and beautiful honey scent.

Beyond the buzz – how can we help bees?

World Bee Day is a great reminder of the importance of bees. Here are a few things we can do to help bees:

Plant bee-friendly flowers

Plant flowers that bees love, such as lavender, sunflowers, and poppies.

Support local beekeepers

Buying honey from local beekeepers is a great way to help support beekeeping.

Avoid pesticides

Pesticides can harm bees, so if you can, avoid using pesticides in your garden.

Let your dandelions grow

Dandelions are a great source of food for bees in the early spring.

Let’s use today to celebrate the essential role that bees play in our ecosystem and how, by making small changes in your everyday life, you can help to make a big difference for bees. By choosing beeswax products, you can support beekeepers and enjoy the many benefits of a more sustainable and natural way of living. Happy World Bee Day!

The natural beauty movement is more than just a passing trend. It represents a fundamental shift in consumer preferences and priorities. As awareness of the potential risks associated with synthetic ingredients grows, brands that embrace transparency, sustainability, and the power of nature-derived ingredients are well-positioned to thrive in this rapidly evolving market.

Join us today as we explore the latest natural ingredients taking the industry by storm, offering innovative solutions that cater to the needs of today’s health and eco-conscious consumers…

Nature’s Alternative to Salicylic Acid for Acne

With summer approaching, sunshine and beach days can often come with unwelcome breakouts. Some sunscreens, while crucial for protecting the skin, can clog pores due to heavier ingredients, while hotter temperatures and humidity can also trigger the oil glands to go into overdrive. Increased outdoor activity, while great for overall health, can also mean more exposure to dirt, sweat, and pollutants that can irritate the skin and clog pores.

However, for consumers increasingly looking to ditch harsh chemicals and embrace the power of nature for treating breakouts, Tea Tree Oil is emerging as a natural alternative to salicylic acid in acne treatments.

Both salicylic acid and Tea Tree Oil have anti-inflammatory and antimicrobial properties that can help reduce redness, swelling, and acne formation. Salicylic acid is a beta hydroxy acid that exfoliates and penetrates pores to dissolve excess oil and dead skin cells and Tea Tree Oil also has mild exfoliating properties, unclogging pores and killing acne-causing bacteria like Propionibacterium acnes.

They can both regulate oil production and are non-comedogenic, making them suitable for acne-prone skin.

By effectively treating acne lesions, both salicylic acid and Tea Tree Oil can help prevent the formation of acne scars, as they reduce the likelihood of inflammatory acne lesions leaving behind permanent marks on the skin.

Tea Tree Oil demonstrates effectiveness against mild to moderate acne, offering a gentler alternative for those with sensitive skin. However, consulting a dermatologist for personalised advice is always recommended.

Natural ‘Prejuvenation’

The “prejuvenation” or preventative aging movement has been gaining significant momentum, particularly among Gen Z consumers.

A study by NielsenIQ found that 62% of Gen Z consumers are actively seeking out skincare products that promise anti-ageing benefits, while a survey by A.T. Kearney, 80% of Gen Z respondents indicated that they are willing to pay more for products with natural and sustainable ingredients.

This generation is proactively taking steps to delay the visible signs of aging before they even appear. Rather than waiting to address wrinkles and age spots reactively, Gen Z are embracing a preventative approach to maintain a youthful appearance for as long as possible.

Gen Z is highly educated and conscious about skincare, thanks to the wealth of information available online. They understand the impact of environmental factors, such as pollution and UV exposure, on premature ageing and are taking proactive measures to counteract these effects.

One of the standout aspects of the preventative aging trend among Gen Z is the emphasis on natural ingredients. Some of the most popular natural oil ingredients in preventative ageing products include:

Rosehip Seed Oil

Rich in vitamin C and essential fatty acids, rosehip seed oil is renowned for its ability to promote collagen production, improve skin elasticity, and reduce the appearance of fine lines and wrinkles.

· Marula Oil

Packed with antioxidants and oleic acid, marula oil is known for its hydrating and nourishing properties, making it an excellent choice for maintaining a youthful complexion.

· Argan Oil

Valued for its high vitamin E content, argan oil is often touted for its ability to protect the skin from environmental stressors and promote a radiant, youthful glow.

· Sea Buckthorn Oil

Rich in omega-7 fatty acids and vitamin C, sea buckthorn oil is lauded for its ability to support skin regeneration and reduce the appearance of age spots and hyperpigmentation.

The preventative ageing trend among Gen Z presents significant opportunities for skincare brands. Developing targeted product lines that cater to this demographic’s desire for natural and effective anti-ageing solutions can help brands establish a strong foothold in this rapidly growing market segment. Incorporating natural oil ingredients and emphasising their preventative benefits can resonate strongly with this conscious and proactive generation.

A Natural Solution for Rosacea, Psoriasis and Acne Scars

The latest trend taking TikTok by storm is Tamanu Oil, for its potential to soothe common skin concerns.

The viral trend of Tamanu Oil on TikTok, with #tamanuoil accumulating 387.5 million views overall, (4.6 million in the last day alone) is expected to contribute significantly to the market growth in the coming years.

According to a report by Grand View Research, the global Tamanu Oil market size was estimated to be around $20 million in 2021, with the report projecting the market to grow at a compound annual growth rate (CAGR) of around 5.2% from 2022 to 2030.

Calophyllic acid, a key component of Tamanu Oil, possesses anti-inflammatory properties. This translates to potentially calmer skin, offering relief for those struggling with rosacea and psoriasis flare-ups. On TikTok, many users are sharing their experiences using the oil to manage these conditions and is gaining a reputation for minimising the appearance of acne scars.

Fans claim it promotes healthy skin cell turnover, which may help scars fade over time and its antibacterial properties could be beneficial for those with acne breakouts or minor cuts, potentially aiding in the recovery process.

Whole Body Deodorant

In recent years, there has been a growing consumer demand for natural and clean personal care products, including deodorants. This shift is driven by increasing awareness of the potential health and environmental impacts of synthetic ingredients found in many conventional deodorants, such as aluminium compounds, parabens, and phthalates.

Some of our favourite brands include Awake Organics, Casida, Hume, Akt, and Fussy, emerging in the natural deodorant space, offering aluminium-free and plant-based formulations that cater to eco-conscious consumers seeking safer and more sustainable alternatives.

One of the key trends in the natural deodorant market is the emphasis on ingredient transparency and clean labels. Consumers are increasingly scrutinising product labels and seeking deodorants with minimal, recognisable, and ethically sourced ingredients.

These brands pride themselves on using simple, plant-derived ingredients, such as Coconut Oil, Shea Butter, and Essential Oils, while avoiding synthetic fragrances, preservatives, and other controversial additives.

While traditional deodorants primarily target underarm odour, these brands focus on full body deodorant products. These formulations are designed to provide all-over odour protection and freshness, catering to active individuals and those seeking a more comprehensive solution.

In addition to natural ingredients, these deodorant brands are also embracing sustainable and ethical practices throughout their supply chains. This includes using eco-friendly packaging, supporting fair trade and cruelty-free initiatives, and minimising their carbon footprint.

The natural deodorant market is expected to continue its upward trajectory as consumer demand for clean and sustainable personal care products grows, offering brands the opportunity to innovate with advanced natural formulations, sustainable practices, and customisation options to meet the evolving needs of health-conscious and eco-friendly consumers.

By harnessing the efficacy of natural oils and ingredients in formulations, brands can offer innovative solutions that not only cater to consumers’ desire for safer and more environmentally friendly products but also deliver impressive results. As these trends continues to gain momentum, brands that prioritise clean formulations, ethical sourcing, and eco-friendly practices will undoubtedly capture the loyalty of conscious consumers seeking a harmonious balance between efficacy and sustainability.

A key partner, sharing our dedication to sustainable practices and the well-being of the planet and its people, is one of our castor oil suppliers based in India.

Over the past 12 months, the social media frenzy fuelled by Hailey Bieber’s DIY Castor oil hair masks was not just online hype. Online search interest for castor oil doubled between March 2023 and October 2023, translating into real-world demand, resulting in Castor oil sales skyrocketing by 87% globally (Mintel).

Alongside this increase in demand, our supplier remains dedicated to supporting those involved in their production of castor, and each year, they distribute a portion of their profits to employees and farmers. In their farmer welfare report, they also mentioned that they deeply value partnerships like ours at O&3, which enable them to achieve this impact. Recognising the hard work of their team and the farmers who cultivate their raw materials, our supplier’s dedication to shared success fuels their growth, allowing them to continue to do incredible work.

However, their commitment goes beyond growth with all their projects prioritising environmental responsibility. They channel their success into projects that create lasting improvements for their employees and farmers, with initiatives that solve immediate needs, as well as long-term, sustainable solutions that empower a brighter future.

Education Projects

Scattered villages, home to most farmers, have a constant issue of high dropout rates in schools, and despite government-funded free primary education, both children and their parents often show a lack of enthusiasm for schooling.

The education initiative overcomes this by distributing educational kits and uniforms, adding excitement for the children, and prompting parent engagement through dedicated meetings that highlight the value of education.

The initiative goes beyond primary school and offers full financial support, funded internally, for higher education to staff and farmers facing financial hardship. They also learn about real-world topics, such as agriculture, environmental protection, cleanliness, and campaigns to reduce plastic and tobacco use in daily life.

Ultimately, the initiative aims to cultivate a future generation of responsible citizens who are not only well-educated but also deeply invested in the well-being of their society and the environment.

Conservation Agriculture

In the region, the Associated Organic Farmers heavily depend on rainfall for their farming but the inconsistent and decreasing rainfall has caused a continuous drop in crop production year after year. As a result, farmers are facing financial strain as their incomes decrease, making it more difficult to invest in practices, such as composting to maintain soil health. And although they have dairy cattle, the manure they produce isn’t sufficient for composting, resulting in a lack of essential nutrients in the soil.

To tackle this issue sustainably, they launched an initiative in 2017. During severe droughts, the region’s many large animal shelters take in more male animals, relying mainly on public donations and generating substantial annual animal waste. This waste is then purchased and distributed it to farmers at no cost and tailored to their land requirements through discussions.

This initiative supports the animal shelters by offering them a revenue source for their waste, as well as empowering the farmers by giving them resources to enhance soil fertility, leading to improved crop yields in the long run.

Solar Energy Initiatives

Recognising India’s potential for rooftop solar and aligning with government initiatives, a 50KW rooftop solar PV plant, complying with current regulations, was installed at the production facility. This significantly reduces reliance on conventional electricity, further enhanced by net metering benefits.

The company’s commitment extends beyond the production site. Employee residences were equipped with 1 KW rooftop solar PV plants, funded by the company. This not only reduces employee electricity bills but also contributes to a broader decrease in conventional electricity consumption.

The thriving Nilgai, a breed of antelope protected under wildlife preservations laws are one of the only animals that can safely digest castor and it is their favourite winter and early summer food source, leaving farmers needing to protect their fields day and night.

Recognising the gravity of the situation, a collaborative effort was launched with a solar installation company, to fund a project to install low-intensity electric fences and high-intensity alarms to protect the crops.

Farmers, responsible for the fencing wire and support structure (often using readily available wooden poles), received practical training for proper installation. This collective effort resulted in the distribution of 130 systems, empowering farmers to protect their livelihood.

The partnership between O&3 and our castor oil supplier is more than just business; it’s a shared commitment to sustainability, social responsibility, and community support. Their dedication to empowering farmers, promoting education, and implementing innovative solutions for environmental challenges exemplifies their ethos. As O&3 proudly continue to source their oil, we stand together in our mission to make a positive impact on both people and the planet.

Today’s skincare revolution is all about building healthy skin from the inside out.

Celebrities, such as Kim Kardashian and Zendaya are ditching harsh treatments and focusing on strengthening their skin’s natural barrier, leading to a rise in consumer awareness of the importance of skin health.

This has increased the desire for products that deliver tangible results without compromising skin integrity, and a surge in demand for formulations aimed at repairing the skin barrier.

The skin serves as the body’s first line of defence against external factors, such as pollutants, UV radiation, and pathogens and the outer layer, known as the stratum corneum, plays a pivotal role in maintaining this barrier function. However, various factors such as harsh weather, over exfoliation, and excessive cleansing can compromise its integrity, leading to dryness, sensitivity, premature ageing, and inflammation.

But this isn’t just a fad, it is a data-driven movement, with the global skin barrier repair market growing at a CAGR of 3.8% and expected to reach $540.9 million by 2034 from $373.4 million in 2024, according to Fact.MR. Consumers, armed with information and fuelled by the rise of beauty influencers, are demanding more than just quick fixes. They want long-term solutions that address the root cause of skin concerns. So, join us as we explore the science of skin barrier repair, and Bisabol as a solution.

What is Bisabol?

Bisabol is a term for a group of alcohol compounds found in nature.

Bisabol possesses diverse functionality owing to its unique chemical structure, making it a versatile ingredient in various industries. In skincare, it is renowned for its anti-inflammatory and soothing properties, making it an ideal ingredient for calming sensitive or irritated skin, and its ability to enhance skin penetration can aid in the delivery of other beneficial compounds, maximising the efficacy of skincare formulations.

Its anti-inflammatory properties can alleviate symptoms associated with conditions such as eczema and acne, providing relief from discomfort and promoting skin healing, and antimicrobial attributes contribute to some of its other applications. Its gentle nature also makes it suitable for use in products targeting sensitive areas, further expanding its potential applications in personal care and wellness.

What is Bisabol made from?

Bisabol can often be synthesised from natural sources like the candeia tree, but O&3’s Natural Bisabol is a naturally occurring compound, appealing to those seeking natural, plant-based skincare ingredients.

Incorporating Bisabol into your skincare formulations

Consumers are increasingly seeking ingredients that soothe irritation, strengthen the skin’s natural defences, and promote overall healthy-looking skin.

If you are formulating products lines designed to calm and soothe irritated skin, promote healing, and reinforce the skin barrier, Bisabol could be the perfect ingredient to add.

From reducing redness and inflammation to restoring moisture and suppleness, as well as helping to reduce the appearance of hyperpigmentation and even out skin tone. Bisabol can improve the appearance of fine lines and wrinkles, offering multifaceted benefits for achieving radiance and enhancing the penetration of other active ingredients into the skin.

Can Bisabol be used in hair care?

Yes, you can enhance your haircare formulations with the natural benefits of Bisabol, as it helps soothe and balance the scalp with its calming properties, promoting a healthy and comfortable scalp environment.

O&3 Thoughts

As consumers continue to prioritise gentle, nourishing skincare solutions, the emphasis on skin barrier repair care stands out as a timeless principle rooted in science and efficacy. A healthy skin barrier means better protection against environmental damage, improved moisture retention, and a stronger defence against irritants. At the forefront of this movement, due to its diverse range of properties and applications, Bisabol stands as a promising, multifaceted compound with promising benefits across various industries.

For years, the clean beauty movement has gained momentum, with consumers seeking natural, plant-based products that are free of harsh chemicals and synthetic ingredients.

However, today’s beauty consumers prioritise science-backed results, and a 2023 Harris Williams survey shows 91.9% of consumers value effectiveness over “clean” labels (still important at 80.4%).

Ayurvedic beauty bridges this gap by harnessing the power of natural ingredients and modern science to create science-backed, high-performing, natural skincare products.

As mentioned in last month’s trend report, Ayurveda is a traditional Indian system of health and wellbeing that has been around for thousands of years and Ayurvedic beauty products are made with natural ingredients that nourish the skin and promote overall health. Often hailed as the “Science of Life,” the term “Ayurveda” is derived from Sanskrit, where “Ayur” means life, and “Veda” means knowledge or science.

Today, we will explore the differences between clean beauty and Ayurvedic beauty, the best natural ingredients to incorporate into Ayurvedic formulations, as well as what the rise in demand means for brands…

Ayurvedic Beauty: The Future of Clean Cosmetics?

Ayurvedic beauty stands out from clean beauty due to its natural approach to whole-body health. Unlike clean beauty, which primarily focuses on skincare, Ayurveda encompasses a comprehensive wellness philosophy and products are crafted to harmonise with other Ayurvedic practices, aiming for a balanced lifestyle. Ayurvedic beauty products harness the potency of traditional natural ingredients renowned for centuries for their skin-nourishing properties, such as turmeric’s anti-inflammatory power or neem’s antibacterial efficacy. It also adopts a personalised approach, acknowledging the uniqueness of each individual’s skin and catering to diverse needs and doshas (body types).

The rise of Ayurvedic beauty brands

As consumers become more interested in natural and effective beauty products, Ayurvedic beauty brands are starting to gain popularity. These brands are combining traditional Ayurvedic principles with modern science to create products that are both safe and effective. Some of our favourites include:

Urban Veda

While rooted in tradition, Urban Veda’s certified vegan and cruelty-free products are designed to address modern skin issues such as pollution damage, dehydration, and dullness.

Sahajan

Sahajan positions itself as a luxury brand, offering high-quality ingredients and a pampering skincare experience, prioritising scientific validation and their products are clinically tested to ensure effectiveness for various skin concerns.

Kama Ayurveda

Striving for sustainability, Kama Ayurveda offer a comprehensive range of authentic Ayurvedic products for skin, hair, body, and even baby care.

What natural ingredients are good for creating Ayurvedic blends?

Ayurveda emphasises using whole ingredients in their natural state and at O&3, we offer a variety of carrier oils and essential oils, as well as a range of other product categories. Some oils particularly well-suited for creating Ayurvedic formulations include:

Carrier Oils

Sweet Almond Oil

This lightweight oil is high in Vitamin E and easily absorbed by the skin, making it ideal for all skin types in various formulations.

Jojoba Oil

Similar to the skin’s natural sebum, Jojoba oil balances oil production and provides deep hydration.

Sesame Seed Oil

Rich in antioxidants and antibacterial properties, Sesame Seed Oil is excellent for mature and blemish-prone skin.

Coconut Oil

Known for its moisturizing properties, Coconut Oil is a good choice for dry or damaged skin, but comedogenic (can clog pores) for some, so be mindful of skin type.

Essential Oils

Lavender Oil

Soothing and calming, Lavender Oil reduces inflammation and promotes relaxation, making it a great addition to sleep and stress-relief formulations.

Sandalwood Oil

With antiseptic and astringent properties, Sandalwood Oil combats acne and promotes a radiant complexion.

Tea Tree Oil

A powerful antibacterial and antifungal agent, Tea Tree Oil is effective against blemishes and minor skin irritations.

What Ayurvedic products can brands create?

There are a vast range of possibilities for Ayurvedic formulations, here are some ideas to get you started:

Dosha-Specific Skincare Lines

Tailor products for Vata (dry, sensitive skin), Pitta (oily, acne-prone skin), and Kapha (oily, congested skin) based on Ayurvedic principles.

Natural Face Oils

Serums and face oils blended with carrier oils and targeted essential oils to address various concerns such as wrinkles, hyperpigmentation, or dryness.

Ayurvedic Cleansing Rituals

Create a multi-step cleansing routine with natural oil cleansers, milk cleansers, and exfoliants.

Hair Care Products

Formulate nourishing hair oils, scalp treatments, and shampoos with Ayurvedic ingredients to promote hair growth and scalp health.

O&3 Thoughts

For brands and formulators, the rise of Ayurvedic beauty offers a chance to thrive. Understanding Ayurveda’s core principles and ingredients is key, alongside clear communication of the philosophy and benefits. Scientific backing and options for personalisation, along with sustainable sourcing practices align with Ayurveda’s natural approach, creating a winning formula for the future of clean cosmetics.

Welcome to #TrendingNaurally, a roundup of the hottest natural trends in the industry.

The beauty industry is undergoing a fascinating shift. Today’s focus is on science-backed formulas that empower users to achieve their desired results. This trend, known as “biohacking beauty,” blends technology with skincare and regular people are embracing innovative ingredients and tools to get the most out of their beauty routines. This report explores this exciting trend, delving into the popular ingredients and practices that are changing the beauty and personal care scene, as well as the latest TikTok trends.

Scientists Discover Potential of Lavender Oil for Eczema

Atopic dermatitis, a common form of eczema, is a prevalent skin condition characterised by itching and inflammation. Current treatments such as steroids and immunosuppressants focus on managing symptoms rather than addressing the root cause. Although they can be effective, new FDA-approved medications exist, but their high cost highlights the need for accessible and affordable solutions. As we explored in a previous blog, natural oils offer a promising avenue for creating eczema skincare products that provide relief and comfort.

Recent research published in a leading scientific journal has uncovered promising results for the use of lavender oil in managing the symptoms of eczema. Researchers employed a sophisticated cell-based approach, eliminating the need for initial animal testing or human trials. Lavender essential oils have traditionally been used for their calming and itch-soothing properties. Their widespread availability, affordability, and eco-friendly nature make them an attractive potential treatment for atopic dermatitis.

The study, published in PLOS One, specifically highlights the potential benefits of Lavandula Angustifolia to alleviate symptoms of atopic dermatitis. It aimed to understand how lavender oil might influence the biological processes underlying eczema flare-ups. The results demonstrated potent anti-eczema effects and a reduction in a molecule (Artemin) linked to heightened skin sensitivity and itch.

The results suggest that the compounds in lavender essential oil might suppress eczema by targeting a specific receptor in the skin (aromatic hydrocarbon receptor) that plays a crucial role in triggering the eczema response to environmental irritants.

While this study offers exciting possibilities for using lavender oil, particularly linalyl acetate, for eczema relief, further research is needed to determine optimal concentrations for best results, and it is important to consult with a professional before incorporating it into formulations.

Skin Streaming: Less is More for Glowing Skin

The beauty world is witnessing a shift towards simplicity with the rise of “skin streaming.” This trend avoids the elaborate, multi-step routines for a streamlined approach, focusing on essential products that deliver real results. Skin streaming prioritises quality over quantity, saving consumers money and potentially reducing irritation.

This trend resonates for several reasons. Firstly, ever-growing costs and busy schedules make a simpler routine more appealing. Streamlining eliminates the need to constantly purchase and experiment with a barrage of products.

Secondly, less can be more, particularly for sensitive skin. Layering numerous products can disrupt the skin’s natural barrier, leading to flare-ups, and skin streaming minimises this risk, allowing the skin to breathe and function optimally.

The core elements of a skin streaming routine remain constant: a gentle cleanser to remove impurities without stripping the skin, a moisturiser to hydrate and plump, and a sunscreen to provide essential protection.

Beyond these essentials, targeted serums with potent natural ingredients can be incorporated to address specific concerns. However, the key is to choose high-performance products and avoid overloading the skin.

Skin streaming is a response to the overwhelming world of skincare. By focussing on core principles and streamlining the routine, people feel they can achieve healthy, glowing skin without breaking the bank or compromising their skin’s health.

For brands, this could mean an opportunity to develop multi-tasking products, emphasise ingredient quality, and catering to sensitive skin. However, brands will need to educate consumers on the benefits of this approach and stand out in a crowded market for core cleanser, moisturiser, and sunscreen products.

Sunscreen All Year Round

Consumers are increasingly aware that sun protection isn’t just for summer. Sun damage can occur throughout the year, regardless of the season or weather conditions because UVA rays, which account for most of the sun’s rays that reach the skin, can penetrate clouds and windows.

Sun exposure can lead to skin damage, premature ageing, and even skin cancer but according to the Skin Cancer Foundation, using sunscreen with an SPF of 15 or higher can reduce the risk of developing squamous cell carcinoma, a type of skin cancer by 40%, and reduce the risk of developing melanoma by 50%.

So, dermatologists recommend wearing sunscreen every day, even in winter, and this presents a growing market for brands to create sunscreens that cater to daily use, across various skin types and activities.

However, not everyone has the same skin type. To cater to this diversity, formulators should offer a range of textures. Lightweight, oil-free lotions are ideal for those with oily or acne-prone skin, while richer creams address the needs of dry skin. Gels can provide a refreshing option for all skin types, ensuring a comfortable daily wear experience and consumers with darker skin tones may be looking for effective protection without a heavy, white cast.

Active individuals require sun protection that keeps up with their lifestyle so developing water-resistant formulas that withstand sweat and water exposure is key in this case. Consider incorporating ingredients that maintain efficacy even during physical activity, ensuring continuous protection throughout the day.

Environmentally conscious consumers often seek products that contain reef-safe alternatives to traditional sunscreen ingredients. And those with sensitive skin require soothing and hypoallergenic ingredients, antioxidants for added protection against free radical damage.

By formulating sunscreens that address these evolving needs, you can create products that resonate with a wider audience and promote daily sun protection throughout the year.

Global Jojoba Oil Market to Reach $207.5 Million by 2030

The jojoba oil market is experiencing a surge in popularity, driven by consumer demand for natural and sustainable ingredients in cosmetics and personal care products. In 2022, the worldwide jojoba oil market was worth $125.1 million, and is projected to hit $207.5 million by 2030, with a compound annual growth rate of 7.5% over this period.

This is down to several factors. Firstly, jojoba oil’s unique chemical structure mimics the natural sebum produced by human skin. This makes it a great ingredient in skincare, particularly for moisturisers, cleansers, and sunscreens. Its ability to balance oil production and fight inflammation makes it suitable for all skin types, including acne-prone skin.

Jojoba oil can also be incorporated into makeup formulations, primarily in foundations and lipsticks, as it creates a lightweight, blendable texture that nourishes the skin.

In haircare, it is a popular choice for conditioners and hair masks, promoting shine and manageability, with antifungal properties that benefit scalp health as well.

As environmental consciousness rises, sustainable sourcing practices are becoming increasingly crucial in the jojoba oil market. Consumers are looking for jojoba oil derived from farms employing water conservation techniques and responsible harvesting methods. Certifications like USDA Organic and Fairtrade International are gaining traction, allowing consumers to make informed choices that align with their values.

Trending on TikTok

Every month, we meticulously select some of the best performing TikTok hashtags showcasing natural ingredients, empowering your brand to connect with an expanded demographic of consumers.

This month’s focus is on fragrances, with #perfume ranking second in Beauty & Personal Care. Additionally, #fragrancetok and #perfumetok are predicted to trend within the next week.

And despite #lipstick and #collagen slipping down the list, they are also both anticipated to trend within the upcoming week.

However, topping the Beauty & Personal Care category is #curlyhair, a featured hashtag by TikTok, boasting an impressive 37 million views and counting.

O&3 Thoughts

Beauty and personal care is blossoming, with a focus on harnessing nature’s power. Biohacking beauty takes centre stage, with science-backed ingredients unlocking targeted results, while skin minimalism thrives through “skin streaming,” simplifying routines with high-performance essentials. Jojoba oil’s natural versatility fuels its market surge and daily sun protection becomes non-negotiable, with innovative formulas catering to every skin type and lifestyle. This natural, simple, and scientifically driven approach paves the way for a future where a healthy glow is beautiful, natural, and sustainable.

Packed with vitamins and boasting a range of melting points, natural waxes offer something for every cosmetic need.

Waxes serve various purposes in cosmetics, such as providing texture, stability, and emollient properties. They are derived from different sources and have different compositions, each offering unique characteristics suitable for specific cosmetic applications.

Typically solid at room temperature, and with a low melting point, waxes are ideal for use in cosmetics, as they can be melted and poured into molds or blended with other ingredients to create a desired consistency, making them a valuable asset for any cosmetic formulator.

Why Choose Natural Over Synthetic Waxes?

Natural waxes are becoming increasingly popular for several reasons:

Eco-friendly

Derived from renewable sources, unlike synthetic variants sourced from petroleum, natural waxes extend kindness to both the planet and consumers. O&3 waxes are sourced sustainably and ethically, ensuring your formulations align with eco-conscious values.

Skin-friendly

Synthetic waxes often cause irritation, whilst natural waxes are generally gentler on most skin types.

Biodegradable

They naturally degrade, offering an eco-friendly alternative to synthetic waxes that take a long time to decompose.

What are the Hair Benefits of Natural Waxes?

Waxes can add shine, control frizz, and define curls without the need for harsh chemicals. Natural waxes offer a myriad of advantages in hair care, due to their ability to provide hold and texture without weighing hair down or causing buildup and help to moisturise and condition the hair, leaving it soft, smooth, and more manageable.

What are the Skin Benefits of Natural Waxes?

Natural waxes aren’t just beneficial for hair; they also offer advantages in skincare. Many natural waxes are rich in vitamins and nutrients that can nourish and protect the skin and can also help to create a protective barrier on the skin, which can help to lock in moisture and prevent dehydration. Beeswax, for instance, is a natural source of vitamin A, which is essential for healthy skin cell turnover.

The Rising Demand for Vegan-friendly Waxes

With the rising demand for vegan alternatives, exploring plant-based waxes provides an environmentally friendly option without compromising on efficacy or sustainability.

Ethical concerns about animal welfare drive some individuals to avoid products derived from bees, while others choose vegan options due to environmental sustainability concerns. And allergies to certain waxes or a desire for healthier, animal-free alternatives also contribute to the demand.

Additionally, certain religious or cultural beliefs may prohibit the use of animal-derived products, aligning with the preference for vegan options, whilst ingredient transparency and the simplicity of vegan ingredient lists further attract consumers seeking cleaner products.

As the demand for vegan products rises, many companies are introducing more vegan alternatives in their formulations to align with consumer preferences and ethical concerns, whilst diversifying their product ranges.

What are the Best Vegan Waxes?

At O&3, we offer a variety of vegan options, each with its own unique properties, to perfectly suit your formulation needs:

Candelilla Wax

Candelilla Wax has a high melting point, making it ideal for firmer products like lipsticks, as it is known for its exceptional consistency and stability. It is the primary substitute for beeswax in vegan products, as it shares many beneficial properties and scents with beeswax, providing excellent binding and emulsifying properties.

Rice Bran Wax

Rice Bran Wax is a lightweight option that absorbs oil and creates a smooth, silky feel in cosmetics. It possesses emollient properties and a creamy texture, making it suitable for use in skincare products such as balms, creams, and lotions. It also provides moisturising benefits and helps to improve the texture of formulations, and with a relatively low melting point, contributes to smooth and easily applicable products.

Soy Wax

Made from Soybean Oil, Soy Wax is a versatile alternative to beeswax. It has a smooth texture and excellent adhesion properties, making it ideal for use in candles, lip balms, and other personal care products. It also has a lower melting point, which can be advantageous for applications where a softer consistency is desired.

Sunflower Wax

Sunflower Wax offers similar characteristics to beeswax, such as its ability to enhance texture and provide a protective barrier in skincare products. It is also known for its light texture and non-greasy feel, making it suitable for a wide range of cosmetic applications.

Carnauba Wax

Often called “nature’s own car wax,”, Carnauba Wax is known for its exceptional hardness and high melting point, making it an excellent choice for products that require a strong protective barrier, such as lip balms, creams, and lotions. It also adds a glossy finish and enhances the durability of formulations, making it a popular choice in cosmetics, polishes, and coatings.

O&3 Thoughts…

Natural waxes are more than just cosmetic fillers. They’re versatile, beneficial, and offer endless possibilities for innovation.  But when it comes to formulating truly exceptional cosmetics, O&3 natural waxes take centre stage.  With our sustainable sourcing, gentle touch, and unique properties, let our waxes empower you to create high-performance, consumer-loved products that align with consumer values.

International Women’s Day is a day to celebrate the success of women and girls, as well as pushing for gender equality worldwide.

So today, we will explore a topic that often goes unspoken about, despite being a fundamental part of the female experience – periods.

For centuries, periods have been a topic of secrecy, shame, and misunderstanding. Societal narratives portray them as messy, inconvenient, and something to be endured rather than acknowledged. This not only creates discomfort and anxiety for those who menstruate, but also contributes to a lack of awareness and resources, a major issue for women and girls globally.

The Argument for Period Neutrality over Period Positivity

For many women, periods can be a source of discomfort, embarrassment, and even shame. But what if we reframed the way we think about them and saw periods as a natural and healthy part of our bodies, something to be embraced rather than hidden away?

This is the concept of period positivity. It is about challenging the stigma surrounding menstruation and promoting a more open and accepting conversation about periods.

However, not everyone wants to celebrate, embrace, or get excited about their periods. For some people, it can be a really difficult time, full of shame or emotionally and physically painful experiences. That’s why, today we will explore the idea of period neutrality over period positivity, and normalising it, rather than celebrating it. And, although period positivity is arguably better than stigma, it may be better to settle somewhere in the middle and there is a plethora of reasons why…

The Commercialisation of Menstruation

The commercialisation of menstruation complicates the topic of periods. Menstrual products marketed as essential for a “happy period” creates the notion that periods should be embraced with positivity. This commercialisation not only reinforces societal expectations but also capitalises on insecurities surrounding menstruation, commodifying a natural bodily process.

This societal and commercial narrative portraying menstruation as positive and empowering fails to acknowledge people grappling with a whole range of challenges, including:

Period Poverty

Period poverty, a prevalent issue globally, exacerbates the challenges associated with menstruation. For those who cannot afford period products, accessing basic hygiene necessities can become a daily battle, overshadowing any positivity surrounding menstruation. Instead of viewing it as a natural bodily function, period poverty highlights the systemic inequalities and economic barriers that disproportionately affect marginalised communities.

Menstrual Disorders

For people with menstrual disorders, such as endometriosis, polycystic ovary syndrome (PCOS), or menorrhagia, periods can be accompanied by excruciating pain, debilitating symptoms, and significant disruptions to daily life. So, instead of viewing menstruation as a source of empowerment, these individuals may perceive it as a constant struggle and a reminder of their physical discomfort.

Traditional Practices and Religion

Firstly, traditional practices such as chaupadi (‘period huts’, most commonly found in Nepal), or female genital mutilation, result in women feeling that periods are taboo shameful, and embraced with negativity. But not only this, some women willingly choose to participate in chaupadi as the believe periods are unclean, due to culture or religion. Instead of breaking misconceptions and allowing people to realise that it is a normal bodily function, these cultural and religious beliefs view menstruation as impure.

Choosing to embrace neutrality over positivity means that people are not pressured into feeling a false sense of celebration or happiness about menstruation. Instead, it creates a space dismantling stigma and shame surrounding periods, helping people understand that menstruation is a normal biological process for people with uteruses.

O&3 Thoughts

Whether in your formulations or through your branding, by acknowledging the complexities surrounding menstruation and amplifying marginalised voices, we can work towards creating a more inclusive and empathetic future that embraces the complex realities of menstruation.

It is important to remember that embracing period neutrality doesn’t diminish the importance of advocating for menstrual equity and access to resources. Instead, it highlights the significance of respecting individual narratives and creating a supportive environment free from judgment.

As we celebrate International Women’s Day, let’s present menstruation in a way that combats stigma and strive for a future where all people, regardless of gender, feel empowered to accept their bodies and individual experiences fully, without fear, shame or forced celebration.

In a previous blog, A Glimmering Guide to Cold-Pressed Sea Buckthorn Oil, we focused on the extraction process and the benefits of Sea Buckthorn Oil, but today we will be highlighting the fascinating reasons behind the complexities of harvesting this unique berry and appreciate the dedication and care that goes into bringing it into your health and wellness formulations.

The global sea buckthorn oil market was valued at USD 19.89 million in 2021 and is projected to reach USD 41.11 million by 2030, reflecting a Compound Annual Growth Rate (CAGR) of 6.8%.

Sea buckthorn thrives in harsh environments, blooming in spring. The dioecious plants require both male and female specimens for fruit production, as only females produce the tart, orange berries.

Beyond their unique growth, sea buckthorn benefits the ecosystem by preventing soil erosion and providing food and shelter for wildlife and whilst harvesting the berries at night may seem like an unusual practice, there are several compelling reasons behind this nocturnal tradition…

Sensitivity to Light and Heat

Sea buckthorn berries, unlike many other fruits, are sensitive to both light and heat, meaning that a careful approach to harvesting is necessary to ensure the preservation of their delicate oils and antioxidants, which are key to their health benefits.

Preservation of Potency and Flavour

Exposure to sunlight poses a significant risk to the integrity of sea buckthorn berries, as the ultraviolet rays and heat from the sun can degrade the valuable compounds in the berries, diminishing their potency and overall nutritional value. Therefore, harvesting these berries at night becomes essential to preserve their quality.

The cooler temperatures during the night help to prevent the degradation of the berries’ oils and antioxidants and this preservation of delicate compounds ensures that consumers receive the maximum health benefits from sea buckthorn products.

Peak Ripening Period

Nighttime harvesting aligns with the peak ripening period of sea buckthorn berries. The cooler night air allows the berries to undergo optimal ripening, enhancing their flavour and nutritional content. As a result, consumers can enjoy a more robust and flavourful product with increased health benefits.

Visibility for Efficient Harvesting

The darkness of the night provides ideal conditions for pickers to harvest ripe berries efficiently and selectively. With reduced visibility, pickers can better distinguish between ripe berries and surrounding leaves and stems, leading to a more efficient harvesting process, ensuring that only the highest quality berries are collected for further processing.

O&3 Thoughts…

Harvesting sea buckthorn berries at night offers a strategic approach to preserve their delicate compounds, optimise their ripening process, and facilitate efficient harvesting. This ensures that consumers receive sea buckthorn products of the highest quality, packed with maximum health benefits.

Why O&3?

At O&3, we offer four different variations of Sea Buckthorn Oil, including Organic CO2 Extracted Seed Oil, Cold Pressed Seed Oil, Organic Cold Pressed Fruit Pulp Oil and Cold Pressed Pulp Fruit Oil, among the 950+ other natural ingredients that we supply.

Our team of experts carefully selects and processes these ingredients, ensuring they meet the highest standards of purity, potency, and sustainability, sourced from the most pristine and fertile regions around the world.

Known as the ‘Tree of Life’ by indigenous African communities, the Baobab tree can live up to 5,000 years.

This makes it one of the oldest living tree species on Earth, and it symbolises resilience, strength, and wisdom.

Its oil, derived from the seeds of the tree, was used traditionally in medicine and cuisine, as well as in trade and cultural practices.

Reflecting its cultural and economic importance across generations, Baobab Oil has gained global popularity in the modern world from celebrities such as Kourtney Kardashian, Ashley Graham, and Tracee Ellis Ross for its skincare and haircare benefits.

Social media platforms, including Instagram, YouTube, and TikTok, have also played a pivotal role in shaping beauty trends for Baobab Oil and it has gained increased visibility in beauty and personal care for its eco-friendly and socially responsible sourcing. So, join us today as we explore the properties and benefits of Baobab Oil for the skin, hair, and nails, as well as discover how it can be incorporated into formulations.

How does Baobab Oil contribute to eco-friendly and socially responsible beauty?

With a heightened focus on sustainable sourcing, Baobab Oil aligns with the growing demand for eco-friendly beauty solutions.

Ecologically, baobab trees thrive in arid regions, requiring minimal water and promoting soil health through their deep roots. Harvesting baobab fruit encourages sustainable land management and preserves biodiversity. Socially, baobab cultivation often involves local communities, providing income opportunities and empowering women who traditionally collect the fruit. This inclusive approach fosters economic resilience and strengthens the social aspects of these regions, promoting sustainability and ethical beauty practices.

When harvested responsibly, the production of Baobab Oil aligns with these values, appealing to consumers who are increasingly conscious of the environmental and social impact of their beauty choices.

What are the benefits of Baobab Oil for the skin?

Restoration of elasticity

Baobab Oil enhances skin elasticity by providing essential fatty acids that support the structure of cell membranes and promote collagen production, helping to maintain firmness and suppleness.

Anti-inflammatory properties

With its anti-inflammatory compounds, such as omega-3 fatty acids and vitamin E, Baobab Oil soothes and calms irritated skin, reducing redness and inflammation.

Intense hydration

The rich and easily absorbed composition of Baobab Oil deeply hydrates the skin, forming a protective barrier that prevents moisture loss and leaves the skin soft and smooth.

Rich in vitamins A, D and E

Baobab Oil’s high content of vitamins A, D, and E nourishes the skin—vitamin A promotes cell regeneration, vitamin D supports skin health, and vitamin E acts as a powerful antioxidant, protecting against free radical damage and premature aging.

What are the benefits of Baobab Oil for the hair?

Scalp nourishment

Baobab Oil nourishes the scalp with essential vitamins and fatty acids, promoting a healthy environment for hair growth and helping to alleviate dryness or flakiness.

Strength and shine

The omega-3, omega-6, and omega-9 fatty acids in Baobab Oil contribute to the strength of hair strands, reducing breakage and promoting a lustrous shine by enhancing the hair’s natural sheen.

Frizz control

Baobab Oil’s moisturising properties help combat frizz by smoothing the hair cuticle, preventing excess moisture absorption, and providing a protective layer that keeps the hair shaft smooth and manageable.

What are the benefits of Baobab Oil for nails?

Strength and growth

Baobab Oil strengthens nails by providing nourishment with its rich content of vitamins A, D, and E, along with essential fatty acids, promoting healthier nail growth and reducing susceptibility to breakage.

Cuticle care and moisture

Baobab Oil moisturises and conditions cuticles, preventing dryness and promoting a neat and well-groomed appearance for the nails. Its emollient properties help maintain the flexibility of the cuticle, reducing the risk of painful and unsightly hangnails.

What products can Baobab be incorporated into?

Baobab Oil offers a versatile solution across various skincare and haircare products and in aftersun care, provides relief by deeply moisturising the skin. Baobab Oil can enrich facial moisturisers, body lotions, and scar oils, maintaining moisture and promoting skin elasticity. In hair care, Baobab Oil hydrates and improves manageability in conditioners, shampoos, and leave-in treatments, while also aiding in frizz control. Additionally, it is suitable for cleansing oils, massage oils, lip balms, and anti-aging creams, offering nourishment and skin-rejuvenating benefits.

Which brands are already incorporating Baobab Oil into their products?

Baobab Oil embraced by modern beauty brands bridges the gap between tradition and contemporary skincare, proving that nature’s gifts can seamlessly integrate into our fast-paced lives, bringing with them a touch of authenticity and heritage. Here are a few of our favourite brands harnessing the power of Baobab Oil in their products:

Aduna

Aduna is a British brand is known for its high-quality baobab oil, which is sourced from sustainable farms in Africa. They offer a variety of products that contain baobab oil, including skincare, haircare, and body care products, such as their Baobab Beauty Oil.

Nyakio

Nyakio is a Ghanian brand that use baobab oil in many of its products, including its popular Baobab Youth Infused Daily Defense Crème. They are committed to using fair trade ingredients and supporting local communities.

Baobab Collection

Baobab Collection is a South African brand committed to using organic and natural ingredients and offering a wide range of baobab oil-based products, including body butters, lotions, and lip balms.

O&3 Thoughts

Baobab Oil goes beyond beauty, embodying deep connections to traditions passed through generations. In an era where sustainability is paramount, its cultivation supports local communities and encourages a harmonious relationship between beauty product creation and environmental preservation. It isn’t just skincare; it’s a conscious choice for a greener, more sustainable beauty landscape.

Why O&3?

At O&3, where trust and environmental responsibility are paramount, the inclusion of Baobab Oil from Kenya and South Africa in our natural oils range is a testament to our commitment to ethical sourcing. We firmly believe that trust is the cornerstone of any ethical business, and to uphold this value, we maintain the highest standards of transparency.

We prioritise open communication, sharing the story of these wonderful places around the globe that contribute to the creation of our natural oils. By incorporating Baobab Oil, we not only provide a premium product but also align ourselves with sustainability, waste minimisation, and ethical partnerships, showing our dedication to quality and the well-being of our planet.

Contact our team of oil experts who are always happy to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.

A key partner, sharing our dedication to sustainable practices and the well-being of the planet and its people is one of our suppliers based in South Africa.

The thriving, family-owned social enterprise specialises in sustainably sourcing plant extracts, oils, and powders for personal care and nutrition. Their operations involve cultivating indigenous and exotic species, as well as wild harvesting.

Dedicated to protecting the planet through zero-waste, and eco-friendly practices, all waste materials generated during the production of their oils are repurposed for mulching and the creation of their own nutrient-rich compost, which is then used to nourish the trees in their fields, closing the loop on waste.

Another standout feature of our partnership with this company is their commitment to supporting local communities. For instance, they purchase seeds from wild harvesters, thereby uplifting their livelihoods, and supporting their families. By engaging with these harvesters, not only does the company contribute to improving the harvesters’ standard of living but also upholds the traditional harvesting practices of local communities. They are also actively involved in a community development project aimed at sustainable seed sourcing, including the purchase of seedlings and ongoing research on cultivation.

In addition to this project, the company have established three outgrower cooperatives in the surrounding communities. Each cooperative consists of 20 outgrowers who receive plants and agricultural training. Fostering local economic development and employment, each of the cooperatives have off-take agreements with the company to supply seeds for oil production.

Following a similar model, they are now in the process of setting up another outgrower initiative, to empower local smallholder farmers, boosting crop production, creating jobs, and ensuring extra income for the community.

This social enterprise takes pride in producing clean beauty products, with all their oils 100% pure and natural, derived solely from the seeds of the respective species. They also strongly oppose animal testing and therefore do not commission or conduct such activities.

In line with our pursuit of sustainable beauty, they adhere to sustainable and ethical sourcing and production practices for all their oils. They are actively working towards achieving a net-zero carbon footprint by planting over 200,000 plants, indigenous to South Africa, which continuously capture carbon dioxide and release oxygen. This effort helps offset carbon emissions and combat soil erosion. Moreover, they upcycle waste materials, employ water-wise irrigation techniques, and embrace certified organic agriculture methods approved by Global Good Agricultural Practice standards.

Holding various certifications showcases their dedication to quality and safety, which is of paramount importance to us at O&3. Some of their current accreditations include ECOCERT organic certification, Global G.A.P, Kosher, Halaal, FDA, and BABS compliance along with plans to obtain their HACCP certification and more in the future.

This supplier stands as an exemplary partner in our pursuit of sustainability and our mission to support communities. Their unwavering commitment to environmental stewardship, ethical practices, and community development align with our values and objectives. With partners like this, O&3 are forging a path towards a more sustainable future for all.

Welcome to #TrendingNaurally, a roundup of the hottest natural trends in the industry.

The demand for natural ingredients extends beyond “organic” labels. It’s about seeking transparency, ethical sourcing, and minimal processing. Consumers want to know the story behind their products, from seed to shelf. So, join us as we explore some of the current trends behind this shift and why the natural cosmetics market is predicted to reach $79.6 billion by 2033, up from $46.06 billion in 2022.

Pamela Anderson Sparks Soaring Interest in Natural Skincare

Skincare is the new makeup and natural ingredients are taking centre stage. This shift towards embracing natural beauty aligns perfectly with the growing consumer consciousness about sustainability, ethics, and the power of healthy skin. Pamela Anderson, synonymous with glamorous makeup, is making a powerful statement by going makeup-free and embracing her natural beauty is at the forefront of the movement, recently acquiring vegan and cruelty-free skincare brand, Sonsie Skin.

However, Anderson’s decision to go makeup-free isn’t just a personal choice, it’s a statement. At 56, she’s defying conventional beauty standards by revealing her natural glow, proving that true radiance comes from within (and a good skincare routine!). Her “less is more” regime resonates with a generation increasingly disillusioned with unrealistic beauty ideals and seeking healthier alternatives.

Anderson’s acquisition of Sonsie also further emphasises her commitment to natural beauty and the brand’s philosophy aligns with her newfound approach, offering high-quality, plant-based formulas free from harsh chemicals and animal cruelty.

But it’s not just Pamela Anderson, other celebrities such as Millie Bobby Brown and Alicia Keys have similarly embraced makeup-free looks, normalising this trend. And this isn’t just a celebrity fad; it’s a cultural shift. The demand for natural skincare is surging, with Future Markets Insights showing the global market is expected to reach $29.4 billion by 2027 up from $18.25 billion. in 2022, indicating sustained consumer interest in natural ingredients and healthier approaches to beauty.

Pamela Anderson goes bare-faced on Instagram for the British Fashion Council awards

Nutricosmetics Market Predicted to Reach USD 11.91 Billion by 2028, with a CAGR of 8.05%

According to Mordor Intelligence, nutricosmetics, a blend of nutrition and cosmetics, is predicted to reach $11.91 billion by 2028 up from $8.09 billion in 2023, fuelled by consumers who crave natural wellness and beauty solutions, and convenient ways to nourish their skin and hair from within.

Natural ingredients are the heart of this surge, offering effective beauty benefits and aligning with the rising demand for clean, sustainable alternatives. From green tea’s antioxidants to marine collagen’s skin support, natural products can provide powerful tools for inner and outer beauty.

This comes from consumers seeking natural approaches, moving beyond quick fixes to nourish their bodies from within for long-term beauty. And convenience is key, with nutricosmetics often coming in easy-to-consume formats such as gummies or shots. Finally, the ability to personalise formulations to individual needs further increases the appeal.

However, success demands more than just natural ingredients. Efficacy is paramount, driving brands to invest in clinical trials and collaborate with healthcare professionals. Personalisation and customisation are important, offering tailored solutions based on individual needs and formulations, but here are some of our favourite oils to incorporate into nutricosmetic products:

Sea Buckthorn Oil

Particularly good for the skin, and rich in omega-3, 6, 7, and 9 fatty acids, vitamins A, C, and E, and carotenoids, this oil promotes skin elasticity, reduces wrinkles, and improves hydration.

Blackcurrant Seed Oil

Blackcurrant Seed Oil is rich in gamma-linolenic acid (GLA), which nourishes hair follicles and promotes hair growth.

Ahiflower Oil

A sustainable alternative to fish oil, rich in omega-3 and omega-6 fatty acids for overall skin and hair health.

Baobab Oil

Baobab Oil is a deeply moisturising oil with anti-inflammatory properties, beneficial for all skin types.

Kalahari Melon Seed Oil

Rich in antioxidants and essential fatty acids, Kalahari Melon Seed Oil is known for its anti-ageing benefits.

In nutricosmetics, sustainability and transparency are crucial, requiring eco-friendly packaging, ethically sourced ingredients, and transparent supply chains. That’s why, at O&3, we offer transparency in every drop, empowering brands to create products that achieve lasting beauty through natural nourishment from within.

Nature’s Alternative to Retinol

Bakuchiol is emerging as a natural alternative to retinol in anti-ageing products, as while retinol delivers results, its potential for irritation steers many consumers away. Bakuchiol offers a gentler alternative, mimicking retinol’s ability to reduce wrinkles and improve skin texture and its antioxidant and anti-inflammatory properties provide further benefits, making it suitable for even the most sensitive skin.

This gentle yet effective approach resonates with the growing demand for natural and sustainable skincare solutions and the bakuchiol market is predicted by Global Newswire to reach $16.3 million by 2033, from $5.31 million in 2023. So, it may be worth incorporating bakuchiol into products, including combination formulas with other complementary ingredients and targeted solutions for specific concerns.

Refined Bakuchiol and Cold Pressed Bakuchiol both offer a natural and gentle alternative to traditional anti-ageing ingredients, with the rise in demand reflecting a broader trend towards clean and sustainable skincare.

Ayurvedic Beauty Goes Global

Originating in India over 5,000 years ago, Ayurvedic Beauty is a natural system of health and wellbeing, captivating consumers with its natural, personalised approach to beauty. It is becoming increasingly popular as brands such as Puig’s Kama Ayurveda are at the forefront of bringing it into the global mainstream.

Ayurveda views beauty as an outward reflection of inner balance. Instead of focusing solely on surface-level solutions, it delves deeper, identifying individual “doshas” – mind-body constitutions – and tailoring treatments accordingly. This personalised approach resonates with consumers seeking authenticity and efficacy beyond generic products.

There are several factors are fuelling the rise of Ayurvedic beauty. Firstly, the growing demand for natural ingredients and sustainable practices aligns with herbal remedies and plant-based formulations. Additionally, consumers are increasingly seeking wellness solutions that address mind, body, and spirit – Ayurveda’s core philosophy.

Puig’s acquisition of Kama Ayurveda in 2017 marked a significant milestone in bringing Ayurveda to a wider audience. Kama Ayurveda, founded in 1992, practice Ayurveda, using traditional recipes and ethically sourced ingredients. Their success comes from bridging the gap between ancient wisdom and modern sensibilities. Their elegant packaging and contemporary formulations make their products accessible to a global audience without compromising their heritage.

Puig’s resources and expertise are further amplifying Kama Ayurveda’s reach. By leveraging their global distribution network and marketing know-how, they are introducing the brand and its philosophy to new markets, educating consumers about Ayurveda’s benefits. This collaboration highlights the power of merging traditional wisdom with modern business to bring ancient solutions to a contemporary audience.

O&3 Thoughts

The demand for natural ingredients is reshaping industries, with consumers resonating with brands that prioritise natural ingredients and sustainable practices. This reflects a desire for authenticity, sustainability, and a return to simpler things, where consumers, hyper-connected and aware of global issues, are leading the charge. They seek products that align with their values – products that nourish their bodies and the planet, but this isn’t just about trends, it is about taking personal responsibility and making a statement through their choices. Brands that embrace this shift understand the power of genuine connection and the growing desire for a healthier, more sustainable future.

Why O&3?

We believe in a world where every choice we make, no matter how small, has the potential to create a ripple of positive change. At O&3 we want to embrace this journey of ethical consumption together with our partners and consumers, hand in hand, and work towards a brighter, more loving future, one ethical choice at a time.

The way consumers interact with brands has undergone a fundamental shift.

It’s not just a case of pushing products and hoping for the best. Today’s conscious consumers demand more. They expect companies to be transparent, sustainable, and committed to making a positive impact on the world.

Social media has become the ultimate platform for conversations about social issues, as people use it to connect, share, and mobilise around causes they care about. According to the “Championing Change in the Age of Social Media” research, a staggering two-thirds of consumers believe that it is important for brands to take a stand on social and political issues.

This means brands need to find their voice and use it to champion social causes that resonate with their values and audience. So, join us today as we explore effective, ethical, and sensitive ways that brands can address social issues to engage with their consumers.

The Power of True Brand Advocacy

In the fast-paced world of digital marketing and brand promotion, authenticity is vital and it’s important that brands understand and define their voice. This is a process not just about developing a catchy slogan, but about revealing a core identity and brands need to consider what makes them unique and how those distinctive qualities can be genuinely expressed.

Authenticity in advocacy should not be about jumping on the latest trend or supporting a cause merely for popularity, but to align with causes that resonate with the brand’s values and the values of the target audience. This can be done through identifying social, environmental, or cultural issues that align with the brand’s mission, resulting in more sincere advocacy and helping to build stronger connections with consumers.

For example, at O&3, our mission is creating harmony in humanity and habitat, where sustainability isn’t just a business strategy, but woven into the very fabric of our existence. We genuinely believe that the products we help bring to life should be as gentle on the skin as they are on the people who cultivate them, and the planet we all call home. However, this isn’t just a slogan or statement. As a business, we have identified the need for fair trade practices, and work closely with local communities, setting up farming cooperatives and offering fair compensation for their hard work. We also address environmental issues, working with suppliers who share our commitment to biodiversity, conservation, and eco-friendly harvesting practices.

In a world of natural ingredients, our message and perpetual quest for innovative ways to reduce waste, minimise energy consumption, and cut emissions, fosters a genuine connection with conscious consumers.

Emotional Resonance

Authenticity is often conveyed through storytelling. Using narratives that evoke emotion and resonate with the audience’s experiences. Whether it’s through blog posts, social media campaigns, or video content, storytelling is a powerful tool for building authentic connections, and crafting content that shares the human side of the brand and the impact it aims to make.

Dove is a brand that is arguably most famous for its “Real Beauty” campaigns, which have challenged narrow beauty standards for decades. Instead of using photoshopped models, they feature real women of all shapes, sizes, ages, and ethnicities in their ads, sharing their personal stories and celebrating their unique beauty. This resonates deeply with audiences because it’s relatable and genuine. Some of the ways they masterfully use storytelling to convey authenticity across various platforms include:

#MyConfidenceJourney

Dove launched this online campaign where women could share their personal stories of body confidence and self-acceptance. The vulnerability and rawness of these stories created a powerful sense of community and allowed Dove to connect with people on an emotional level.

“Self-Esteem Project” Documentary

They partnered with self-esteem expert Liz Claiborne to create this documentary exploring the impact of media and societal expectations on girls’ self-esteem. The film, distributed for free online, sparked important conversations about beauty ideals and provided educational resources, particularly for parents.

Short Films

Dove has created several powerful short films, like “Hair Love” and “Curls,” that tell heartwarming stories about identity, self-acceptance, and embracing difference. However, these films go beyond simply selling products and tap into universal emotions, leaving a lasting impression on viewers.

These are just a few examples of how Dove uses storytelling to convey authenticity. Their commitment to featuring real people, sharing unfiltered narratives, and tackling important social issues resonates with audiences and builds trust in their brand.

The Importance of Nuanced Communication

Maintaining authenticity while navigating sensitive topics can be challenging, but it’s not impossible. Brands need to be transparent about their stance, acknowledge differing opinions, and emphasise their commitment to learning and growth. Authenticity shines through when brands address challenges openly and work towards positive change.

Nuanced communication ensures brands avoid facing pushback over social issue-related campaigns. An infamous example of a tone-deaf attempt to co-opt a movement for commercial gain was when Pepsi released an advert in 2017, starring Kendall Jenner that appeared to trivialise the Black Lives Matter movement. The ad showed Jenner joining a protest and then offering a police officer a can of Pepsi, before the advert was pulled after facing widespread criticism.

This example is just one of many that shows that when engaging in brand advocacy, it is crucial to approach sensitive, social, and political topics with respect, empathy, and nuance. It is important for brands to understand the diverse perspectives that may exist and strive to be inclusive in their messaging. A way to do this would be through seeking input from diverse voices within and outside the organisation to ensure a well-rounded approach.

O&3 Thoughts…

Authenticity is an evolving process. It is the foundation of successful brand advocacy and by finding your brand’s unique voice, aligning with meaningful causes, crafting compelling content, navigating sensitive topics with respect, and measuring the impact of your efforts, you can build a genuine connection with your audience that goes beyond transactional relationships. However, be careful when taking a stand on social issues, as they risk alienating consumers if they are perceived as being inauthentic or opportunistic. In a world inundated with messages, authenticity stands out as the beacon that attracts, engages, and fosters lasting brand loyalty.

Why O&3?

We believe that trust is the foundation of ethical sourcing. That’s why we maintain the highest standards of transparency. Our customers can trace the journey of each ingredient and we believe in open communication regarding the wonderful places around the globe that contribute to the creation of our natural oils.

From ethical sourcing, to cultivating collaboration, we take pride in recognising the invaluable contributions of our global network of suppliers, each playing a significant role in our shared commitment to sustainability and community support.

O&3’s commitment to sustainability and ethical sourcing ensures that your product lines are environmentally responsible. For more information about how we can give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

While Gen Z dominate headlines with an increasing demand for clean beauty and sustainability, the beauty industry is undergoing a remarkable shift this year, with a renewed focus on the skincare needs of Gen X and older millennials.

Reddit’s ‘30PlusSkinCare’ community has seen a remarkable 69% year-on-year increase in interest in 2023, positioning itself as the fifth most viewed community in the platform’s beauty subcategory. This surge in engagement demonstrates a growing desire among Gen X and older millennials to actively participate in beauty conversation.

So, lets explore how natural ingredients align with this shift, with some of our favourite products and brands that are successfully catering to the change.

Why is ‘healthy ageing’ overtaking ‘anti-ageing’?

Gen X and older millennials are dismantling the stigma associated with aging, menopause and their effects on the skin as we get older, and actively seek brands that are unafraid to tackle concerns such as dryness, acne, and hormonal fluctuations. This movement leans towards a “healthy ageing” approach, prioritising natural ingredients instead of the traditional “anti-ageing” products that are often laden with chemicals.

The rejection of the term “anti-ageing” is a conscious choice to celebrate the beauty of ageing, while the emphasis on a “healthy ageing” approach underscores the positive transformation and self-empowerment that can come with embracing the ageing process.

This transformation reflects a broader societal trend celebrating diversity, authenticity, and inclusivity. At the forefront of this movement are a new generation of influencers who are challenging ageist beauty norms and promoting a positive approach to getting older.

One such influencer is Gray Hair Movement founder @silveristhenewblonde. Jan (@silveristhenewblonde) challenges the societal pressure to conceal grey hair and her message resonates deeply with her audience, fostering a community of self-acceptance and defying the outdated notion that grey hair is something to be ashamed of.

Beyond accepting grey hair, Jan shares skincare tips and routines tailored to mature skin, emphasising the importance of hydration, sun protection, and nourishing ingredients. Her message is one of empowerment, encouraging her followers to take care of their skin not to defy age, but to feel confident and radiant at every stage of life.

Why use natural ingredients?

Natural ingredients are often less irritating than synthetic ones, especially for sensitive skin because they are closer to the skin’s natural pH and are less likely to trigger allergic reactions. Packed with antioxidants, vitamins, and nourishing oils, natural ingredients often combat free radicals and promote collagen production, leaving the skin supple and radiant. So, for a gentle, nourishing journey towards healthy ageing, embrace natural ingredients and contribute to the well-being of both the people and the planet.

What are the best natural oils to incorporate into ‘healthy ageing’ skincare products?

Amidst this changing landscape, there is a significant opportunity for brands to play a pivotal role. As Gen X and older millennials are increasingly seeking natural, sustainable, and effective skincare solutions, the demand for products that address specific concerns related to ageing, such as hydration and skin elasticity, creates a market for natural ingredients that boast nourishing properties and contribute to a healthy appearance. Some of our favourite natural oils include:

Bakuchiol Oil
A natural alternative to retinol, bakuchiol oil helps improve skin elasticity and reduce fine lines, supporting a healthy ageing process without the potential irritation associated with retinol.

Maracuja Oil (Passion Fruit Seed Oil)
Rich in fatty acids, maracuja oil moisturises and revitalises the skin, contributing to a healthy and vibrant appearance.

Rosehip Seed Oil
Abundant in antioxidants and essential fatty acids, rosehip seed oil aids in skin hydration, diminishes the appearance of fine lines, and supports skin elasticity, contributing to a healthy ageing process.

Carrot Seed Oil
High in antioxidants and vitamin A, carrot seed oil rejuvenates the skin, promotes elasticity, and reduces the signs of ageing, aligning with a philosophy of healthy ageing.

Squalane Oil
A lightweight oil that mimics the skin’s natural sebum, squalane oil hydrates, softens, and diminishes the appearance of fine lines and wrinkles, contributing to the overall health and resilience of ageing skin.

Kukui Nut Oil
Native to Hawaii, kukui nut oil is rich in essential fatty acids, aiding in skin hydration and promoting a smooth, healthy ageing complexion.

Chia Seed Oil
High in omega-3 fatty acids, chia seed oil provides intense hydration and helps maintain skin barrier integrity, supporting healthy ageing and a radiant complexion.

Which brands are doing it well?

Already successfully integrating skincare elements into their products, here are a couple of our favourite brands that have emerged as trailblazers in catering to the unique skincare needs of millennials and Gen X:

Reeson
Launched by renowned beauty blogger Really Ree, Reesoon is a skincare brand committed to creating effective and luxurious formulas using natural ingredients. Their products are designed to address the visible signs of aging, such as wrinkles, fine lines, and dryness, while also promoting a healthy, radiant complexion.

On their website, they say ‘Midlife shouldn’t mean becoming invisible. Give yourself permission to be seen, but more than that, to actually stand out. Highlighting, not concealing. Focusing on your best bits and celebrating them.’

The brand used botanical extracts and actives to deliver results, without relying on harsh chemicals or synthetic ingredients and their products are free from parabens, sulfates, phthalates, and artificial fragrances, making them gentle enough for even the most sensitive skin.

Herbivore Botanicals
Herbivore Botanicals offer a wide range of products, including face serums, oils, moisturisers, masks, and cleansers, designed to address a variety of skin concerns, such as dryness, acne, wrinkles, and hyperpigmentation.

Herbivore Botanicals focus on using natural ingredients, such as bakuchiol, vitamin C, and turmeric, to reduce the appearance of wrinkles, fine lines, and age spots.

O&3 thoughts…

The beauty landscape of 2024 signals a profound shift, with Gen X and older millennials championing healthy ageing over the outdated notion of anti-ageing, with a spotlight on natural ingredients underscoring evolving preferences, and the need for brands to create sustainable, and age-positive skincare solutions. However, this shift towards “healthy ageing” is not just about aesthetics; it’s about dismantling ageism and promoting self-acceptance. And as a result, by embracing the unique beauty at every age, we can create a more inclusive and empowering world for everyone.

Why O&3?

As marketing leaders in zero-waste natural ingredients, quick lead times of only 3-5 days, O&3 are your one-stop shop for ingredients in your Gen X skincare formulations. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create beauty and personal care products that meet the diverse needs of individuals of all ages.

O&3’s commitment to sustainability and ethical sourcing ensures that your product lines are environmentally responsible.

For more information about how having O&3 as your supplier gives you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Marula Oil, deeply rooted in South African heritage, especially within Zulu culture, has a storied history spanning centuries.

Derived from the kernels of the sacred marula tree, indigenous to regions such as South Africa and Zambia, this oil holds cultural significance, and is known as the “marriage tree” due to its association with weddings, fertility and other spiritual ceremonies in Zulu traditions.

Beyond its cultural ties, Marula Oil has been a staple in skincare and haircare rituals for Zulu women, known for its nourishing properties and rich nutrient content. Traditionally used to shield skin from the African sun and maintain healthy hair.

In more recent years, the global beauty industry has embraced Marula Oil for its lightweight texture, rapid absorption, and rejuvenating effects, bringing economic opportunities to South African communities. So, join us today as we explore the heritage, traditions, and beauty benefits encapsulated in the golden elixir of Marula Oil.

Why is Marula Oil becoming so popular?

With a rising focus on sustainable and ethical sourcing practices, the eco-friendly production of Marula Oil resonates with consumers who are increasingly conscious of the environmental and social impact of their choices. A-listers, such as Naomi Campbell and Lupita Nyong’o have openly embraced Marula Oil, adding fuel to its popularity fire, with #MarulaOil boasting over 1 billion views on TikTok, and countless glowing testimonials on Instagram and YouTube, cementing its status as a must-try beauty ingredient.

What are the benefits of Marula Oil for the skin?

Marula Oil boasts a myriad of benefits for the skin, including:

Hydration and Moisture

Marula Oil is lightweight and absorbs quickly, providing deep hydration and nourishment without feeling greasy, making it ideal for dry, aging, or cracked skin.

Anti-Ageing

The oil’s antioxidants fight free radicals that damage skin cells, potentially reducing wrinkles, fine lines, and age spots.

Acne and Inflammation

Anti-inflammatory properties soothe irritation and redness, making it suitable for acne-prone skin.

Massage

The oil’s silky texture makes it a luxurious massage oil, aiding relaxation and muscle recovery.

Sunburn Relief

Soothes irritation and promotes healing after sunburn.

What are the benefits of Marula Oil for the hair?

Marula Oil holds a range of benefits for the hair, including:

Strength and Shine

Nourishes hair strands from root to tip, adding strength and shine while preventing breakage and frizz.

Hydration and Moisture

Tames dryness and keeps hair looking and feeling soft, supple, and manageable.

Split Ends and Frizz

Great for split ends and controls frizz for smoother, more manageable hair.

What are the benefits of Marula Oil for the nails?

A couple of benefits that Marula Oil possesses for the nails and cuticles include:

Strength and Growth

Promotes stronger, healthier nails and may even encourage faster growth.

Hydration and Cuticle Care

Moisturises nails and surrounding cuticles, preventing dryness and cracks.

“The global Marula Oil market is expected to reach USD 31.2 million by 2027, growing at a CAGR of 11.4% from 2022 to 2027. (MarketsandMarkets, 2023)”

What products can Marula Oil be incorporated into?

Face Moisturiser

Marula Oil can be added to facial moisturiser products to provide deep hydration and improve skin elasticity. Its lightweight nature makes it suitable for various skin types.

Body Lotion and Cream

Incorporating Marula Oil into body lotions and creams helps in maintaining skin moisture, preventing dryness, and promoting a soft and smooth skin texture.

Serum

Marula Oil is an excellent addition to facial serums, delivering nourishing properties that can benefit the skin, including antioxidant protection and anti-aging effects.

Hair Conditioner

Marula Oil can be added to hair conditioner formulations to help nourish and hydrate hair, leaving it soft, shiny, and more manageable. It can also aid in taming frizz.

Shampoo

Adding Marula Oil to shampoo formulations can provide extra hydration to the scalp and hair strands and may also contribute to maintaining a healthy scalp, preventing dryness

Leave-In Hair Treatment

Marula Oil is suitable for leave-in hair treatments, such as hair oils or serums, to add shine, reduce frizz, and protect the hair from environmental damage.

Cleansing Oil

Marula Oil can be included in oil-based cleansers for the face, helping to dissolve makeup and impurities while leaving the skin nourished and moisturised.

Massage Oil

Due to its lightweight and moisturising properties, Marula Oil is suitable for massage oils, providing a smooth glide and skin-nourishing benefits during massages.

Lip Balm

Marula Oil can be incorporated into lip balms to soothe and moisturise dry lips.

Anti-Aging Cream

Marula Oil’s antioxidant content makes it a great ingredient in anti-aging creams, helping to reduce the appearance of fine lines and wrinkles.

Which brands are already ahead of the curve?

Facetheory

Great for sensitive, dry and combination skin, Facetheory offer a Cold-pressed 100% Organic Marula Oil and a Lipade Q10 Booster Serum, with Marula as one of the main ingredients. The company pride themselves on creating effective, yet affordable, vegan, and cruelty-free skincare.

The Ordinary

For skin and hair application, The Ordinary offer an 100% Cold-pressed Virgin Marula Oil to promote skin radiance and target dry hair. With an aim to raise pricing and communication integrity in skincare, The Ordinary provide a range of effective, affordable skincare solutions that help people build routines suited to their personal skin goals.

O&3 Thoughts…

Marula Oil, with its rich historical background is experiencing a resurgence in popularity in the modern world. Renowned for its abundance of vitamins, antioxidants, and essential fatty acids, Marula Oil is increasingly recognised as a valuable ingredient in cosmetic formulations. Its versatility and compatibility with various oils opens up endless possibilities for crafting exceptional cosmetic products. The oil’s diverse benefits contribute to its growing appeal in the beauty industry, making it a promising choice for consumers seeking natural and effective skincare solutions.

Why O&3?

At O&3, we are aware how environmental concerns are impacting customer demands, competitor activities, legal requirements, employee markets and product sourcing.

As marketing leaders in zero-waste products and quick lead times of only 3-5 days, we are your one-stop shop for natural ingredients and you can rely on our commitment to quality, sustainability, and ethical sourcing.

Contact our team of oil experts who are always happy to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.

For more information about having O&3 as your supplier, giving you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

The Ancient Egyptians and Mesopotamians used fragrances for rituals and personal care, while Greeks and Romans continued this tradition for their health benefits and social purposes.

The Islamic world refined distillation techniques during the Middle Ages, and European countries like Italy and France excelled in perfume production during the Renaissance. The 20th century witnessed the rise of designer fragrances and perfume houses such as Dior, Versace and Chanel, driven by growing consumer demands for personal expression and luxury experiences. And concurrently, the concept of vegetable-based perfumes has gained prominence as consumers increasingly sought sustainable and nature-derived products.

Now, vegetable perfumes are sprouting into the spotlight as consumers are seeking authenticity, sustainability, and unique experiences, and brands try to fill the void with creative, innovative and authentic brand experiences to connect with them – with natural oils taking centre stage. So today we will explore the allure of natural ingredients in perfume formulations and discover the best natural oil ingredients for crafting delightful scents that don’t cost the earth… or the planet.

Why Use Natural Ingredients in Perfume Formulations?

Authenticity
Natural ingredients offer an unparalleled authenticity and uniqueness to fragrances. Unlike synthetic fragrances that often mimic well-known scents, natural oils possess their own distinct aromas, creating perfumes that stand out from the crowd.

Environmental Consciousness
As the world becomes more environmentally conscious, consumers seek products that align with sustainable values. Natural oils are derived from renewable botanical resources, making them a greener choice compared to synthetic alternatives.

Chemical-Free
Synthetic fragrances may contain chemicals that can irritate the skin or trigger allergies. On the other hand, natural oils are pure extracts from plants, offering a chemical-free fragrance experience. For those with sensitive skin or fragrance sensitivities, natural perfumes can provide a safer and more enjoyable option.

Health and Well-being
Beyond their aromatic appeal, many natural oils boast therapeutic properties. Essential oils, for instance, have long been used to promote relaxation, reduce stress, and uplift moods. When infused into perfumes, these natural scents can have a positive impact on emotional well-being.

Supporting Local Communities
Many natural oils are sourced from farms and local communities. By using perfumes formulated with natural ingredients, brands can support the livelihoods of farmers, families and artisans who cultivate these natural oil ingredients.

What are the Best Natural Ingredients for Formulating Perfumes?

When using essential oils in perfume formulations, it’s important to consider their intensity and volatility. Some essential oils have strong and long-lasting scents, making them suitable for use as base notes, while others have lighter and more fleeting aromas, making them ideal as top notes.

Additionally, blending essential oils with other fragrance ingredients can create intricate and captivating fragrance compositions that resonate with nature. As the vegetable perfume trend continues to bloom, here are some of our favourite oils that could be incorporated into fragrances:

O&3’s Tangerine Oil brings a zesty and uplifting citrus note, infusing vibrancy and energy into fragrances.

O&3’s Bergamot Oil offers a fresh, citrusy, and slightly floral aroma that can add brightness and a touch of elegance to fragrances.

O&3’s Tonka Bean Oil contributes a warm, sweet, and vanilla-like scent with hints of caramel and almond, bringing depth and richness to fragrances.

O&3’s Pink Peppercorn Oil adds a slightly spicy and rosy note, introducing a unique twist to fragrances with its delicate warmth.

O&3’s Vetivert Oil has an earthy, woody, and smoky aroma that can provide a grounding and calming element to fragrances.

O&3’s Ginger Oil offers a spicy, invigorating, and slightly sweet scent, infusing fragrances with a lively and energising character.

O&3’s Mint Oil provides a cool and refreshing note that revitalises and invigorates fragrances.

O&3’s Blood Orange Oil brings a tangy and juicy citrus aroma, adding a dynamic and vibrant facet to fragrances.

O&3’s Lemon Oil offers a bright and zesty citrus scent, contributing a clean and uplifting element to fragrances.

O&3’s Coriander Oil adds a warm, spicy, and slightly herbal note, enhancing fragrances with its unique complexity.

O&3’s Fennel Oil provides a sweet, herbal, and slightly anise-like aroma, introducing a distinct and aromatic dimension to fragrances.

O&3’s Grapefruit Oil brings a fresh and lively citrus scent, infusing fragrances with a bright and invigorating character.

O&3’s Blackcurrant Oil provides a rich and fruity aroma with hints of tartness, enhancing fragrances with its deep and alluring sweetness.

Brands doing it well

Abel
Abel is renowned for its commitment to using 100% natural ingredients in its fragrances. They source high-quality raw materials to create sophisticated and modern scents that often include vegetable and botanical notes.

L’Artisan Parfumeur
L’Artisan Parfumeur has a reputation for using a diverse range of notes, including botanical and vegetable-based ingredients, to craft its fragrances. Le Potager range cultivates the company’s deep connection to nature and brings innovation to the forefront, unveiling novel vegetable notes.

Hiram Green
Hiram Green is known for handcrafting artisanal perfumes with natural essences. Their fragrances feature a variety of botanical ingredients, and their commitment to quality and creativity shines through in their creations.

O&3’s Thoughts…

Vegetable perfumes emerge as a harmonious blend of nature and luxury. At O&3, we recognise the profound connection between fragrances and personal experiences, from ancient rituals to modern desires for authenticity and sustainability. As the allure of natural ingredients in perfumes takes centre stage, natural oils offer a myriad of benefits. So, let’s take this as an opportunity to explore botanical ingredients and craft environmentally friendly scents, reviving traditional techniques while catering to the preferences of those seeking natural fragrances.

Why O&3?

At O&3, we help businesses to create a beautiful, attractive end-product.

We help cosmetic, personal care, nutrition & pet-care brands with low MOQ, cost saving and carbon cutting manufacturing services, bespoke to fit any requirement and brand.

Eczema carries a significant impact on the lives of those affected.

According to the World Allergy Organization, eczema affects 5-30% of children and 1-10% of adults worldwide, positioning itself as one of the most prevalent skin conditions globally.Delving into the formulation of skincare products for eczema requires a profound understanding of its multifaceted nature. It’s not just about addressing skin symptoms; it’s about comprehending the emotional toll, the disrupted sleep, and the impact on self-esteem. Acknowledging these intricate aspects can empower brands to create formulations that go beyond skin-deep, providing relief and care that truly make a difference.

To mark the last day of National Eczema Week in the UK, today we will explore the realm of eczema skincare formulations, with a focus on natural oils and their potential to completely transform how we manage eczema.

What is eczema and how does it affect those who suffer from it?

Eczema, or atopic dermatitis, is a chronic inflammatory skin condition that manifests in various ways. It is characterised by redness, dryness, itching, and sometimes even blistering. The condition often occurs in “flare-ups,” where symptoms worsen periodically. The itchiness can be particularly distressing, leading to continuous scratching that exacerbates the skin’s inflammation and compromises its integrity.

Triggers for eczema can vary widely, including environmental factors like weather changes and humidity levels, pollen and animal allergens, irritants like harsh soaps and detergents, and even stress. Additionally, some fabrics like wool or synthetic materials can exacerbate symptoms by causing friction and trapping moisture against the skin.

Eczema’s impact on quality of life extends beyond physical discomfort. The incessant itching and visible skin manifestations can lead to sleep disturbances due to the discomfort and emotional distress. Social isolation and reduced self-esteem are common as individuals may feel self-conscious about their skin’s appearance. The struggle to find effective treatments further compounds the emotional toll, emphasising the need for innovative skincare solutions.

Why should cosmetic and indie brands take notice?

As more people seek alternatives to traditional treatments, cosmetic and indie brands have a unique opportunity to cater to this growing demand. By crafting eczema-focused skincare products that harness the benefits of natural oils, these brands can not only provide relief to individuals suffering from eczema but also establish themselves as trailblazers in the industry.

Why Use Natural Oils to Treat Eczema?

Formulating with natural oils resonates with the growing trend of consumers seeking products that address both short-term symptoms and long-term skin health. The sensory experience of applying these oils offers a soothing ritual, addressing not just the physical aspect but also the emotional toll that eczema takes. Customisation options in natural oil formulations cater to individual needs, reflecting the personalised approach consumers now expect from skincare.

Additionally, the eco-friendly nature of natural oils fulfils the rising demand for sustainable and ethically sourced ingredients. In essence, natural oils encapsulate a comprehensive and consumer-centred approach to eczema treatment that fulfils contemporary desires for gentle efficacy, personalisation, and sustainability.

Moreover, using natural oils for eczema treatment, as opposed to traditional synthetic approaches, offers a multitude of advantages that resonate deeply with modern consumer demands. Natural oils are inherently rich in vitamins, antioxidants, and essential fatty acids, gently nourishing the skin while working in harmony with its natural balance. This stands in contrast to synthetic treatments that can sometimes trigger irritation and adverse reactions.

The anti-inflammatory properties of many natural oils provide relief from eczema symptoms, such as redness and itching. Importantly, this approach aligns with consumer preferences for gentle, holistic skincare solutions. Furthermore, natural oils contribute to the restoration of the skin’s compromised barrier function, aiding moisture retention and fortifying it against potential irritants.

What are the Best Natural Oil Ingredients for Eczema Skincare Formulations?

Natural oils have gained popularity for their nourishing and skin-soothing properties. When it comes to formulating eczema skincare products, certain oils stand out for their potential to alleviate symptoms and promote healing:

Black Cumin Seed Oil

Also known as Nigella Sativa oil, black cumin seed oil is rich in antioxidants and has anti-inflammatory properties. It can help soothe irritated skin and support the healing process.

Sea Buckthorn Oil

This vibrant orange oil is loaded with vitamins, minerals, and omega fatty acids. It aids in skin repair, reduces inflammation, and promotes overall skin health

Tamanu Oil

Extracted from the nut of the tamanu tree, this oil is renowned for its skin-healing properties. It can help reduce redness, irritation, and promote tissue regeneration.

Borage Seed Oil

Similar to evening primrose oil, borage seed oil is high in GLA. It can help improve skin hydration and reduce itching associated with eczema.

Kukui Nut Oil

Native to Hawaii, kukui nut oil is an emollient oil that deeply moisturizes the skin. It is rich in essential fatty acids and can help alleviate dryness and itching.

Marula Oil

Extracted from the kernels of the marula fruit, marula oil is lightweight and absorbs easily into the skin. It provides hydration and helps to soothe inflamed skin.

Pomegranate Seed Oil

Packed with antioxidants and essential fatty acids, pomegranate seed oil helps protect the skin from environmental stressors while aiding in skin repair.

Prickly Pear Seed Oil

Also known as Barbary fig oil, this oil is exceptionally rich in vitamin E and antioxidants. It moisturizes and calms sensitive skin while supporting its natural resilience.

Sacha Inchi Oil

Derived from the seeds of the sacha inchi plant, this oil is high in omega-3 fatty acids. It helps improve skin barrier function and reduces inflammation.

Raspberry Seed Oil

Rich in essential fatty acids, particularly linoleic acid, and alpha-linolenic acid, raspberry seed oil helps moisturise the skin, preventing dryness and flakiness commonly associated with eczema.

O&3 Thoughts…

Natural oils, with their healing and nourishing properties, offer a promising avenue for creating eczema skincare products that provide relief and comfort. Through brands creating eczema-focused skincare lines, people can embrace the use of natural ingredients and adhere to thoughtful skincare routines, helping them to take significant steps towards managing their condition and achieving healthier, happier skin.

Why O&3?

As marketing leaders in zero-waste natural ingredients, O&3 could be your one-stop shop for eczema skincare ingredients. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create inclusive skincare products that meet the diverse needs of all individuals.

O&3’s commitment to sustainability and ethical sourcing aligns with the values of inclusivity, ensuring that your skincare line is environmentally responsible.

For more information about how having O&3 as your supplier would give you access premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

What natural properties does Peanut Oil carry?

Originating in South America, Indigenous cultures, particularly in regions that are now part of Peru and Bolivia, were among the first to cultivate and use peanuts for various purposes. These groups recognised the potential of peanuts, and subsequently Peanut Oil, possibly as early as 3500 BCE for culinary and cosmetic applications.

In the 16th century, peanuts and their oil were introduced to Africa, Asia, and other parts of the world. Peanuts found their way into Asia, where they became integral to cuisines like Thai and Chinese, and to Africa, where they were embraced for their nutritional value.

Today, Peanut Oil continues to thrive in cosmetic domains. It symbolises the harmonious fusion of ancient wisdom and modern innovation, enhancing skincare products with its nourishing properties and is well worth considering for those looking to keep formulation costs to a minimum as it is an incredibly cost-effective ingredient.

While Peanut Oil boasts these remarkable natural properties, it’s crucial to exercise caution regarding allergies, particularly for those with peanut sensitivities, both in culinary and cosmetic use.

What products can be formulated with Peanut Oil?

Moisturisers

Peanut Oil’s moisturising properties make it an ideal ingredient in lotions, creams, and body butters designed to hydrate and nourish the skin.

Massage Oils

Due to its smooth texture, Peanut Oil can be used as a base for massage oils, offering a pleasant glide while providing skin-conditioning benefits.

Hair Oils

Peanut Oil can be incorporated into hair care products such as hair oils and masks, helping to condition and moisturise the hair and scalp.

Lip Balms

Its emollient properties make Peanut Oil suitable for lip balms and lip care products, providing hydration and a protective layer.

Bar Soaps

Peanut Oil can be used in soap formulations to contribute to the moisturising and conditioning properties of the soap.

Body Scrubs

In body scrubs, Peanut Oil can provide both exfoliation and moisturisation, leaving the skin soft and rejuvenated.

Anti-Inflammatory Creams

Given its potential anti-inflammatory properties, Peanut Oil can be included in skincare products targeting conditions like eczema and psoriasis.

Bath Oils

Peanut Oil can be added to bath oil blends to create a luxurious and moisturising bathing experience.

Peanut Oil’s story is one of versatility and adaptability, spanning centuries and continents. Its moisturising prowess and antioxidant properties can work wonders in cosmetics. From masks and massage oils to body scrubs and moisturisers, Peanut Oil lends itself to a vast array of possibilities.

As we celebrate National Peanut Day, allow the journey of Peanut Oil inspire formulations. Let’s embrace its legacy and elevate creations, bringing a touch of ancient wisdom and modern ingenuity to consumers who will experience the excellence of the products.

However, this oil does leave a slightly greasy feel to the skin so we would encourage it to be used in formulations rather than on its own. This cost-effective ingredient is great if you are trying to keep formulation costs to a minimum.

O&3’s Thoughts…

In the realm of cosmetics, Peanut Oil’s inherent properties take on a new dimension from what we classically know this oil for. Its richness in fatty acids makes it a potent natural moisturiser, deeply nourishing the skin and promoting softness. The presence of vitamin E, a revered antioxidant, vitamin B, folic acid and minerals add a protective layer to the skin, mitigating the effects of free radicals and environmental aggressors. The oil’s potential for repairing the skin’s barrier function further enhances its appeal, ensuring optimal hydration and aiding in the prevention of moisture loss. Research also suggests that Peanut Oil might possess anti-inflammatory attributes when applied topically, making it a candidate for alleviating conditions like eczema and psoriasis. This versatile oil even lends itself to massage oil formulations due to its smooth texture, offering a seamless glide while simultaneously pampering the skin with hydration.

Why O&3?

As leaders in zero-waste natural ingredients, O&3 is a one-stop shop for all your natural ingredients. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create products targeted to meet the diverse needs of all individuals.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

According to a landmark study published in the British Medical Journal, people with this diet experienced a 20% reduction in overall mortality. These findings highlight the remarkable power of olive products in promoting longevity and well-being.

The cultivation of olives for oil production dates back to around 3000 BCE, making it one of the earliest known agricultural practices in the Mediterranean region. As civilisations evolved, so did their understanding of the versatile uses of Olive Oil.

In ancient Egypt, Olive Oil had multiple roles in daily life. It’s well-documented that ancient Egyptians used Olive Oil not only for culinary purposes but also for religious rituals and skincare. It held symbolic significance as a representation of purity and was used in offerings and anointing rituals, as well as incorporated into cosmetics and perfumes, reflecting its versatile applications beyond food.

The Minoans, an advanced ancient civilisation on the island of Crete, significantly contributed to the production and trade of Olive Oil. Their society, flourishing between 2700 and 1450 BCE, recognised the value of Olive Oil for various purposes. They used it for cooking, illuminating lamps, and as a key element in religious ceremonies. The Minoans played a role in disseminating Olive Oil knowledge within their sphere of influence.

The Phoenicians, renowned for their maritime skills and trading prowess, played a pivotal role in the spread of Olive Oil production knowledge across the Mediterranean. Flourishing between 1500 and 300 BCE, the Phoenicians established trade networks that connected different regions and cultures. Their influence facilitated the exchange of goods, including Olive Oil, contributing to its dissemination to diverse populations.

The Ancient Greeks and Romans elevated the status of Olive Oil to new heights. In ancient Greece, Olive Oil was considered sacred, symbolising peace, wisdom, and fertility. It held religious significance and was used in various rituals, including anointing athletes before competitions. The Greeks, namely Hippocrates, also recognised its medicinal properties.

The Romans then inherited and expanded upon the use of Olive Oil from the Greeks. It became a staple in their cuisine, as well as in skincare and cosmetics. Olive Oil was used in everything from cooking and dressing salads to luxurious beauty treatments. The Romans’ wide-reaching empire further propagated the use of Olive Oil across vast territories.

Throughout history, the production of Olive Oil has been perfected by these ancient civilisations. They developed advanced techniques for olive cultivation, harvesting, and extraction, laying the foundation for the high-quality Olive Oil production methods still used today. It continues to be celebrated for its exceptional health benefits, culinary uses, and contributions to the skincare and beauty industries. And at O&3, we offer a diverse selection of olive-derived products, all sourced from premium Spanish olives.

What natural properties do olives carry?

Olives are packed with an array of natural properties that make them ideal for health and beauty needs and they have long been celebrated for its numerous benefits for the skin and hair.

Benefits for the Skin: 

Moisturises and Nourishes

Olives are excellent natural moisturisers, thanks to their high content of monounsaturated fats. The oil can penetrate deeply into the skin, providing hydration and helping the skin maintain its natural moisture barrier, with regular use keeping the skin soft, supple, and well-nourished.

Antioxidant Protection

Olives are rich in antioxidants, such as vitamin E and polyphenols, which help protect the skin from free radical damage. These antioxidants neutralise harmful molecules and can help combat signs of aging, including fine lines and wrinkles.

Soothes and Calms

Olives have anti-inflammatory properties that can help soothe and calm irritated or inflamed skin, which can be beneficial for conditions like eczema, psoriasis, and sunburn, providing relief and promoting healing.

Enhances Skin Elasticity

The vitamin E present in olives promotes collagen production, which helps improve skin elasticity and regular use can contribute to a more youthful and toned appearance, reducing the appearance of sagging or dull skin.

Benefits for the Hair: 

Conditions and Softens

Olive Oil is a natural conditioner that can deeply moisturise and soften the hair, which can help to smooth down the hair cuticles, reducing frizz and enhancing shine, leaving the hair feeling silky and manageable.

Stimulates Hair Growth

Olives contain nutrients and antioxidants that can help promote healthy hair growth and nourish the hair follicles, improving blood circulation and stimulating hair growth. Massaging the scalp with Olive Oil can help strengthen the hair roots and reduce hair loss.

Treats Scalp Issues

The antibacterial and anti-inflammatory properties of olives make them beneficial for treating scalp conditions like dandruff or dryness. Applying Olive Oil to the scalp can help moisturise, soothe irritation, and alleviate flakiness.

Protects against Damage

Olive Oil can form a protective barrier around the hair strands, shielding them from damage caused by environmental factors, heat styling, and chemical treatments. It can help prevent moisture loss and minimise the risk of hair breakage and split ends.

What olive ingredients are there and how are they used?

Olive Oil

Renowned for its moisturising and emollient properties, O&3’s Olive Oil serves as a key ingredient in skincare products such as creams, lotions, and body oils. It penetrates deeply into the skin, replenishing moisture, and imparting a healthy, radiant glow. Some ways it can be formulated are in facial moisturisers, body oils and lip balms.

Food-grade Olive Oil

O&3’s Extra Virgin Olive Oil promotes heart health, reduces inflammation, and contributes to a well-balanced diet and its delicious flavour and versatility make it a valuable addition to various culinary dishes.

Olive Wax

O&3’s Olive Wax serves as a natural alternative to synthetic waxes and the versatile ingredient finds its place in lip balms, body butters, and hair care products, forming a protective barrier that locks in moisture and keeps the skin and hair feeling soft and supple.

Olive Pomace

Carrying a myriad of antioxidants, O&3’s Olive Pomace nourishes and rejuvenates the skin, making it an excellent addition to facial masks, scrubs, and body wraps. Its gentle exfoliating properties help to reveal a smoother, more youthful complexion.

Olive Melt & Pour Base

The O&3 Olive Melt & Pour Base offers a versatile canvas and enriched with Olive Oil, it allows for easy customisation, enabling the creation of unique, nourishing soaps that cleanse and pamper the skin.

Olive Stones (Exfoliant)

O&3’s cracked Olive Stones make a highly functional natural exfoliant solution. With recent changes in laws in exfoliator use, they are all the rage and an effective means of removing dead skin to bring a revitalised smooth new layer of skin.

Olive Squalane

O&3’s Olive Squalane is a natural emollient, which closely resembles the skin’s own sebum, making it highly compatible and easily absorbed. Olive Squalane helps hydrate, soften, and improve skin elasticity, leaving it nourished, with a healthy glow.

Olive Butter

O&3’s Olive Butter is luxurious and nourishing, rich in antioxidants, vitamins, and moisturising properties, making it an excellent choice for skincare formulations. Olive Butter helps hydrate, soften, and protect the skin, leaving it smooth, supple, and rejuvenated.

Formulating with Olive Oil

What blends well with olive?

Olive products work harmoniously with a variety of natural ingredients, enhancing their effectiveness and creating delightful formulations. Some of our favourite blends include:

Citrus Fruits

The bright and uplifting scents of citrus fruits, such as lemon, orange, and grapefruit, complement the mild, earthy aroma of olive. These combinations are often found in refreshing body washes, scrubs, and perfumes.

Lavender

The soothing and calming properties of lavender essential oil blend beautifully with olive-based products. This combination is often used in relaxation-inducing bath oils, balms, and lotions.

Rosemary

The invigorating scent of rosemary pairs well with the herbaceous notes of olive. Together, they create energising hair care products, including shampoos and conditioners.

Olive Oil is an exceptional ingredient in creating effective and beneficial cosmetic formulations due to its unique composition and properties. Here are some of our favourite formulations that it can be incorporated into:

Massage Oils

Olive Oil is a popular choice as a carrier oil for massage blends as it provides a smooth glide during massages and moisturises the skin at the same time.

Body Lotions and Creams

Olive Oil is a common ingredient in body lotions and creams, helping to hydrate and soften the skin.

Facial Serums

Some facial serums incorporate Olive Oil as a base due to its antioxidant properties and ability to promote a healthy complexion.

Bath Oils

Olive Oil can be added to bathwater to create a moisturising and soothing bath experience as it helps prevent the skin from drying out in hot water.

Hair Conditioners

Natural or organic hair conditioners often include Olive Oil as an ingredient to nourish and soften hair strands.

Lip Balms and Lip Treatments

Olive Oil’s moisturising properties make it a valuable component in lip balms and treatments for dry and chapped lips.

Cuticle Oils

Olive Oil can be used as a base for cuticle oils to help soften and moisturise cuticles, promoting healthy nail growth.

Natural Perfumes

Some natural perfumes use Olive Oil as a carrier to dilute and disperse essential oils while delivering their aroma to the skin.

Hair and Scalp Treatments

Olive Oil can be applied to the scalp and hair as a pre-shampoo treatment or as a leave-in conditioner to improve hair health.

Aromatherapy Blends

In aromatherapy, Olive Oil is utilised as a carrier oil to dilute and safely apply essential oils to the skin as it helps reduce the risk of skin irritation from potent essential oils.

Shaving Oils

Olive Oil can be used as an alternative to commercial shaving creams or gels and provides a smooth surface for shaving whilst hydrating the skin.

Natural Soaps

Olive Oil is a staple ingredient in traditional castile soap recipes, known for its mild and moisturising qualities.

Body Scrubs

When combined with sugar, salt, or coffee grounds, Olive Oil creates an effective natural exfoliating scrub that sloughs off dead skin cells while providing moisture.

In a fast-paced world where health and well-being are increasingly prioritised, the Mediterranean lifestyle stands out as a way to longevity and vitality. At the heart of this lifestyle is the olive, celebrated for its exceptional nutritional and personal care properties.
However, embracing the Mediterranean lifestyle is not only about adopting a healthy diet, but also incorporating the health, wellness and cosmetic benefits of olive products into our daily lives, too.
From skincare to hair care, olives offer a wealth of natural properties that nourish, protect, and rejuvenate. Packed with remarkable properties and abundant nutrients, Olive products are versatile ingredients that offers boundless possibilities for enhancing consumer well-being, both inside and out.

At O&3, we are always looking for new ways to ensure that our natural oils are of the highest quality, while minimising our impact on the environment. We’re leaders in the most natural oil extraction process, cold pressing, and we are always adding to our ever-growing list of cold-pressed oils. With a full list of sustainability accreditations; we are aware of how environmental concerns are impacting consumer demands – and we have the solution.

To unlock the secrets of our olive products, or any of the other 950+ natural ingredients that we offer, into your formulations, contact us now! Our team of oil experts are always on hand to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.

Driven by the increasing awareness of the harmful effects of the sun, and the growing demand for effective sun protection and aftersun care products, the global sun care market is projected to reach a value of over $24 billion by 2027.

However, traditional aftersun products tend to be laden with chemicals and synthetic ingredients, causing concern for both our skin and the environment so when it comes to aftersun care, the quest for natural alternatives becomes even more important.

Today, we will explore the need for a natural alternative to traditional aftersun products and delve into some eco-friendly options that can provide skin nourishment without compromising our skin or the planet.

Traditional aftersun products often contain harmful chemicals such as parabens, oxybenzone, and synthetic fragrances. Not only can these chemicals cause skin irritation and sensitivities, but when they wash off our bodies and into the water system, they can have detrimental effects on aquatic life and ecosystems. Additionally, the production and disposal of these products contribute to pollution and waste, further damaging our environment. By opting for natural alternatives, we can minimise our ecological footprint and prioritise the health of both our skin and the environment.

Is there a natural aftersun alternative?

Yes – there are natural alternatives to traditional aftersun products that offer soothing and moisturising benefits without the harmful ingredients. Natural oils are rich in antioxidants, vitamins, and fatty acids, offering a gentle and eco-friendly way to restore moisture and promote skin rejuvenation. Some of the main benefits of natural aftersun ingredients include:

Skin nourishment

Natural oils can provide essential nutrients that promote skin healing and regeneration after sun exposure.

Soothing properties

Natural oils possess soothing and calming properties that can help alleviate the discomfort and inflammation associated with sunburn and provide a cooling effect on the skin, helping reduce redness, itching, and irritation.

Chemical-free option

Natural oils are free from harsh chemicals, additives, and artificial fragrance.

Skin barrier protection

Sunburn can compromise the skin’s natural barrier function, leaving it more susceptible to dryness and moisture loss. Natural oils can form a protective layer on the skin’s surface, helping to lock in moisture and prevent excessive water evaporation, supporting the skin’s barrier function.

Versatility

Natural oils can have multiple uses beyond aftersun care. They can be used for various skin concerns, including dryness, irritation, and general moisturisation. This versatility makes them a useful addition to your skincare routine, providing benefits beyond sunburn relief.

What are the natural alternatives to aftersun?

At O&3, we have Europe’s largest online technical database, offering a range of sustainably sourced oils which boast a plethora of benefits – here’s our favourites to incorporate into aftersun formulations:

Aloe Vera Oil

We couldn’t write a blog about aftersun without mentioning Aloe Vera! Well known for its soothing and cooling properties, O&3’s Aloe Vera Oil can help calm sunburnt skin and reduce inflammation.

Cucumber Oil

Known for its cooling and hydrating properties, O&3’s Cucumber Oil can help soothe and reduce redness caused by sunburn and is lightweight and quickly absorbed, leaving the skin feeling refreshed.

Sea Buckthorn Oil

O&3’s Sea Buckthorn Oil is packed with antioxidants, vitamins, and fatty acids, which aid in reducing inflammation and promoting skin regeneration

Tamanu Oil

O&3’s Tamanu Oil possesses remarkable skin-healing properties which help soothe sunburn, reduce redness, and promote the growth of new, healthy skin cells.

Baobab Oil

Rich in vitamins A, D, E, and F, as well as omega fatty acids, O&3’s Baobab Oil moisturises and nourishes the skin, aiding in the recovery and repair of sun-damaged skin.

Neroli Oil

O&3’s Neroli Oil is renowned for its soothing and rejuvenating properties and aids in reducing inflammation.

O&3 Thoughts…

In conclusion, opting for a natural alternative to traditional aftersun products is not only beneficial for our skin, but also for the environment. O&3 can provide your company with natural alternatives to traditional aftersun ingredients, offering effective moisturisation and nourishment after skin exposure without harmful chemicals. Let’s embrace the power of natural oils and bid farewell to synthetic aftersuns for a safer, more sustainable future.

Why O&3?

At O&3, we support the world’s leading cosmetic brands, established indie brands and the best new indie brands by sustainably sourcing and producing over 950 natural ingredients. We pride ourselves on our fast global delivery with lead times of only 3-5 days with varying pack sizes available.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Imagine waking up every morning, hoping to catch a glimpse of clearer skin in the mirror, only to be greeted by new breakouts and persistent redness. The constant battle to cover up, conceal, and find the perfect skincare routine becomes exhausting. It’s not just a physical struggle, but an emotional one as well.

Acne is a common skin condition that is estimated to affect 85% of people worldwide, between the ages of 12 and 24 to some degree and is prevalent in an estimated 9.4% of the global population, making it one of the most common skin disorders. While there are various treatments available, in recent years, there has been a significant rise in the use of natural oils to treat acne as people are increasingly seeking alternative skincare solutions that are gentle, effective, and free from harsh chemicals. Today, we will explore the benefits of using natural oils for acne-prone skin and discuss the best oils to incorporate into skincare formulations.

What is Acne?

Before delving into the world of natural oils, it’s essential to understand what acne is. Acne occurs when the hair follicles become clogged with oil, dead skin cells, and bacteria, leading to inflammation, pimples, blackheads, and whiteheads. Acne is primarily caused by excess sebum production, clogged hair follicles, bacterial overgrowth, inflammation, hormonal factors, genetic predisposition, and environmental influences.

Comedogenic vs. Noncomedogenic

When it comes to formulating skincare products for acne-prone skin, it’s crucial to distinguish between comedogenic and noncomedogenic oils. Comedogenic oils are those that have a high likelihood of clogging pores and exacerbating acne and can vary in their level of comedogenicity, with some being more pore-clogging than others. On the other hand, noncomedogenic oils are generally considered safer for acne-prone skin as they have a lower chance of triggering breakouts. Opting for noncomedogenic oils can help maintain the skin’s balance, reduce the risk of acne formation, and promote a healthier complexion overall.

Why Use Natural Oils to Soothe Acne?

Natural oils offer numerous benefits for acne-prone skin as they provide hydration without clogging pores, which is essential for maintaining the skin’s moisture balance. Certain oils possess antimicrobial properties that can combat the bacteria responsible for acne and are often rich in antioxidants, vitamins, and fatty acids that promote skin health, soothe inflammation, and support the healing process. Natural oils for acne treatment can also align with a holistic approach to skincare, emphasising the importance of nurturing the skin with ingredients derived from nature, while supporting overall skin health and well-being.

What Oils are Good for Acne-prone Skin?

Squalane Oil

O&3’s Olive, Squalane Oil is a lightweight and non-greasy oil that moisturises the skin without clogging pores. It is highly compatible with the skin’s natural oils, making it suitable for all skin types, including acne-prone skin as it helps balance oil production, soothes inflammation, and promotes a smoother complexion.

Grapeseed Oil

O&3’s Grapeseed Oil is a lightweight oil that absorbs quickly into the skin and has a low comedogenic rating, making it suitable for acne-prone skin. It is high in linoleic acid, which helps regulate sebum production and reduces the occurrence of clogged pores. It also has anti-inflammatory properties and can promote a clearer complexion.

Baobab Oil

O&3’s Baobab Oil is rich in vitamins A, D, E, and F, as well as omega fatty acids. It absorbs quickly into the skin and helps regulate sebum production, making it beneficial for acne-prone skin. It also possesses anti-inflammatory properties and supports skin cell regeneration.

Guava Seed Oil

O&3’s Guava Seed Oil is a light and non-greasy oil that absorbs easily into the skin. Rich in vitamin C, antioxidants, and essential fatty acids, guava seed oil has antimicrobial properties that can help fight acne-causing bacteria and reduce inflammation. It also supports the healing process and can improve the overall texture of the skin.

Red Raspberry Seed Oil

O&3’s Red Raspberry Seed Oil is a non-comedogenic oil that moisturises the skin without clogging pores. It is rich in antioxidants, essential fatty acids, and vitamin E and has anti-inflammatory properties and can soothe irritated skin.

O&3’s Thoughts…

When dealing with acne-prone skin, incorporating natural oils into your skincare routine can be beneficial in several ways. Natural oils provide hydration, balance oil production, fight bacteria, reduce inflammation, and promote the healing process. With consistent use and proper care, natural oils can become valuable allies in skincare products for acne-prone skin.

Why O&3?

As marketing leaders in zero-waste natural ingredients with 950+ products, O&3 could be your one-stop shop for natural beauty and personal care ingredients. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create products that meet the diverse needs of all individuals.
For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Happy National Relaxation Day! In peoples’ fast paced and hectic lives, finding moments of peace is essential for overall well-being and the demand for products that help consumers incorporate a sense of calm is on the rise. One powerful tool that can enhance the experience of tranquillity is the simple act of taking a bath.

Baths have been cherished for centuries across various cultures as a sanctuary for relaxation and rejuvenation. In ancient civilisations, baths were more than just a means to cleanse the body; they were considered a form of therapy for the mind and spirit. The Greeks and Romans had elaborate public bathhouses where people gathered not only to cleanse themselves but also to socialise and unwind. And in Japan, the traditional practice of soaking in hot springs, known as “onsen,” is deeply ingrained in the culture and revered for its calming effects on the body and mind.

In today’s fast-paced world, baths remain a cherished ritual for those seeking solace and relaxation. The warm water soothes tired muscles, and the embrace of bubbles or scented oils creates an ambiance of luxury and comfort. Many have incorporated various bath products like bath bombs, essential oils, and Epsom salts to elevate the experience and enhance the relaxation benefits.

Today we will explore the numerous benefits of natural oil ingredients, discover the best ones and how to use them to formulate products that promote a blissful bathing experience.

How can natural oils be used in bath products?

Incorporating natural oils into bath time practices is simple and can be customised to suit consumer preferences but some of our favourite ways to incorporate natural oils into bathing routines include:

Bath Bombs

Bath bombs infused with essential oils with calming and soothing properties can create a relaxing, calming experience.

Exfoliating Body Scrubs

Natural body scrubs made with a blend of nourishing oils and exfoliants can gently remove dead skin cells and leave the skin soft and smooth.

Moisturising Bath Melts

Bath melts crafted with luxurious butters and oils can be used to melt into the bathwater and hydrate the skin.

Bath Oils

Pure essential oils added to bathwater can offer a fragrant and therapeutic experience.

Bath Salts

Bath salts enriched with essential oils can provide a relaxing and muscle-soothing bath experience.

Body Butters

Luxurious body butters made from natural ingredients can deeply moisturise the skin after bathing.

Bath Oil Beads

Tiny beads filled with essential oils, which dissolve in the bathwater can be used to create a fragrant and nourishing soak.

Natural Wax Melts

Wax melts made from natural waxes and essential oils can create a calming ambiance and scent the surrounding area during bath time.

Bubble Baths with Natural Extracts

Bubble baths formulated with natural extracts and essential oils create a foamy and aromatic bathing experience.

Candles and Diffusers

Incorporating candles and diffusers alongside other bathing products, can elevate a bathing experience to a new level of relaxation and well-being. The combination of scents, lighting, and soothing effects can create a sanctuary of calmness and rejuvenation for the mind and body.

What are the best natural oil ingredients to formulate bath products?

While there are several popular essential oils commonly used for bathing, here are a few of our favourite natural oil ingredients with remarkable properties for bath-time formulations:

Baobab Oil

O&3’s Baobab oil is rich in essential fatty acids and vitamins A, D, and E. It can be used in body butters and bath oils to promote skin elasticity and reduce inflammation.

Marula Oil

O&3’s Marula Oil is an excellent addition to bath oils and bath melts as it is lightweight and fast absorbing, whilst providing hydration and antioxidants to the skin.

Pomegranate Seed Oil

Packed with antioxidants and omega fatty acids, O&3’s Pomegranate Seed Oil is beneficial for mature or aging skin and can be incorporated into bath oils and bath beads.

Tamanu Oil

O&3’s tamanu oil has anti-inflammatory and skin-regenerating properties. It can be used in body scrubs and bath oils to soothe irritated skin.

Sea Buckthorn Oil

O&3’s Sea Buckthorn Oil is rich in vitamins C and E, and omega fatty acids. It can add a vibrant colour or shimmer to formulations and skin-nourishing benefits to bath oils and bath melts.

Camellia Oil

Also known as tea seed oil, O&3’s Camellia Oil is rich in oleic acid and antioxidants, making it a perfect addition to bath oils and bath melts.

Black Cumin Seed Oil

O&3’s Black Cumin Seed Oil has anti-inflammatory and antimicrobial properties, making it a unique addition to bath oils and bath melts for skin health.

Moringa Oil

O&3’s Moringa Oil is nutrient-rich and can be used in body butters and bath melts for its moisturising and anti-aging properties.

Prickly Pear Seed Oil

O&3’s Prickly Pear Seed Oil is deeply moisturising and can be used in bath oils and bath melts to revitalise dry or damaged skin.

Apricot Kernel Oil

A gentle and emollient oil, O&3’s Apricot Kernel Oil is well-suited for bath oils, bath beads, and body scrubs, as it helps soothe and soften the skin.

Grapeseed Oil

Lightweight and easily absorbed, O&3’s Grapeseed Oil is an excellent carrier oil for bath oils and scrubs. It’s rich in linoleic acid, making it suitable for acne-prone or oily skin.

Shea Butter

A luxurious ingredient for body butters and bath melts, O&3’s Shea Butter is highly moisturising and helps lock in moisture, making it ideal for dry or sensitive skin.

Mango Butter

Rich and creamy, O&3’s Mango Butter is excellent for body butters and bath melts, providing deep hydration and a pleasant scent.

Cocoa Butter

A decadent ingredient for bath melts and body butters, O&3’s Cocoa Butter is highly moisturising and adds a delightful aroma to formulations.

O&3’s Thoughts…

National Relaxation Day is a reminder to prioritise self-care and embrace tranquillity. Bath products offer a beautiful way to enhance relaxation using natural oil ingredients. From stress reduction and mood enhancement to improved sleep quality and physical relaxation, the benefits are abundant. The day serves as a reminder for brands to focus on consumer demands and create products that promote mental, emotional, and physical well-being.

Why O&3?

As leaders in zero-waste natural ingredients, O&3 is a one-stop shop for all your natural ingredients. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create products targeted to meet the diverse needs of all individuals.

We are always looking for new ways to ensure that our natural oils are of the highest quality while minimising our impact on the environment. From the most natural oil extraction process, cold pressing our oils where we can, to our ever-growing list of sustainability accreditations; we aware how environmental concerns are impacting customer demands, competitor activities, legal requirements, employee markets and product sourcing.

Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us. For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

The indigenous people of the Amazon had a profound understanding of the healing powers of nature and passed down their knowledge from generation to generation.

They discovered that Buriti Oil was not only an excellent source of nutrition but also possessed exceptional benefits for the skin and hair. They started incorporating the oil into their beauty rituals, using it to protect their skin from the harsh tropical elements and to maintain their lustrous, healthy hair. It’s thought they also used it as a natural sunscreen, shielding their skin from the intense Amazonian sun.

Word of this incredible oil soon reached the outside world, captivating the attention of scientists and beauty enthusiasts. Studies revealed that Buriti Oil is packed with antioxidants which help to protect the skin from free radicals and environmental damage. Its high content of essential fatty acids nourish and moisturise the skin and hair, keeping it soft and supple.

As the demand for natural and sustainable beauty products grew, the indigenous tribes formed cooperatives to sustainably harvest the seeds and extract the precious oil, ensuring that the process respected the delicate ecosystem of the rainforest.

Today we will explore the success of Buriti Oil, highlight the importance of indigenous knowledge, sustainable practices and how Buriti Oil can be used to enhance formulations in the cosmetics industry today.

The sustainable production of Buriti Oil?

O&3’s Cold Pressed Buriti Oil is a top three seller from our Amazonian range; this raw material is wild harvested in the Amazon from a tree locals refer to as the “tree of life” which thrives in the wetlands of the Amazon basin. The seed is then gently cold pressed for its nutrients. Full of goodness, this oil can be found as one of the latest super fruits in the market, mainly due to its high essential fatty acid & carotenoid content, which includes beta-carotene.

The Brazilian Amazon’s towering Buriti palms shape the landscape, their massive trunks soaring up to 30 meters high with broad, fan-like fronds atop. But it is the fruit of this “water palm” that is most prized – ellipsoid seeds with a glossy, scaly reddish-brown that glistens in the light of the rain forest.

Buriti palms are not cultivated but grow wild along rivers, streams, and in flooded areas. They occur in isolated stands or cluster into communities wherever the soil is saturated. Parrots, rodents, and flowing waters spread the seeds far and wide, allowing new palms to sprout in distant sites.

During the rainy season months of December through to June, the Buriti harvest becomes the main occupation for riverside dwellers. As the fruits ripen, their seeds gradually detach and fall to the ground, where they are gathered, washed, and promptly processed before spoiling. A single Buriti palm can yield about 160 kg of fruit across four large clusters. From this, 20% is dry fruit mass – around 32 kg – containing up to 3 kg of precious oil.

The Buriti harvest seamlessly complements the Açaí harvest later in the year, providing a sustainable economic resource. By purchasing Buriti oil and other Amazonian oils, consumers can actively contribute to the protection and, ultimately, the sustainable use of the tropical forests.

What are the natural properties of Buriti Oil?

Buriti Oil is revered for its rich composition of essential fatty acids, vitamins, and antioxidants. The oil is also a natural source of vitamin E, known for its skin-nourishing and protective properties. Its emollient nature helps to moisturise and soothe the skin, making it an excellent choice for dry and sensitive skin types. Additionally, Buriti Oil is rich in oleic acid, which aids in maintaining the skin’s elasticity and promoting a youthful appearance.

How can Buriti Oil be incorporated into cosmetic products?

The remarkable properties of Buriti Oil make it a sought-after ingredient in various cosmetic products. Here are a few examples of our favourite formulations to incorporate Buriti Oil into and allow it to take centre stage:

Facial Serums and Oils

Buriti Oil’s lightweight texture and high nutrient content makes it an ideal ingredient in facial serums and oils as it provides intense hydration, nourishment, and protection against environmental stressors, leaving the skin looking radiant and rejuvenated.

Body Lotions and Butters

Buriti Oil’s moisturising properties make it an excellent addition to body lotions and butters as it can be used to help replenish dry skin, restore elasticity, and promote a healthy, glowing complexion all over the body.

Hair Care Products

Buriti Oil is cherished in the realm of hair care. It can be found in shampoos, conditioners, and hair masks as it can aid in moisturising and revitalising dry, damaged hair, while also promoting shine and manageability.

What other natural oils blend well with Buriti Oil?

To enhance the efficacy of Buriti Oil and create incredible skincare formulations, it can be blended with other complementary ingredients. Here are a few examples of ingredients that it can be blended well with:

Rosehip Seed Oil

Combining Buriti Oil with rosehip seed oil creates a potent blend of antioxidants and essential fatty acids. This combination helps to rejuvenate the skin, fade scars, and combat signs of aging.

Jojoba Oil

The lightweight and non-greasy nature of jojoba oil make it an ideal partner for Buriti Oil. Together, they deliver deep hydration and balance to the skin, making it suitable for both oily and dry skin types.

Lavender Essential Oil

Blending Buriti Oil with lavender essential oil adds a soothing element to skincare products. This combination can help calm irritated skin, reduce inflammation, and promote a sense of relaxation.

O&3’s Thoughts…

The story of Buriti Oil and its connection to indigenous people showcases the profound relationship between people and nature. It also reminds us of the wisdom embedded within indigenous cultures and the importance of respecting and preserving their ancestral practices for generations to come.

Buriti Oil has gained renewed popularity in the modern world. Its abundance of vitamins, antioxidants, and essential fatty acids make it a valuable ingredient in cosmetic formulations. With its diverse benefits and compatibility with other oils, Buriti Oil offers endless possibilities for creating exceptional cosmetic products.

Why O&3?

As marketing leaders in zero-waste natural ingredients and quick lead times of only 3-5 days, O&3 could be your one-stop shop for natural ingredients as you can rely on our commitment to quality, sustainability, and ethical sourcing.

We are always looking for new ways to ensure that our natural oils are of the highest quality while minimising our impact on the environment. Cold-pressed oils are known for their high nutritional value. The absence of heat during extraction helps preserve the natural vitamins, minerals, antioxidants, and beneficial compounds present in the source material – making cold-pressed oils the natural choice.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

As the stresses of the day accumulate with our fast-paced and hectic lives, a night routine offers a precious opportunity to unwind, relax, and prepare for a restful night’s sleep.

More and more consumers are looking to incorporate natural products into rituals to create a sanctuary of peace and calm that supports quality sleep, reduces stress, and enhance physical and emotional health.

Google trends shows us the interest in the search term ‘night routine’ has had a significant rise in interest in the last 10 years, reaching the peak of its popularity in May 2023, with other large spike of interest in April 2020…

So, not only does a consistent bedtime routine promote better sleep and wellbeing, but it also opens a world of possibilities for crafting a diverse range of products enriched with natural ingredients.

The science of sleep: Why is a night routine important?

A night routine is important for several reasons, as it sets the tone for a restful sleep. By following a consistent night routine, the body aligns with its circadian rhythm, promoting more regular sleep patterns. Engaging in relaxation activities triggers the release of sleep-inducing hormones like melatonin, improving sleep quality and reducing stress by activating the parasympathetic nervous system, inducing a state of calm. Consistently associating specific activities with sleep onset trains the mind and body to fall asleep faster and quality sleep obtained through a night routine enhances cognitive function and emotional regulation, allowing people to wake up refreshed and ready to face the day with focus and vitality.

How do natural oils help with relaxation?

Natural oils can help with relaxation in several ways. Firstly, the aromatic properties can have a direct impact on mood and emotions. When we inhale certain essential oils, they can stimulate the olfactory system and trigger relaxation responses in the brain. This can help reduce stress, anxiety, and promote a sense of calm.
Moreover, certain essential oils contain compounds that have a calming effect on the body. For example, lavender oil contains linalool, which has been found to have relaxing and sedative properties. When applied or inhaled, these oils can help promote physical and mental relaxation, ease muscle tension, and prepare the body for sleep.

How can natural oils be incorporated into a night routine?

There are various ways to incorporate natural oils into a night routine to promote relaxation, some of our favourite methods include:

Diffusion

Diffusing essential oils can have various benefits for sleep and relaxation. Certain essential oils, such as lavender, chamomile, and valerian, have been scientifically studied for their calming effects and when diffused, these oils can promote relaxation, reduce stress, and improve sleep quality. Scientific studies have also shown that certain aromas can positively impact mood and mental well-being.

Pillow Spray

Pillow sprays often contain essential oils known for their relaxation properties. When sprayed onto the pillow, the aroma of these essential oils can help create a calming and soothing environment, which can aid in falling asleep faster and experiencing more restful sleep. Research has indicated that specific scents, like lavender, can have a sedative effect and improve sleep quality.

Room Spray

Room sprays, like pillow sprays, can also contain relaxing essential oils that help create a serene atmosphere. The act of spraying the room can also serve as a ritual or cue for relaxation, signalling to the brain that it’s time to wind down. The olfactory system plays a vital role in emotional and mental health, and certain scents can positively impact mood and stress levels.

Bath Oils

Bath oils infused with essential oils can enhance the bathing experience and provide relaxation benefits. When added to warm water, essential oil molecules can be inhaled, and the skin can absorb them, offering a double effect. For example, incorporating lavender or chamomile oils in a bath may help promote relaxation and reduce anxiety, potentially leading to better sleep afterward.

Body and Skincare

Body and skincare products infused with natural ingredients and essential oils can help promote overall well-being. Certain plant extracts, like chamomile and aloe vera, have anti-inflammatory properties that can soothe the skin and potentially reduce stress when applied topically. Additionally, using skincare products with pleasant scents may positively influence mood and relaxation.

Roll-On Blends

Roll-on blends often contain a concentrated mix of essential oils and carrier oils. The act of applying the roll-on blend to pulse points or areas of tension on the body can serve as a form of self-massage and relaxation. When certain essential oils are applied to the skin, they can be absorbed into the bloodstream, leading to potential physiological and psychological effects, such as reduced stress and improved relaxation.

Massage Oils

Massage therapy itself is known to have numerous benefits for relaxation and mental health. When essential oils are incorporated into massage oils, the combination of touch and aromatherapy can provide a synergistic effect. Massaging certain areas of the body can help release tension, reduce stress, and promote relaxation. The aromatic molecules of the essential oils can be inhaled during the massage, further enhancing the overall experience and potential benefits.

What are the best natural oils to incorporate into a night routine?

Some of the most popular oils for a night routine include lavender, chamomile, bergamot, ylang ylang, cedarwood, and clary sage, known for their calming and sleep-inducing properties. But with Europe’s largest online technical database of over 950 products, at O&3, we like to explore some of the less well-known oils for a night-time routine. Whether used in diffusers, massage oils, bath products, or skincare, these oils can enhance your overall well-being and contribute to a more restful and rejuvenating night-time experience:

O&3’s Peru Balsam Oil

Peru Balsam contains various chemical compounds such as benzyl benzoate and cinnamic acid, which possess soothing and calming properties. When used in a night time routine, it may help promote relaxation and provide a pleasant aroma, potentially aiding in better sleep and reducing stress. It has a warm, vanilla-like scent that creates a cosy and comforting atmosphere.

O&3’s Tuberose Oil

Tuberose oil is rich in volatile organic compounds that are known to have sedative effects. Inhalation of tuberose aroma may promote feelings of tranquillity and relaxation, making it a suitable addition to a night time routine to create a calming atmosphere before bedtime. It has a rich, floral fragrance that is both sweet and exotic.

O&3’s Marula Oil

Marula oil is a good source of essential fatty acids, such as oleic and linoleic acids, which can help maintain the skin’s barrier function and prevent moisture loss. When used in skincare routines, it may aid in nourishing and hydrating the skin overnight. It has a mild, nutty aroma with subtle fruity undertones. Its scent is often described as delicate, natural, and pleasant, making it a popular choice in skincare and aromatherapy products.

O&3’s Ravensara Oil

Ravensara oil contains significant amounts of compounds like eucalyptol, which possess expectorant and antiviral properties. Diffusing Ravensara oil in the bedroom might help improve respiratory function, allowing for better breathing during sleep. It has a fresh, medicinal scent and is often used for its calming and balancing effects.

O&3’s Melissa Oil

Melissa oil, also known as lemon balm, contains compounds like citral and citronellal, which have mild sedative properties. When used in aromatherapy, Melissa oil may help promote relaxation and reduce sleep disturbances, contributing to a more restful night’s sleep.

O&3’s Amyris Oil

Amyris oil contains sesquiterpenes, which are believed to have a calming effect on the nervous system. Adding Amyris oil to a night time routine may promote relaxation and create a serene atmosphere, supporting a peaceful sleep environment. It has a warm, woody scent reminiscent of sandalwood.

O&3’s Thoughts…

Humans spend about one-third of their lives sleeping and with the increasing awareness of the importance of sleep, there is a growing demand for products and practices that can support and optimise sleep quality. At O&3, we would love to see more of these products on the shelves because sleep is such an important part of our lives. By having more of these options readily accessible on store shelves, more people can experience the benefits of incorporating natural products into their night routines, thereby leading to improved overall well-being.

Why O&3?

At O&3, we help businesses to create a beautiful, attractive end-product.

We help cosmetic, personal care, nutrition & pet-care brands with low MOQ, cost saving and carbon cutting manufacturing services, bespoke to fit any requirement and brand.

Our state-of-the-art, purpose-built facilities can help to capture the exact vision in mind. We specialise in sub-25,000 units, commercial and large-scale production runs.

Some of the main benefits of choosing O&3 as a one-stop shop for natural cosmetic formulations and bottling include:

Lowering carbon emissions

Lower carbon emissions though eradicating the transportation of raw materials.

Cost saving

Save money by streamlining logistics into one service.

Range of sizes

We fill a variety of bottles & jars, ranging from 5ml to 1l.

Lower MOQs

With a minimum of 1000 units per SKU, but save money when ordering large quantities.

Simplify the process

Working with less companies takes out logistical, mental and physical complexity. At O&3, we provide multiple services, including oil sourcing, manufacturing, filling & capping, batch coding, labelling, packing and shipping all under one roof.

Global reach

We manufacture in UK & Europe with worldwide shipping.

If you’re launching a new brand or line of products, let us quote on your next fulfilment project, and let us handle oil sourcing to the delivery of finished products, taking the complexity out of creating products. Visit our formulation and bottling webpage here.

Or to unlock the secrets of any of the 950+ pure, sustainable natural ingredients that we offer, into your formulations, contact us now! Our team of oil experts are always on hand to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.

Originating in Central and South America, avocados have a rich history going back over 10,000 years. Originally cultivated by the Aztecs and Mayans, avocados were believed to have fertility-enhancing properties and even referred to them as the “fruit of the gods.”

Avocado trees were cultivated in orchards, and their fruits were reserved for royalty and elites.

Avocados have since gained global popularity for their unique taste, versatility in beauty and personal care products, and numerous health benefits.

The avocado is a nutrient-dense fruit packed with healthy monounsaturated fats, fibre, and vitamins such as vitamin K, vitamin E, and vitamin C. Due to its rich nutrient content, Avocado Butter is a versatile ingredient that can be used in various formulations such as skin, hair, and body products. It blends well with other ingredients and enhances the overall texture and performance of the products.

How is Avocado Butter sourced?

At O&3, we produce our Avocado Butter extracting pure Avocado Oil from the avocado fruit and then hydrogenating it to form a solid butter-like consistency, mixing it with the fatty acids and unsaponifiable of a hydrogenated vegetable Oil. We even add Tocopherol to give an extra kick of vitamin E and to reduce the rate of oxidation. We recommend that our O&3 Avocado Butter is used in formulations at a rate of approximately 8-10%.

What natural properties does Avocado Butter carry?

Avocado Butter is a popular option for a personal care base as it is cost effective, easy to use and extremely absorbable – But doesn’t make the skin feel greasy. It can be used alone or mixed with natural oils as a super moisturiser, too.

Avocados carry a plethora of natural properties, including:

Moisturising the skin and hair

Avocado Butter is highly moisturising and helps to hydrate and nourish the skin. The high percentage of fatty acids, namely oleic acid, penetrate the skin deeply and provide long-lasting moisture. Not only is it great for the skin, but Avocado Butter is also beneficial for hair health as well. It helps hydrate and condition the hair, making it softer, smoother, and more manageable.

Emollient

Due to its rich and creamy texture, Avocado Butter acts as an excellent emollient. It helps to soften and smooth the skin, making it useful in various skincare products.

Nutrient-rich

The vitamins in Avocado Butters are known for their antioxidant properties, which help to protect the skin from environmental damage and promote healthy-looking skin.

Skin-soothing

Avocado Butter has soothing properties that can help calm and alleviate skin irritations and inflammation, which is particularly beneficial for sensitive or dry skin types.

Anti-aging

The antioxidants in Avocado Butter can help combat the signs of aging by neutralising free radicals that contribute to premature aging and may assist in reducing the appearance of fine lines and wrinkles.

What are the most popular cosmetic products to formulate with Avocado Butter?

Avocado Butter is a versatile ingredient that can be used in various cosmetic products. Here are a few of our favourite ways to incorporate Avocado Butter into cosmetic & personal care formulations:

Body Lotions and Creams

Avocado Butter adds richness and moisture to body lotions and creams, which can leave the skin feeling soft, supple, and hydrated.

Body Butters

Avocado Butter helps create a rich, velvety texture that melts into the skin, delivering intense moisture and leaving the skin feeling silky-smooth.

Massage Oils

Avocado Butter can be blended with other carrier oils to create indulgent massage oils. Its smooth texture and moisturising properties make it ideal for massages, providing relaxation and nourishment to the skin.

Soaps and Cleansers

Avocado Butter can be incorporated into soaps and cleansers to enhance their moisturising properties, helping to cleanse the skin gently while leaving it feeling soft and refreshed.

Body Scrubs

Avocado Butter can be used in body scrubs to moisturise and nourish the skin while exfoliating, helping to remove dead skin cells whilst leaving the skin smooth and rejuvenated.

Cuticle Creams

Avocado Butter can help soften and moisturise the cuticles, promoting healthier-looking nails.

Hair Masks and Conditioners

Avocado Butter can be used in hair masks and conditioners to promote softness, shine, and manageability.

Hair Styling Products

Avocado Butter can be added to hair styling products such as creams, gels, or pomades to provide hydration and control frizz, giving the hair a healthy and polished look.

Facial Moisturisers

Avocado Butter’s nourishing properties make it an excellent ingredient for facial moisturisers. It helps restore and maintain the skin’s natural moisture barrier, leaving it smooth and rejuvenated.

Lip Balms and Lipsticks

Avocado Butter provides intense hydration and can help to prevent chapping and dryness when used in lip products, it also adds a creamy texture and a natural sheen to the lips.

O&3’s Thoughts

As we celebrate Avocado Day, let’s embrace the potential of avocado butter as a valuable natural ingredient. By harnessing its properties and incorporating it into innovative formulations, we can unlock new possibilities for healthier, and more natural products that resonate with consumers’ preferences.

Spread the love for avocados and embrace the beauty of natural self-care. Happy Avocado Day!

Why O&3?

As leaders in zero-waste natural ingredients, O&3 is a one-stop shop for all your natural ingredients. You can rely on our commitment to quality, sustainability, and ethical sourcing, allowing you to create products targeted to meet the diverse needs of all individuals.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

The oil’s significance was also highlighted in the Bible’s Book of Isaiah and recommended by the Islamic Prophet, Muhammad in the Koran.

With such historical prominence, black cumin seed oil has long been revered for its diverse healing properties.

But let’s shift our focus back to the present day where Black cumin oil has experienced a resurgence in popularity within the modern world thanks to its remarkable properties. Known for its abundant reserves of vitamins, antioxidants, and omega fatty acids, Black Cumin Oil has gained significant attention in the cosmetic and skincare industries. With its impressive array of nutrients, it has become a prominent player in the pursuit of optimal health and radiant skin.

How is it sourced?

O&3’s Black Cumin Oil is sourced by harvesting the seeds from the Nigella sativa plant in Israel. The seeds undergo cold pressing to mechanically extract the oil at low temperatures, preserving its natural properties, before being filtered, refined and packaged.

What natural properties does Black Cumin Oil carry?

Black Cumin Oil offers a multitude of benefits for cosmetic formulations. Some of its noteworthy properties are:

Essential Fatty Acids

Black Cumin Oil is rich in essential fatty acids, including omega-3 and omega-6. These fatty acids contribute to the oil’s moisturising and nourishing properties, aiding in the restoration of the skin’s natural barrier and preventing moisture loss.

Antioxidants

With its high content of antioxidants, such as thymoquinone, Black Cumin Oil provides protection against free radicals, reducing oxidative stress and promoting a youthful appearance. The antioxidants also offer potential benefits for preserving the stability and shelf life of cosmetic formulations.

Anti-Inflammatory Agents

Black Cumin Oil possesses anti-inflammatory properties, making it valuable for addressing skin conditions characterised by inflammation. It can help soothe redness, reduce swelling, and alleviate discomfort, making it suitable for sensitive or irritated skin.

What are the most popular cosmetic products to formulate with Black Cumin Oil?

Black Cumin Oil possesses remarkable properties and has become a popular ingredient in the formulation of various cosmetic products. Here are some of our favourite cosmetic formulations to incorporate it into:

Moisturisers and creams

Black Cumin Oil’s hydrating properties help lock in moisture, leaving the skin soft, supple, and nourished.

Face Masks

Combine Black Cumin Oil with other unconventional ingredients such as Green Coffee Oil to create a detoxifying and brightening face mask. The synergistic blend can help clarify the skin, reduce discoloration, and promote a youthful complexion.

Hair Serums

Blend Black Cumin Oil with Argan Oil and Abyssinian Oil to create a revitalising hair serum. This combination can deeply nourish the hair, improve manageability, and add shine.

Beard Balms

Black Cumin Oil can help condition and soften facial hair, promote healthy beard growth, and soothe the skin beneath.

Massage Oils

Combine Black Cumin Oil with exotic oils like Baobab Oil and Prickly Pear Seed Oil to create a luxurious massage oil which provides relaxation, moisturisation, and promotes skin rejuvenation.

Soaps and cleansers

The antimicrobial and anti-inflammatory properties of Black Cumin Oil make it an ideal addition to soaps and cleansers. It can assist in purifying the skin, preventing breakouts, and promoting a clearer complexion.

What blends well with Black Cumin Oil?

Black Cumin Oil can be added to innovative cosmetic formulations and its exceptional natural properties are compatible with a range of unique oils. This extraordinary ingredient opens doors to endless possibilities so here are some of our favourite oils that blend harmoniously with Black Cumin Oil, allowing for the creation of exceptional formulations:

Moringa Oil

O&3’s Moringa Oil is rich in antioxidants and nutrients, complementing Black Cumin Oil’s properties and creating a powerful blend for anti-aging formulations and skin-rejuvenating products.

Cacay Oil

The fast-absorbing and lightweight texture of O&3’s Cacay Oil pairs well with Black Cumin Oil, offering a potent combination for moisturising facial serums and creams with a non-greasy finish.

Cupuacu Butter

Incorporating O&3’s Cupuacu Butter with Black Cumin Oil results in a nourishing and emollient blend, perfect for formulating body butters or balms to deeply hydrate and protect the skin.

Guava Seed Oil

O&3’s Guava Seed Oil has a high vitamin C content and its anti-inflammatory properties make it an excellent companion for Black Cumin Oil in facial oils or creams targeted at brightening the complexion and reducing redness.

O&3’s Thoughts…

Black Cumin Seed Oil, with its rich historical background, has gained renewed popularity in the modern world. Its abundance of vitamins, antioxidants, and essential fatty acids make it a valuable ingredient in cosmetic formulations. With its diverse benefits and compatibility with other oils, Black Cumin Oil offers endless possibilities for creating exceptional cosmetic products.

Why O&3?

As marketing leaders in zero-waste natural ingredients and quick lead times of only 3-5 days, O&3 could be your one-stop shop as you can rely on our commitment to quality, sustainability, and ethical sourcing.

We are always looking for new ways to ensure that our natural oils are of the highest quality while minimising our impact on the environment. From the most natural oil extraction process, cold pressing our oils where we can, to our ever-growing list of sustainability accreditations; we aware how environmental concerns are impacting customer demands, competitor activities, legal requirements, employee markets and product sourcing.

To find out how we naturally source and supply Black Cumin Oil, watch our video  or contact our team of oil experts who are always happy to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Lip prints are similar to fingerprints, and the distinct patterns formed by the wrinkles and grooves on the surface are completely unique to individuals.

But did you know that using our lips to smile can have a positive impact on overall well-being? Even if it’s forced, smiling triggers the release of endorphins in the brain, which can improve mood and reduce stress. So, wearing a smile on our lips can actually make us, and the people around us, feel happier!

Despite all the amazing functions of our lips, and the fact that their rich blood supply helps them heal relatively quickly compared to other parts of the body; they lack sweat glands, making them susceptible to dryness, especially in harsh weather conditions. That’s why we often turn to lip balms or moisturisers to keep them hydrated and supple.

Furthermore, the lips hold a special place in the realm of intimate connections and joyful experiences, too. Kissing brings a unique sense of delight, igniting passion and deepening emotional bonds between people.

Many commercial lip balms contain synthetic ingredients that can be harmful to our health and the environment, while natural ingredients offer a gentle and nourishing solution for our delicate lips. So, pucker up as we explore the best natural ingredients for lip care formulations that unlock the true connection to nature… and each other!

Why use natural ingredients in lip balm formulations?

Using natural ingredients in lip balms can offer a whole plethora of benefits. Here are just a few ways that bidding farewell to synthetic products and making the switch to natural can enhance your lip balm formulations:

Impacts on the skin

Natural ingredients are gentle and non-irritating, making them safe for use on the delicate skin of the lips.

Internally gentle and non-toxic

Natural ingredients reduce the risk of ingesting or absorbing harmful substances into the body via the mouth.

Environmental impact

Natural ingredients are biodegradable, meaning they break down naturally and do not harm the environment.

Health benefits

Natural ingredients contain vitamins, minerals and antioxidants that can help nourish and protect the skin.

Customisation

Natural ingredients can be mixed and matched to create unique formulations that suit your customers’ needs and preferences.

Cost-effectiveness

Many natural ingredients are readily available and affordable, making them a cost-effective alternative to synthetic ingredients.

What are the best natural ingredients for formulating lip balms?

When choosing ingredients, it’s vital to take into account their unique properties and how they can work for the skin. By experimenting with different combinations of natural ingredients, you can create unique formulations that offer a range of benefits for consumers. Here are some of our favourite natural ingredients for creating exceptional lip products:

Beeswax

O&3’s Beeswax is a natural emulsifier that helps to bind the ingredients together and create a protective barrier on the skin. It is also high in vitamin A, which promotes cell regeneration and protects the skin from damage.

Shea butter

O&3’s Sheanut Butter is rich in fatty acids and vitamins, making it an excellent moisturiser for dry and chapped lips. It also contains anti-inflammatory and antioxidant properties, which can help soothe and protect the skin.

Coconut oil

O&3’s Coconut Oil is a natural moisturiser that helps to hydrate and protect the skin. It also has antimicrobial and anti-inflammatory properties, which can help prevent infections and reduce inflammation.

Jojoba oil

O&3’s Jojoba Oil is similar in composition to the natural oils produced by our skin, making it an excellent moisturiser and also contains vitamin E, which can help protect the skin from damage.

Cocoa butter

O&3’s Cocoa Butter is rich in antioxidants and fatty acids, making it a great ingredient for repairing and protecting the skin. It also has a pleasant chocolate scent, which can add a natural fragrance to your lip balms.

Vitamin E oil

O&3’s Vitamin E Oil (Tocopherol 70%) is a powerful antioxidant that can help protect the skin from damage caused by free radicals. It also has moisturising properties that can help hydrate the lips and prevent dryness.

How to formulate lip balms using natural ingredients?

Some of our top tips for formulating amazing lip balms that resonate with consumers include:

Choose high-quality ingredients

Choose natural ingredients that are of high quality and free from contaminants.

Experiment with different ingredients

Mix and match different natural ingredients to create unique formulations. Be sure to test formulations on a small area of skin before using them on the lips.

Use the right ratios

Use the right ratios of ingredients to achieve the desired texture and consistency. For example, using more beeswax will result in a firmer lip balm, while using more oil will result in a softer lip balm.

Add natural fragrances

Add natural fragrances such as essential oils to your lip balms to give them a pleasant, varying scents.

Package your lip balms

Use eco-friendly packaging for your lip balms to reduce waste and promote sustainability. Did you know that at O&3, we can handle your manufacturing needs – visit our formulation and bottling webpage here.

O&3’s Thoughts…

We have the power to create bespoke lip products while prioritising our health and the environment. With the right ingredients and packaging, amazing lip balms can be created that are both effective and eco-friendly. Let’s celebrate the versatility, sensitivity, and role in communication that lips make to our everyday experiences and embrace the power of natural oils, bidding farewell to synthetic lip balms for a safer, more sustainable future.

Why O&3?

As marketing leaders in zero-waste natural ingredients, O&3 could be your one-stop shop for natural ingredients in your lip products formulations.

O&3’s commitment to sustainability and ethical sourcing ensures that your cosmetics line is environmentally responsible.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Traditional insect repellents often contain artificial chemicals that can have negative health and environmental impacts.

These chemicals, such as DEET, may be effective at repelling bugs but can also have adverse effects on human health and ecosystems. Is it time for us to seek natural alternatives that strike a balance between effectiveness and safety?

Why do we use insect repellent?

Insect repellent is used to protect us from insect bites and the potential diseases they may carry, here are a few reasons why people use insect repellent:

Prevention of insect bites

Insects such as mosquitoes, ticks, fleas, and flies can bite and cause discomfort, itching, and sometimes allergic reactions. Insect repellents create a barrier on the skin, making it harder for insects to land and bite, reducing the chances of getting bitten.

Protection against diseases

Certain insects are known to carry and transmit diseases to humans. Mosquitoes, for example, can transmit diseases such as malaria, dengue fever, Zika virus, West Nile virus, and others. Insect repellent can help minimise the risk of contracting these diseases by repelling the insects that carry them.

Outdoor activities

When engaging in outdoor activities such as camping, hiking, or gardening, insect repellent is essential to ward off insects that may be present in those environments. It helps to make the experience more enjoyable and reduces the risk of insect-related discomfort or diseases.

Traveling to insect-prone areas

Insect repellent is particularly important when traveling to regions with a high prevalence of insect-borne diseases. This includes tropical and subtropical areas where mosquitoes and other disease-carrying insects are more common. Using repellents can provide an added layer of protection against potential health risks.

Prevention of secondary infections

Insect bites can sometimes lead to secondary infections if they are scratched, and bacteria enter the broken skin. Repellents can help minimise the occurrence of bites, reducing the chances of secondary infections.

Why do we need a natural alternative to traditional insect repellent?

It is important to note that when used as directed, traditional repellents are generally considered safe and effective. However, natural alternatives are gaining popularity due to personal preferences, concerns about chemical exposure and environmental considerations. Some of the key concerns associated with conventional insect repellents include:

Human health risks:

Chemical exposure can be detrimental to human health and traditional repellents often contain synthetic chemicals such as DEET, picaridin or permethrin. Prolonged or excessive exposure to these chemicals can cause skin irritations, allergic reactions, and in rare cases, more severe health effects. Some chemical ingredients found in traditional repellents may also have neurotoxic or carcinogenic properties and improper use or ingestion can lead to adverse health effects.

Environmental impact:

When traditional repellents are used, they can end up in water sources through rinsing, swimming, or when sprayed in outdoor areas. These chemicals can be toxic to aquatic life and can persist in the environment, potentially disrupting ecosystems. Traditional repellents can cause harm to and have unintended impacts on beneficial insects, including pollinators like bees and butterflies, as well as other non-target organisms in the ecosystem.

Resistance development:

Over time, insects may develop resistance to certain synthetic chemicals used in traditional repellents, reducing their effectiveness in controlling pest populations.

Is there a natural insect repellent alternative?

Fortunately, nature provides us with a myriad of options for keeping bugs at bay. Many of O&3’s Essential Oils offer a natural alternative to chemical-laden insect repellents. These oils, derived from various plants, possess inherent bug-repellent properties. Using these oils, you can create effective, environmentally friendly bug repellents that protect homes without compromising our well-being.

What formulations can natural oils be used in for repelling insects?

Some of the more common natural oil alternatives that harness the power of nature to repel insects, include Citronella Oil, Peppermint Oil, Eucalyptus Oil, Lavender Oil, Tea Tree Oil and Lemongrass Oil. However, today we would like to introduce you to some of our favourite, less well-known oils that also possess insect-repellent properties:

Catnip Oil

O&3’s Catnip Oil contains a compound called nepetalactone that is known to repel mosquitoes, flies and other insects. It can be used in diluted form as a topical repellent or even planted in your garden to naturally deter pests.

Thyme Oil

O&3’s White Thyme Oil and Red Thyme Oil has been found to have insect-repellent properties. It is particularly effective against mosquitoes and can be used in combination with other oils or as an ingredient in repellent sprays.

Cedarwood Oil

O&3’s Cedarwood Oil has a woody scent that acts as a natural insect repellent. It is especially effective against fleas, ticks, and moths. It can be used as a diluted topical application or added to diffusers and sachets to repel insects indoors.

Cinnamon Oil

O&3’s Cinnamon Oil from cinnamon bark, has a strong scent that can deter mosquitoes and other insects. It can be used in diluted form as a topical repellent or combined with other oils to enhance its effectiveness.

There are various products and formulations that can be made with natural oils to repel insects. Here are some examples:

Repellent Sprays

Natural oils can be combined with water, witch hazel, or rubbing alcohol to create insect repellent sprays. A common recipe includes mixing essential oils like citronella, lemon eucalyptus, peppermint, and lavender with a carrier liquid. This spray can be applied to exposed skin or clothing to repel insects.

Oil-Based Roll-Ons

Natural oils can be diluted with a carrier oil and applied using roll-on bottles. This provides a convenient and mess-free way to apply the repellent directly to the skin.

Scented Candles

Essential oils can be added to melted soy wax or beeswax to create scented candles with insect-repellent properties. Citronella, lemongrass, and lavender oils are popular choices for candle-making as they help keep mosquitoes and other insects at bay.

Diffuser Blends

Essential oils can be diffused using an oil diffuser to create a fragrant insect-repellent indoors. Combining oils like citronella, eucalyptus, and tea tree can help deter insects while providing a pleasant aroma.

Solid Lotion Bars

Natural oils, such as shea butter or cocoa butter, can be melted and mixed with essential oils to create solid lotion bars. These bars can be applied to the skin, providing moisturisation while acting as a natural insect repellent.

O&3’s Thoughts…

We have the power to protect ourselves from bugs while prioritising our health and the environment. O&3 Essential Oils can provide your company with natural alternatives to traditional insect repellents, offering effective bug control without harmful chemicals. Let’s embrace the power of natural oils and bid farewell to synthetic insect repellents for a safer, more sustainable future.

Why O&3?

As marketing leaders in zero-waste natural ingredients, quick lead times of only 3-5 days, O&3 could be your one-stop shop for ingredients in your bug-repellent products.

O&3’s commitment to sustainability and ethical sourcing ensures that your cosmetics line is environmentally responsible.

We help cosmetic, personal care, nutrition & pet-care brands with low MOQ, cost saving and carbon cutting manufacturing services, creating a beautiful, attractive end product bespoke to fit any requirement and brand.

Our state-of-the-art, purpose-built facilities can help to capture the exact vision in mind. We specialise in sub-25,000 units, commercial and large-scale production runs.

If you’re launching a new brand or line of products, let us quote on your next fulfilment project, and let us handle oil sourcing to the delivery of finished products, taking the complexity out of creating products. Visit our formulation and bottling webpage here.

For more information about how having O&3 as your supplier would give you access to premium ingredients that support your company’s mission, head over to our website, Instagram, Facebook or LinkedIn.

Hippophae is the botanical name for Sea Buckthorn and derives from the Greek meaning ‘shiny horse’.

Sea Buckthorn’s beneficial properties were recognised by ancient civilisations, such as the Greeks, who fed their horses with the leaves, fruit and branches of the plant – This made their horses’ coats exceptionally shiny and healthy, with the leaves of the plants believed to be the favourite food of Pegasus, the mythical flying horse.

But back to humans… and much more recently, cold-pressed Sea Buckthorn has regained popularity in the modern cosmetic and personal care world due to the fruit-bearing plant being recognised for its health benefits. Boasting rich vitamins content, antioxidants and omega fatty acids, this glimmering wonder oil is fast becoming a favourite of cosmetic chemists and formulators.

How is Sea Buckthorn sourced?

This jam-packed, fruity cocktail of natural goodness comes from pressing the seed and pulp of the fruit. Sea Buckthorn shrubs are thorny and dense, known for their abundant bright orange or yellow berries that grow on the female plants only. They are indigenous to Europe and the East, popularly used in Russia, Germany, France, Spain, Sweden, Denmark and Poland. Going by the name Star-Bu or Dhar-Bu, Sea Buckthorn is also used in Mongolia and Tibet for its medicinal and nutritional values.

The oil is a dark orange to red-berry colour, as a result of the high carotene content, and at O&3, after we lightly cold-press the fruit pulp, we filter the oil to create an oil that packs a punch! There can be a light glittery shimmer to the oil, adding a beautiful effect to the ingredient and our material sometimes retains more of these glittery-looking waxes within the oil than usual, which can be further removed (but who doesn’t love a bit of sparkle?!). We do like to keep them in, as in essence, these are the nutrients within the oil.

What natural properties does cold-pressed Sea Buckthorn Oil carry?

Not only is Sea Buckthorn Oil one of only fruit oils to contain all 4 omega fats (3,6,7 and 9) essential for maintaining healthy skin, supporting cardiovascular health, and promoting overall well-being, but offers a vast range of additional properties, including:

Antioxidants

Cold-pressed Sea Buckthorn Oil boasts a rich array of antioxidants which help to combat free radicals and promote overall health.  Carotenoids including beta-carotene, lycopene and zeaxanthin are natural pigments which act as antioxidants, promoting skin health and protecting against oxidative stress.

Vitamins and minerals

Abundant in vitamins and minerals, cold-pressed Sea Buckthorn includes vitamins C, A, E, K, and the B-complex vitamins.

What are the most popular cosmetic products to formulate with cold-pressed Sea Buckthorn Oil?

Some popular cosmetic products that can be formulated with Cold-pressed Sea Buckthorn Oil are:

Face Serums

Cold-pressed Sea Buckthorn Oil is used in facial serums to provide deep hydration, reduce inflammation, and promote skin rejuvenation.

Moisturisers and Lotions

Cold-pressed Sea Buckthorn Oil can be added to moisturisers and lotions to enhance their hydrating and soothing properties. It can help improve the skin’s elasticity, reduce redness, and protect the skin against environmental damage.

Anti-Aging Creams

Cold-pressed Sea Buckthorn Oil’s high content of antioxidants and vitamins makes it a popular ingredient in anti-aging creams. It can help reduce the appearance of wrinkles, improve skin tone and texture, and promote a youthful complexion.

Lip Balms

Cold-pressed Sea Buckthorn Oil is known for its moisturising and healing properties, which make it an excellent ingredient for lip balms. It can help nourish dry and chapped lips, provide a protective barrier, and restore softness.

Hair Care Products

Cold-pressed Sea Buckthorn Oil can be used in hair care products like shampoos, conditioners, and hair masks. It can help nourish the scalp, improve hair strength and elasticity, and promote healthy hair growth.

Body Oils

Cold-pressed Sea Buckthorn Oil can be used in body oils to moisturise and revitalise the skin.

Facial Cleansers

Cold-pressed Sea Buckthorn Oil is added to facial cleansers to provide gentle yet effective cleansing while maintaining the skin’s moisture balance. It can help remove impurities and makeup while nourishing and soothing the skin.

Nail Health

Cold-pressed Sea Buckthorn Oil’s moisturising properties can benefit brittle nails, cuticles, and dry skin around the nails.

What blends well with cold-pressed Sea Buckthorn Oil?

At O&3, we have Europe’s largest online technical database of natural oils, so it’s only right to picked out some of our favourites to formulate with cold-pressed Sea Buckthorn:

Jojoba Oil is a lightweight and non-greasy oil that closely resembles the natural sebum produced by the skin and blends well with cold-pressed Sea Buckthorn Oil to help balance oil production, moisturise the skin, and improve absorption.

Rosehip Oil is rich in vitamins, antioxidants, and essential fatty acids. Paired with cold-pressed Sea Buckthorn Oil, it can help improve skin elasticity, reduce hyperpigmentation, and promote a youthful complexion.

Argan Oil is a nourishing and moisturising oil, rich in vitamin E and fatty acids. Blended with cold-pressed Sea Buckthorn Oil, it can provide deep hydration, improve skin texture, and protect against environmental damage.

Lavender Essential Oil is known for its calming and soothing properties. Together with cold-pressed Sea Buckthorn Oil, it can provide a pleasant scent to skincare formulations.

Geranium Essential Oil has a floral and uplifting aroma, which harmonises well with cold-pressed Sea Buckthorn Oil to add a refreshing and balancing element to skincare products. It can also help improve skin tone and balance oil production.

Chamomile Extract is known for its soothing and anti-inflammatory properties and can complement cold-pressed Sea Buckthorn Oil’s calming effects to help soothe sensitive or irritated skin.

O&3’s Thoughts…

In recent years, there has been a growing consumer interest in embracing the power of natural solutions and beauty products derived from ancient botanical sources. Among these, ingredients such as our cold-pressed Sea Buckthorn Oil is a wonderful, stand-out product that has emerged as a true gem due to its numerous health benefits and remarkable natural properties. Packed with potent properties and abundant nutrients, Sea Buckthorn Oil is a versatile ingredient that offers boundless possibilities for enhancing consumer well-being, both inside and out.

Carefully extracted using a gentle, minimal-impact cold-pressing method, it embraces nature’s wisdom, and its sustainable, eco-friendly credentials sets it apart. We can embrace the transformative power of Sea Buckthorn Oil while supporting a greener world by choosing conscious beauty that leaves a lighter footprint.

Why O&3?

At O&3, we are always looking for new ways to ensure that our natural oils are of the highest quality while minimising our impact on the environment. We’re leaders in the most natural oil extraction process, cold pressing, and we are always adding to our ever-growing list of cold-pressed oils. With a full list of sustainability accreditations; we are aware of how environmental concerns are impacting consumer demands – and we have the solution.

To unlock the secrets of pure, sustainable, Cold-pressed Sea Buckthorn Oil, or any of the other 950+ natural ingredients that we offer, into your formulations, contact us now! Our team of oil experts are always on hand to help. Simply email hello@oand3.com or call us on 01765 522 120 and talk all things oil with us.